Nuffer, Smith, Tucker Public Relations

This year, NST celebrates its 50th year in business – an impressive milestone that didn’t happen accidentally. In our first blog post of the year, NST President and Partner Teresa Siles shares 12 key learnings from her time at the agency – diving into how we’ve evolved over the decades and will continue to redefine PR into the future. Stay tuned! Throughout 2024, Teresa will share more insights and learning moments, elaborating on each of these 12 lessons that are sure to resonate with other leaders and PR professionals. https://loom.ly/GHq6j5E

True learning in public relations stems from “getting your hands dirty,” according to NST President Teresa Siles. In the latest blog in her series celebrating learnings from NST’s 50 years in business, Teresa shares examples from early in her career of how hands-on experiences helped shape her into the practitioner and strategist NST’s clients and team have come to rely on. Read more: https://lnkd.in/gxM8Ni-r

San Diego Business Journal has selected NST’s Teresa Siles as a 2024 CEO of the Year finalist! This award celebrates and honors influential chief executive officers by acknowledging their contributions and commitment. The perfect cherry on top of NST’s 50th year in business!

Our team worked with client WD-40 Company to organize a Cars and Coffee event with local influencer partner throtl Inc this past weekend. The event featured some of Throtl’s latest builds, free WD-40 merch, free coffee and donuts, and a chance to win a set of wheels!

Join us in welcoming our newest account coordinator, Julissa Muro, to the NST team! Julissa graduated from San Diego State University, majoring in public relations with a minor in history. While at SDSU, she was a Broom Student Fellow and was involved with SDSU PRSSA . She previously worked at a creative agency in San Diego for two years, where she focused on social media strategy, content creation, and digital assets for hospitality and design clients.

Be humble. Be kind. Be a good friend.” NST President Teresa Siles leads the agency with these driving principles — an approach embedded into the agency culture by Dave Nuffer, Kerry Tucker and others. In Teresa’s fourth blog in her series celebrating learnings from NST’s 50 years in business, she shares how humility, kindness and being a quality friend can lead to success both personally and professionally. Read More: https://loom.ly/xNbVwZY

WD-40 Company client spotlight! Your success is our success. From earned media to strategic paid placements and influencer partnerships, Nuffer, Smith, Tucker works hard to create meaningful change and drive client success. If you would like to explore how NST can supercharge your organization’s efforts, visit our website and reach out! #PRstrategy #clientwins #influencerrelations #mediarealtions #paidadvertising

Congratulations to Paige Shewmaker on her promotion to senior account executive! From intern to senior account executive, Paige has taken on every task thrown her way with a smile. She has been at NST for five years now and she continues to use her strategic thinking and eagle eye to go above and beyond for her clients such as California Department of Food and Agriculture and EOS Fitness .

Team NST was out early this morning coordinating media and collecting donations from morning commuters for Red Shoe Day! Our team has raised over $1,100 in donations for our partner Ronald McDonald House Charities® of San Diego so far... To donate visit: https://loom.ly/8q92cMc

At NST, we never stop exploring! NSTers have access to an exploration fund designed to sponsor activities that allow team members to try new activities and challenge themselves in new ways. Kirsten Skala recently attended a seaweed cyanotype workshop led by San Diego photographer and marine scientist, Oriana Poindexter. They used different types of seaweed to create a print using an alternative photographic process called cyanotype, which uses UV rays (the sun!) to expose and water to develop the print. Kirsten shared, “I enjoyed learning about the different types of seaweeds that live off the coast of San Diego and using my hands and the organic materials and process to create something beautiful. At NST, and through our client work in agriculture, we’re advocating for the preservation and resilience of California commodities, including citrus and other fruits and vegetables. I think having a connection to nature, specifically living plants, whether it’s plants that live underwater or on land, reaffirms the importance of taking care of our environment and gives us a larger purpose for the work we do every day.”   Oriana currently has two exhibits:  Ebb + Flow at UC San Diego and Hold Fast at Birch Aquarium. (https://loom.ly/02SeVLM)