Remission Biome reposted this
Partner at Pentagram -Designer, Data Storyteller, National Design Award Winner, TED speaker, MoMA artist
New ❤️ project out! Incredibly excited to have supported the amazing folks at Remission Biome with the launch of their brand identity - it’s a project that is very dear to me, having been dealing with #longcovid for a long time. https://lnkd.in/eH53cYNE Remission Biome, a collective of patients, researchers, and advocates on the frontlines of chronic disease research. Originating outside the conventional healthcare system, Remission Biome represents a radical new form of patient-centered healthcare, with protocol treatments designed to work within a patient’s existing treatment plan. The group studies new uses for common, widely available antibiotics that can trigger surprising “remission events”—brief or permanent periods of symptom relief for those who suffer from chronic diseases. Our work for Remission Biome’s identity was conceived to appeal first and foremost to the program’s core audience: patients themselves. Eschewing the normal tropes of healthcare branding, Remission Biome’s look is sophisticated and direct with a prevalent use of white backgrounds and ample negative space. The wordmark and logo reference the idea of exponential change: glimmers of hope for the future of patients with chronic illness who can hopefully regain their full health through the program. Integrated with the brand, we also designed a data visualization approach for patients using the Remission Biome’s protocol to track their own symptoms over time. Consisting of an overlapping framework of horizontal and vertical lines, the resulting visualizations illuminate the potential hidden correlations between things like sleep, exertion, pain, hunger, or nausea. We hope that more and more research, funding and innovative treatments for chronic disease will be in the horizon soon ❤️🩺☀️