🌟 Exciting News: The Practitioner's Guide to MACH Implementation is Here! 🌟 We are thrilled to announce the release of "The Practitioner's Guide to MACH Implementation," created in collaboration with our esteemed MACH Alliance partners: Klevu, Apply Digital, and Xiatech. This guide provides an in-depth exploration of MACH technology by experts who use and optimize it daily. Highlights include: 👉 Expert Narratives - Gain first-hand insights from MACH users on the challenges and successes of implementation across various organizations. 👉 Strategic Insights - Learn how MACH can enhance your agility and scalability, giving you a competitive edge in the market. 👉 Proven Strategies - Benefit from detailed case studies that offer practical advice on optimizing your MACH deployment for improved outcomes. Why Read This Guide? This guide is an invaluable resource for CTOs, marketing professionals, and business users looking to gain insights from seasoned MACH practitioners. Use these perspectives to inform your strategic decisions and drive technological advancements in your organization. 📥 Download Your Copy Now: https://mapp.news/0nV7J MACH Alliance #MACHAlliance #Martech #ComposableArchitecture #digitaltrasformation #MACHThree
About us
Mapp helps marketers build personalized customer experiences through our SaaS platform, Mapp Marketing Cloud. Our powerful technology combines AI-powered digital analytics and marketing automation to collect and unify customer data, extract insights, and trigger personalized campaigns across email, SMS, app, and your website. Mapp Marketing Cloud helps B2C and D2C companies: - Unify customer data from various sources like websites, eCommerce, loyalty platforms, CRMs, and mobile apps, build customer profiles, and enrich these with compliant first-party data collection. - Convert data into actionable insights around each customer’s socio-demographic, behavior, and preferences to create engaging online and offline experiences. - Personalize content using these customer insights and automate cross-channel marketing across your website, emails, SMS, mobile/web push notifications, and in-app messages. - Continuously monitor and optimize your campaigns with the help of AI to help drive high engagement, capitalize on new opportunities, activate churning customers, and build customer loyalty. More than 700 companies chose Mapp for their marketing needs, including well-known brands such as Ella’s Kitchen, Farrow & Ball, Furla, Admiral Group, GLD Group, Pan Macmillan, Pladis, and many more. We've been on the market for over 20 years and constantly innovate our products and services to ensure our clients have the best support, with our global offices in London, San Diego, Berlin, Munich, Milan, and Paris.
- Website
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https://www.mapp.com
External link for Mapp
- Industry
- Software Development
- Company size
- 201-500 employees
- Headquarters
- London
- Type
- Privately Held
- Specialties
- Marketing Automation, Email Marketing, Mobile Marketing, Customer Acquisition, Customer Engagmenent, Digital Analytics, Web Personalization, Recommendation Engine, Artificial Intelligence, Predictive Analysis, Customer Insights, Multi-Channel Marketing, SMS, Web & Mobile Push , AI, and Artificial Intelligence
Products
Mapp Marketing Cloud
Customer Engagement Software
Mapp Marketing Cloud is a SaaS platform that combines AI-powered digital analytics and marketing automation to collect and analyze customer data, and trigger highly-personalized campaigns across email, SMS, app, and website.
