We like to think Eldon, Wendell, Harlan, and Homer Lundberg are having lunch at the cafe in heaven. Together again. Homer, the youngest of the four brothers who built Lundberg Family Farms into a leading grower of organic rice and maker of best-selling packaged rice and rice snacks, passed away peacefully on Tuesday, August 6, 2024 at the age of 89. Born in Holdrege, Nebraska, Homer was two years old when he and his family moved to Richvale, California with a Farmall tractor, a flatbed Chevy truck, and a new farming philosophy: “Leave the land better than you found it.” Homer was a lifelong advocate for organic farming. In 1969, Homer and his three brothers started milling their own organic brown rice and selling it directly to the public, launching the company that would become Lundberg Family Farms. In the early 1970s, Homer joined with other organic farmers to establish California Certified Organic Farmers, creating consistent standards to help guide and grow the organic movement. For decades, he researched new ways to reduce weeds in organic rice fields and helped cultivate organic rice farming practices that he and his brothers shared with other family farmers in the Sacramento Valley, contributing to the success of California’s organic rice industry. In 2016, Homer received the California Rice Industry Award in recognition of his lifetime of contributions. Homer was humbled by the award, and grateful for the farmers who went before him, saying: “We’ve been able to stand on the shoulders of giants who have worked hard and put up their wherewithal to make rice farming what it is today.” Homer was one such giant, and we are grateful for his lifetime of leadership, service, and generosity. We will miss his strong and calming presence, his stories and sense of humor, and his love of family and farming.
Lundberg Family Farms
Manufacturing
Richvale, CA 6,943 followers
Committed to producing the finest quality rice and rice products for your family.
About us
For four generations, the Lundberg family has been dedicated to caring for the land responsibly and sustainably. Our farming methods produce healthful, delicious rice while respecting and protecting the earth for future generations. Today, our spirit of environmental stewardship continues to grow with every grain of rice.
- Website
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http://www.lundberg.com/
External link for Lundberg Family Farms
- Industry
- Manufacturing
- Company size
- 201-500 employees
- Headquarters
- Richvale, CA
- Type
- Privately Held
- Founded
- 1937
- Specialties
- Organic Rice Farming
Locations
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Primary
5311 Midway
Richvale, CA 95974, US
Employees at Lundberg Family Farms
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Yvonne Zipf
Talent and Onboarding Administrator at Lundberg Family Farms
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Cheryl Balkenhol
"On Fire" Chief Financial Officer | Board Director | Globe Trotter
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Lance Luegers
Sales Leader, Business Builder, Strategist | VP, GM, Head of Sales | CPG | PE, Startups, Turnarounds | Advisor
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Ian Van Reepinghen
Head of FP&A at Lundberg Family Farms
Updates
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When it comes to partnership, Sprouts Farmers Market isn’t ducking around! Unless they’re releasing ducklings in our fields 🤣 We recently welcomed the Sprouts team to Richvale, CA for a field trip! 👇 🌱First stop? The nursery, where baby rice is born… by which we mean that we study, select, and cross natural, non-GMO varieties of rice for exceptional taste, quality AND compatibility with our regenerative organic farming practices. 👨🌾Then we got into hip waders and out in the fields to see those regenerative organic farming practices firsthand—like drowning grass weeds and drying up aquatic weeds instead of dousing our fields in chemicals! 🦆 We even released ducklings that were rescued from rice fields earlier this year so they could be incubated, hatched, and raised until they were ready to be released back into the wild. Thanks for coming to visit us, Sprouts Farmers Market, and for supporting regenerative organic farmers AND eaters – we’re so proud to partner with you! 🛒💚 #SproutsFarmersMarket #Sprouts #LundbergFamilyFarms
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Who’s hungry for Regenerative Organic Certified® Rice and Snacks? 🌾🍚 We're thrilled to unveil product upgrades across our entire portfolio, featuring stunning new packaging inspired by the vibrant ecosystems our farming practices help protect. 🌿🌍 Certified by the ROA, our products are a testament to our commitment to land restoration, habitat preservation, and community building. 🌱🤝 https://www.lundberg.com/
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We're #hiring a new Channel Leader - Food Service in United States. Apply today or share this post with your network.
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On behalf of our amazing partners at sweetgreen we recently made a product donation to our friends at Food Finders. We delivered 25,000 units of our products to help reduce hunger and food waste in Southern California.🥳🍚 That’s 34 pallets of food! Thanks to everyone involved for their unwavering support of communities in need 💚 #LundbergFamilyFarms #FoodFinders #sweetgreen #communitysupport #fooddonation #hungerrelief #sustainability #givingback
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Hey there! 👋 Are you heading to NACUFS 2024? We'd love to see you! Stop by and check out our Riceology Bar 🌾 and don't miss out on sampling our delicious Organic Rice Cake Minis while we chat about the amazing benefits of Regenerative Organic farming. 📍 Find us at Booth #938 – Lundberg Family Farms 📅 July 17th – 20th, 2024 🌾
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We're #hiring a new Senior Technical Quality Manager in Richvale, California. Apply today or share this post with your network.
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We're #hiring a new Staff Accountant in Richvale, California. Apply today or share this post with your network.
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We’re thrilled to team up with Bachan's Japanese Barbecue Sauce, which is more than just a condiment; it's a taste of family tradition and culinary heritage. "Bachan" means grandma in Japanese, and this sauce is a cherished family recipe passed down through generations. Founder, Justin Gill worked for years to bring his grandmother's recipe to market in a way that the whole family could be proud of. It appears to have paid off, since Bachan's is now the fastest-growing condiment brand in America! As a multi-generational family business ourselves, we have fallen in love with their story and their sauce. As part of our Rice + Friends program, we're offering an exclusive partnership bundle through our website, that let's you try 3 flavors of Bachan's sauces and 3 varieties of Lundberg rice. https://lnkd.in/gpCnncn4
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