Keen Decision Systems

Keen Decision Systems

Advertising Services

Research Triangle Park, North Carolina 2,727 followers

Make smarter marketing investments to drive value that lasts

About us

Keen Decision Systems is a high-growth SaaS company that helps marketing leaders make data-driven decisions that create lasting value. As the industry’s first and only decision optimization engine rooted in predictive analytics, Keen AI powered marketing mix software empowers marketing leaders to let data drive their next investment decision. Clients who work with Keen see 25%+ improvement in incremental revenue within the first year. Founded in 2010, and based out of North Carolina’s Research Triangle Park, Keen has completed two rounds of funding over the last two years and has been listed on Inc. 5000’s Fastest-Growing Private Companies in America for the last four years. We were also recognized on the 2022 list of Best Places to Work by the Triangle Business Journal. Keen manages $2 billion in marketing for brands including Athletic Brewing, Church & Dwight, Suja, Bush Brothers, Mega Food and Perfect Snacks, among others. Connect with Keen at: keends.com Subscribe to The Data-Driven Marketer Podcast: https://open.spotify.com/show/66YD05XT70UafWZyyYCzkJ Subscribe to Keen's Youtube: https://www.youtube.com/channel/UCjJr3zfmxIKFOHsdEJYvn0A Follow Keen on Instagram: https://www.instagram.com/keendecisionsystems/ Follow Keen on Twitter: https://twitter.com/keen_decisions Learn more about the Keen Platform: https://youtu.be/uqWQmiBHEs8

Website
http://www.KeenDS.com
Industry
Advertising Services
Company size
11-50 employees
Headquarters
Research Triangle Park, North Carolina
Type
Partnership
Founded
2010
Specialties
Marketing & Sales Investment Optimization, Linking Marketing to Financial Performance, Decision Support, Decision Analytics, Software, Marketing Resource Optimization, Brand marketing, Consumer packaged goods, Marketing analytics, and MarTech

Locations

  • Primary

    700 Park Offices Drive

    Research Triangle Park, North Carolina 27709, US

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Employees at Keen Decision Systems

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Funding

Keen Decision Systems 4 total rounds

Last Round

Series B

US$ 11.0M

See more info on crunchbase