Locations
Employees at Mapp
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Serena Langfelder
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Manuel Montanari
Digital Analytics and Insights expert | Webtrekk, Mapp Cloud, GA4, GTM, Piwik Pro, Matomo, Microsoft Clarity | Juggler, Electronic Music producer…
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Nicola Liverani
Senior Director, Revenue, Customer & Partner Success
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George Kissandrakis
Senior Infrastructure Engineer at Mapp Digital
Updates
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We’re super excited to share that ditano.com, part of the naima group, has chosen Mapp Marketing Cloud to give their #eCommerce marketing a fantastic boost! 🚀 Ditano is all about making online shopping easy and personal. With Mapp's powerful yet easy-to-use technology, they’re ready to improve their user interface and excel in customer experiences. The first phase of this exciting collaboration will see a seamless transition of current operations to the Mapp platform, where we will review and optimize key use cases. Following this, Ditano will roll out advanced strategies to ensure ongoing, personalized communication with their customers. We can't wait to see the positive impact of this partnership and the remarkable results it will bring to Ditano's digital marketing journey. Stay tuned for updates as we embark on this exciting new chapter together! 🎉 More details here: https://lnkd.in/gKzKz3RZ #Ditano #PersonalizedMarketing #DigitalTransformation
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Mapp reposted this
Join the Race for Marketing Gold with Mapp! Are you ready to go for marketing gold? In the spirit of the Summer Games, Mapp is thrilled to announce our "Marketing Gold: Best Summer-Game-Themed Campaign Competition"! 🌟🏅 How to enter? 1. Share the best campaign: Comment on our LinkedIn post with the best Summer-Game-themed marketing campaign you’ve come across. Whether it’s an image, video, or a detailed campaign description, we want to see what inspired you! 2. Engage with us: Use the hashtag #MappMarketingGold within your comment. 3. Follow Mapp: Stay in the loop by following Mapp on LinkedIn. What's in it for you? The winner will receive a cool surprise from us! The deadline for submissions is August 10th, so get your entries in now for a chance to win big. Ready, set, market! 🌟🏅 #MappMarketingGold #MarketingCampaigns
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PBSL GROUP transformed its marketing game with Mapp's AI-driven analytics, unifying data from diverse sources for phenomenal results. Want to see the impact? Swipe through the carousel to discover their success! PBSL's journey with Mapp showcases the power of personalized marketing and streamlined processes. Want to know more? Read the full case study here ➡ https://lnkd.in/d7VKpvSz #PBSL #MarketingAutomation #CRM #DigitalAnalytics
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Join the Race for Marketing Gold with Mapp! Are you ready to go for marketing gold? In the spirit of the Summer Games, Mapp is thrilled to announce our "Marketing Gold: Best Summer-Game-Themed Campaign Competition"! 🌟🏅 How to enter? 1. Share the best campaign: Comment on our LinkedIn post with the best Summer-Game-themed marketing campaign you’ve come across. Whether it’s an image, video, or a detailed campaign description, we want to see what inspired you! 2. Engage with us: Use the hashtag #MappMarketingGold within your comment. 3. Follow Mapp: Stay in the loop by following Mapp on LinkedIn. What's in it for you? The winner will receive a cool surprise from us! The deadline for submissions is August 10th, so get your entries in now for a chance to win big. Ready, set, market! 🌟🏅 #MappMarketingGold #MarketingCampaigns
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🏖️ To all #marketers enjoying a summer break, we hope you take this time to switch off and recharge! But remember, the real hustle begins when you're back ... Start implementing our 7 strategic tips now to build momentum early, mature your #campaigns, and fully optimize these by the time #BlackFriday and the Xmas holiday rush roll in 🎁: https://mapp.news/xe41P
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Want to be “the one” 😍 for your customers? Whether you’re focusing on growing your customer base or targeting churned or inactive customers, a personalized customer experience is essential. It all starts with understanding the zig-zag customer journey using real-time insights. Meet Sarah🙋🏼♀️, who’s on the hunt for a new protein shake. 🥛 Our carousel takes you through the ideal way your brand can navigate Sarah’s customer journey to finding your perfect protein shake. Download our eGuide for the full story: https://mapp.news/D_Wuq #customerjourney #customerexperiences #customeretention #CX
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Three Business, the connectivity company with over 10.3m customers, has achieved remarkable engagement rates across its phone launch campaigns with the help of Mapp. 📊 Curious about the results? Swipe to see how their campaigns smashed industry averages! In this impressive case study, Three Business also reveals how it tailored its strategy and communications to create highly engaged customers and convert this engagement into purchases. For the full case study, click here: https://lnkd.in/dF8AtE8k #CustomerSuccess #CustomerEngagement #ThreeBusiness
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Did you know websites without accessibility lead to a staggering annual loss of around $7 billion? And this figure is predicted to climb by 2030 as the global population ages! 😱 Accessibility isn’t just a buzzword in digital marketing—it’s a gateway to meaningfully connecting with a wider audience. Read our new blog to explore 11 proven techniques to make your digital content accessible to everyone. You'll learn how to: 📈 Significantly expand your audience 😊 Enhance user satisfaction 🔍 Boost your SEO while complying with legal standards Check it out here: https://mapp.news/pLwfe
Accessibility In Digital Marketing: 11 Techniques We Swear By - Mapp
https://mapp.com
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🚀 Swipe to see the success story of Ella's Kitchen + Mapp! They faced the challenge of scaling their communications and aimed to boost their eCRM strategy. The results? 1.1 million subscribers and a 44% email open rate. Swipe through our carousel to find out more. 🍽️👶 Plus, you can also read the full case study here - https://lnkd.in/g9nJVrqn #MappMarketingCloud #EllasKitchen #MarketingAutomation #PersonalizedContent