Lana Partners

Deliver more relevant customer engagements and build deeper connections using a platform that puts you in control of your customer data. You’ll finally have the right information and tools to orchestrate and activate the right experience--from lead generation all the way to loyalty. Sign up for our mailing list, and we’ll share even more on how to unify customer data, keep sales and marketing aligned, and preserve ROI. We can help you transform relationship selling and develop a deep understanding of customers with Dynamics 365. Let’s connect - we’re here to help.

See how equipping your sales team with tools that are optimized for the modern buyer’s journey unlocks valuable insights, connects your marketing and sales teams, and drives smarter sales decisions. Watch this short video for a preview, and then reach out. We’re here to help your business accelerate revenue and optimize customer engagement.

The CRM technology market is big, and getting bigger. As a sales leader, choosing the best and most effective CRM tool can mean the difference between teams that work together seamlessly, with strong ROI, and teams that miss the mark. How can you make sure you’re looking at the right solutions? CRM names its editors’ top five industry leaders in this helpful guide. Read on, then reach out. We’re here to help you implement the right fit for your business.

Heidelberg Materials, based in Germany, is one of the world’s largest manufacturers of building materials. After several acquisitions, mergers, and joint ventures, the company inherited customer relationship management (CRM) systems that didn’t work well together, making tracking relationships a challenge. Then the company turned to Microsoft Dynamics 365 Sales. Now, sales agents have better insight into how other teams are working, enabling unity and consistency as they build stronger relationships with customers. Are you looking for a CRM solution to unify your sales team? We can help.

Microsoft Viva Sales is a seller experience app that automatically captures, accesses, and registers data into any CRM system, eliminating manual data entry and giving sellers more time to focus on what matters: selling. By enriching the data set with customer engagement data from Microsoft 365 and the power of AI, Viva Sales empowers sellers to be more connected with their customers, resulting in more personalized engagement and faster deal closure. Ready to see how Viva Sales can help you improve your sales team’s experience and close more deals faster? Let’s talk.

Deliver more relevant customer engagements and build deeper connections using a platform that puts you in control of your customer data. You’ll finally have the right information and tools to orchestrate and activate the right experience--from lead generation all the way to loyalty. Sign up for our mailing list, and we’ll share even more on how to unify customer data, keep sales and marketing aligned, and preserve ROI. We can help you transform relationship selling and develop a deep understanding of customers with Dynamics 365. Let’s connect - we’re here to help.

In this eBook, learn how aligning sales and marketing to an integrated system that shares data and insights can build a more accurate buyer profile and reduce your costs. When you sign up and download, you’ll learn about: • Reducing the cost of customer acquisition. • Aligning reporting to cut unnecessary expenses. • Automating administrative work and reducing overhead. • Providing consistent and seamless transitions during the buyer journey. You’ll also discover how Microsoft Dynamics 365 helped one customer improve their ROI by 180% in just one year. We can help you get there, too.

Buyer intent data is nothing new. It’s existed as long as selling has been a thing. But in today’s market, much of the buyer journey is complete before a decision-maker reaches out to a seller. Buyers are researching products by visiting online review sites, texting with colleagues, and using other digital channels that can be invisible to sellers. This change in buyer behavior means accurate, buyer intent data is more important than ever. Read on to see why you should invest in buyer intent.

Columbia Sportswear is passionate about getting active people into the great outdoors with their global clothing, footwear, and accessories brands. To digitally transform its business and streamline operations from IT datacenters to warehouse inventory and point-of-sale checkout, Columbia moved to Microsoft Azure and Dynamics 365 Commerce, Dynamics 365 Finance, and Dynamics 365 Supply Chain Management. Today, they are seeing greater staffing efficiency, faster and more flexible customer service, and increased inventory awareness. Read more and connect with us to get started.

Deliver more relevant customer engagements and build deeper connections using a platform that puts you in control of your customer data. You’ll finally have the right information and tools to orchestrate and activate the right experience--from lead generation all the way to loyalty. Sign up for our mailing list, and we’ll share even more on how to unify customer data, keep sales and marketing aligned, and preserve ROI. We can help you transform relationship selling and develop a deep understanding of customers with Dynamics 365. Let’s connect - we’re here to help.