JD&Co. Design

Check out this new Dezeen video showcasing the launch of PepsiCo's book "Good Design is for Everyone" at the renowned Rizzoli Bookstore https://lnkd.in/ecDBj7AQ. We, at JD&Co. Design, had the privilege of not only designing the entire tenth-anniversary book but also attending this event that celebrates human-centered design 🎉 The highlight of the evening was an insightful conversation with Mauro Porcini, PepsiCo's SVP, Chief Design Officer. He shared valuable insights into the book that showcases PepsiCo's design strategies that have shaped its iconic food and beverage brands over the past decade."Good Design is for Everyone" serves as an invaluable resource for brand leaders who embrace the power of human-centered design that creates meaningful connections. #DesignThinking #Dezeen #PepsiCo #DesignForAll #BrandDesign #EditorialDesign

It's always a pleasure to see our collaborations come to life, and this week is particularly special. Congratulations to Carrie Crow and team on these exciting launches!

We are thrilled to share our journey with Hazelicious! 🌰☕️ The mission? Make hazelnut-milk the new favorite coffee pairing. Grown on the farm belonging to the founder's grandparents, we crafted a caring, joyful brand. Grown on rainwater alone, Hazelicious hazelnuts are earth-friendly, fostering better lives for farmers. If that doesn’t get you excited then get ready to meet The Happy Hazelnut, our lighthearted ambassador inviting you to try Hazelicious a sustainable, frothy, and tastier nut milk. The hand-drawn logo exudes personality, and its warm tones emphasize the brand's richness. On packs, a splash of milk entices, while the back showcases the Hazelicious family farm. Explore the full Hazelicious case study on our website https://lnkd.in/gdKVn6vF for the full experience! 🥛✨ #Hazelicious #HazelnutMilk #sustainablechoices #branding #packaging #brandidentity P.S. For those of you who will be at Expo West next week, look for Hazelicious! If you can't wait to experience Hazelicious before then, check them out on https://a.co/d/dxHkFZe and https://lnkd.in/gGeZF6Yr

We are thrilled to share the release of PepsiCo's 10-year anniversary book "GOOD DESIGN IS FOR EVERYONE"! Commissioned by the PepsiCo Design team, JD&Co. Design has invested passion and creativity into every page. Bringing to life revolutionary global products and services through dynamic cropping, artful placement, and a color palette full of life and vibrancy. Check out our case study here: https://lnkd.in/eF8D_bq7 🚀 A stunning 400+ page masterpiece, ‘GOOD DESIGN IS FOR EVERYONE,’ was launched on October 31, 2023. Within a week, it skyrocketed to #1 Best Seller on Amazon’s “Branding & Logo Design” and claimed the #1 spot as a New Release in “Industrial Design”. This publication is poised to be embraced by passionate designers, creative and business leaders, and brand marketers around the globe.  #editorialdesign #branding #branddesign #bookdesign

Meet Vertage, a line of plant-based cheeses that doesn’t compromise on taste or texture. JD&Co. Design worked with Vertage to bring this true culinary feat to life across a new brand and website design. The brand’s visual identity and website design heroes a fromage-formed logo and seal to connote a professional, yet delectable look and feel. The upscale digital world of Vertage cooks up a welcoming and appetizing hub to learn about their heart-healthy, non-GMO plant-based cheeses. Feel-good-food feels a whole lot better with Vertage! Check out our case study at https://lnkd.in/ey7xtzpF #vertage #dairyfree #foodservice #plantbasedfoods #cheeselovers #futurefood #websitedesign #logodesign #branding

Are you more of a backyard sipper? Or is a Twilight 9 where you quench your thirst? JD&Co. and North Carolina’s Southern Pines Brewing Company teamed up to revamp the hometown's favorite brew and spirit brand. The new brand system captures the brewery’s motto, “Rooted in Community,” with an updated monogram and logotype, set in a deep forest green; evoking local nature, and the community’s honest-to-goodness vibes. Inspired by wrought iron grates, the ready-to-drink cocktail and beer range juxtaposes elegant typefaces with inviting flavor illustrations and cheeky taglines that suggest the best way to enjoy each libation. 🍁 🍻 Fall is around the corner — kick back with a Strawberry Bourbon Kentucky Buck (or two). #rebrand #design #packaging #illustration #beer #spirits #typography #logo https://lnkd.in/eCv78TcK Southern Pines Brewing Company