Live Your Message

Brand-new video where I walk you through exactly how to create captivating videos for your online courses!

In this week's LYM Weekly, I dive into what to do if you make a wrong move and your business suffers. #newsletter #business #onlinebusiness #entrepreneurship #onlinebusinesscoach #entrepreneuradvice #businessadvice #smallbusiness #smallbusinessadvice

How can you support hundreds -- or even thousands -- of clients in becoming the best version of themselves without being crushed by the weight of it ALL? The first -- and most crucial step -- is taking responsibility to SERVE your clients in the best way you can WITHOUT taking responsibility for them. This is about empowering your clients, not trying to carry them on your back. There’s a delicate balance between being a supportive guide and becoming a crutch for your clients. It’s about empowering them, not enabling them ❤️ Make sense?

No matter where you’re at in your life and no matter how old you are -- there’s ONE thing I know to be true... #livingyourtruth #livingyourdream #dreambusiness #imdoingthisforme #imdoingit #buildingyourdreambusiness #buildingyourdream #startingabusiness #ceochicks #beyourownboss #entrepreneuradvice #businessadvice #onlinebusinessadvice

A friend of mine in the industry once gave me one of the best compliments I've ever gotten... He said, "Marisa, you know what? You're both a seminar leader and a marketer." What he meant by that is that I put equal focus and attention on marketing as I do on facilitation in course creation. Because here's the thing -- many companies are either marketing companies where they're really good at extracting money from people but they're not so good at delivering what they actually sell. You've probably done business with one or two of them before, and that's made you hesitant to invest again! Other companies are fulfillment companies, and they're really good at fulfilling their products and services but not so good at marketing them. And I believe to have long-term success -- you have to be both and do both equally well. Agree? #onlinecoursecreation #onlinebusiness #onlinecoursecreator #onlinecoursecreationtips #coursecreator #coursecreation #coursecreationtips #profitableniche #niche #onlinebusinessniche #businessniche #onlinecourseniche #courseniche #marketingyourcourse #onlinecoursemarketing #coursemarketing

Things were A LOT different just 10 years ago, right? Here’s why you’ve got to REALLY niche down. #entrepreneurship #entrepreneurjourney #entrepreneurlife #entrepreneurmindset #startingabusiness #growingabusiness #onlinebusinesssuccess #nichingdown #nichedown #businessssuccess2024 #businesssuccess #fempreneur #femaleentrepreneur #entrepreneuradvice

Is it scarier to stay stuck, dreams unrealized, or to take a leap and commit to getting started right away, living your success story?⁣ ⁣ It’s easy to go into what we call the Stuck Cycle, where you have an idea...⁣ ⁣ Then you proceed to overanalyze that idea, which leads to confusion and, ultimately, procrastination -- so you never really get started!⁣ ⁣ This is common because sometimes it feels safer not to do anything than it is to go for what you want. ⁣ ⁣ Even if you’re not fully satisfied with where you are right now, you know what it’s like to be there… it’s comfortable… ⁣ ⁣ And the path forward isn’t always comfortable. The risk is higher, but so is the reward. ⁣ ⁣ As they say, the only way out is through. Let that voice of fear know that you’re stepping into a bigger Vision for yourself right now.⁣ ⁣ And remember that you don’t have to have everything figured out from the start... one of the biggest keys 🔑 to business success is learning and growing on the job... ⁣ ⁣ Testing and pivoting and making mistake after mistake... and iterating and iterating your way to awesome!⁣ #livingyourtruth #livingyourdream #dreambusiness #imdoingthisforme #imdoingit #buildingyourdreambusiness #buildingyourdream #startingabusiness #ceochicks #beyourownboss #entrepreneuradvice #businessadvice #onlinebusinessadvice

In the latest LYM Weekly, I dive into what might be the most toxic book of all time and why... #newsletter #book #booklover #entrepreneur #entrepreneurship #businessowner #onlinebusinessowner

Let’s imagine you’re talking to a business coach because you’re considering a premium mastermind program 👇 A few minutes into the call, he starts getting into how you’re not using the right growth strategies... Or that you’re not hitting the mark with your message... Or that your personal brand plus a whole bunch of other stuff you’re not doing “right.” You immediately think you need all the help you can get, so you sign up then and there. Sounds like a sales win for him, right? BUT it’s not and here’s why… When you make your prospect wrong, when you get them feeling guilty or ashamed about their mistakes, what you’re really doing is connecting their self-identity to what they’ve done in the past… And as you know, we can’t change the past. So what happens is all that guilt and shame damages their confidence in the present and brings up a whole lot of doubt and uncertainty at the same time. And 1 of these 2 things will happen: 1. The prospect signs up thinking you’re the answer to their prayers and when things don’t go perfectly (and they never do), they’ll blame YOU for it. 2. The prospect doesn’t sign up, and they walk away thinking you’re a jerk for making them feel ashamed or guilty Either way, you lose 😔 So if you see your prospect doing something that’s not working in their marketing funnel or message or whatever it happens to be, let them know it’s not their fault. What you want to do is talk about the ineffectiveness of a strategy or some other external situation -- it could be they were led astray by market conditions or unscrupulous marketers or a hot sales trend of the moment that’s wrong for their audience -- then give them insights into how you can help them. Share a bit about what they can do instead and how you can support them. Whatever else happens, don’t ever make it their fault. If you play the blame game, you’ll only end up creating resentment and driving people away. Drop me a comment if you found this valuable👇 #onlinebusinesscoach #mentor #onlinebusinessowner #onlineentrepreneur #entrepreneuradvice #smallbusinessowner

Friendly reminder ➡️ you don't have to have all your ducks in a row... just start with one duck 🦆 #entrepreneurship #onlineentrepreneurs #onlinebusinessowners #smallbusinessowners #entrepreneurlife #entrepreneuradvice