Think you've cracked the casual game code? Well, hold the phone. Our brand-new report unlocks the data-driven secrets powering the top mobile games in this new era. Here's a sneak peek: 🤑 Benchmark your UA costs and ROAS like a pro. See what's working by genre, region, and month for casual games 🎮 Find the secrets behind the hottest trends and features shaping hybrid-casual games 📱 Learn how top mobile games are boosting revenue and stickiness with the hottest live event trends 📜 Master the secrets behind successful in-app monetization used by the top casual games Don't settle for ‘good enough’. Get ready to skyrocket player value and ditch the cash burn cycle ➡️ https://bit.ly/4aWrMp0
Liftoff Mobile
Advertising Services
Redwood City, CA 17,805 followers
Grow your mobile business
About us
Liftoff helps mobile businesses maximize their revenue. It provides machine learning-powered marketing, monetization, and creative solutions that create better ad experiences and connect people with the products they love.
- Website
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http://www.liftoff.io
External link for Liftoff Mobile
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- Redwood City, CA
- Type
- Privately Held
- Specialties
- Mobile advertising, App advertising, Mobile marketing, App marketing, Mobile User Acquisition, App user acquisition, Mobile CPA Marketing, and Mobile retargeting
Locations
Employees at Liftoff Mobile
Updates
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Like any major privacy framework, Apple’s #SKAN has undergone a range of updates over the years 🛠️ But how do these changes impact #mobile #marketing? 🤔 Discover the highs and lows of #SKAdNetwork with our latest blog ➡️ https://bit.ly/4cVCkFO
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🔍 How are leading experts using #GenerativeAI tools like Gemini and Midjourney to reshape mobile advertising? Dive into our detailed recap of the discussion led by Aidan Quest, Senior Director of Generative AI at Liftoff. Explore how these technologies are enhancing ad design, testing, and scalability. 👉🏼 Read now: https://lnkd.in/eyxB-8Zg
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#SKAN 4 familiarity might be on the rise, but over a third of respondents are still not accustomed to Apple’s #SKAdNetwork spec 😬 Is this a sign that marketers might be struggling to embrace SKAN 4 or are unclear about its benefits? 🤔 Dig deeper into the topic with our 2024 App Marketer Survey ➡️ https://lnkd.in/ec_D2U3b
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🍸🌟 Liftoff is a Happy Hour Sponsor at App Growth Summit São Paulo! 🇧🇷 Get ready to mix and mingle with the mobile app industry on Thursday, July 11th. Our team is eager to connect, share insights, and celebrate with you! 👥 For invites, contact Nelson Feitosa and Marcela Salviano Dela Posta from our #LATAM Liftoff team.
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🎮 Our latest insights on the #CasualGaming market have been featured in PocketGamer.biz! Our 2024 Casual Gaming #Apps Report highlights how 74% of midcore installs come from ads in casual games, with major contributions from genres like puzzle, simulation, and lifestyle games. 🔗 Read the full article: https://lnkd.in/dx2FgeJW
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Get to know Rovio Entertainment Corporation's Performance #Marketing Specialist, Miaomiao Li, in a new PocketGamer.biz article 🦸🏻♀️🙌🏼 From mobile marketing trainee to Angry Birds expert, we learn all about Li’s journey into the #GamesIndustry. Dive in for insights on navigating privacy and boosting one of mobile’s biggest hits ▶️ https://lnkd.in/eryiYPnX
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May was a bustling month for the #mobile market, with big updates, developments, and hot new titles 🔥 In the May Mobile Games Market Review, GameRefinery, a Liftoff Company’s analysts discuss... ⚔️ Dungeon Fighter Online’s successful China launch, leading to a No.1 spot on the grossing and downloads charts 📈 Last War: Survival first-ever in-game season release, with a 400+% increase in daily downloads on 23 May ⚽️ Clash of Clans Euro’s inspired collaboration with renowned player Eerling Haaland Discover more insights in the review 👉🏼 https://hubs.ly/Q02C0RMP0
🍡Looking for some innovation? How about checking out the latest trends from the Japanese market? 🎸A musical match3 game Break My Case (ブレイクマイケース) is sure an interesting game to dive deeper into for some inspiration 🔗Get fresh ideas from our May Analyst Bulletin: https://hubs.ly/Q02C0RMP0
Analyst Bulletin: Mobile Game Market Review May 2024
https://www.gamerefinery.com
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Wow, we’ve been busy! 🚀 We had a great time sponsoring both the Mexico and Sao Paulo AppsFlyer MAMA conferences 🇲🇽🇧🇷 Big shoutout to everyone we connected with at the events - it’s always a treat meeting new industry peers and reconnecting with old friends 🤝
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We’re the happy hour sponsor at App Growth Summit Sao Paulo! 🇧🇷🚀 Our team can’t wait to meet attendees on Thursday, July 11th. Want an exclusive invite? 👀 Contact Nelson Feitosa or Marcela Salviano Dela Posta from our lovely #LATAM Liftoff team.
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