HubSpot Ventures

At HubSpot, we know that short-form video is now the # 1 content format, delivering the highest ROI and helping businesses build stronger connections with their customers. Which is why we’re excited to announce HubSpot Ventures’ investment in Captions. Captions allows marketers and creators to easily tell their stories with video and reach customers faster with the help of AI. Congratulations to the awesome Captions team led by Gaurav Misra and Dwight Churchill! Learn more about how Captions helps equip the next generation of marketers to simplify and enhance the content creation process.

We've had an incredible year at Captions so far — and today I'm thrilled to share we've raised a $60M Series C. This milestone was made possible by some truly incredible work and momentum by our New York City team including: 🌎 Reaching 10M+ global creators on Captions 🎥 Launching a collection of world-first generative features, including AI Creator and AI Edit 📈 Seeing 3M+ videos generated by our customer each month Going forward, we plan to invest $100M into advancing generative video research here in New York. We believe that New York is emerging as the epicenter for AI research and look forward to building our world-class team here. (Give a 👹 if you're interested in joining us on this ride!) This round was led by Index Ventures, with participation from our existing investors Kleiner Perkins, Sequoia Capital, and Andreessen Horowitz. New investors include Adobe Ventures, HubSpot Ventures, and Jared Leto. We're grateful to each of our partners for their support in this journey, and to our global community of creators for giving us the opportunity to help amplify your ideas. Cheers to the next chapter. Check out our coverage in Bloomberg News by Rachel Metz: https://lnkd.in/eJ2rAhCZ

Clay is an incredible company that has been customer-first from day one. We’re proud to be investors in such a special company with an equally as passionate community of users! Congratulations to the awesome Clay team led by Kareem Amin and Varun Anand – and if you’re looking to join this crew you are in luck - they are hiring!

It's hard to argue with the idea of happy customers; who doesn’t want their customers to be happy?! The bigger question is, what makes customers happy? We should all be obsessed with that question. What delights your customers and how will you turn yourself into a pretzel to serve them? So I was thrilled with the concept of Arrows “Happy Customer Festival.” Several HubSpotters joined to discuss the customer lifecycle across marketing, sales and support. When HubSpot originally started as a marketing automation company, we saw customers were generating significantly more leads. But there was a leaky bucket when moving leads from marketing to sales. Marketing claimed that sales work rates were not high enough and sales teams claimed that lead quality was not high enough. Sounds familiar? A few insights on how we thought about delighting customers: Connect the dots across teams and provide full visibility on the customer journey. This is what we have attempted to do with our engagement hubs like Marketing, Sales and Service. Create a platform - one that unifies all of the customer data and unifies the team that uses that data. Enroll your partners in the journey and create a thriving ecosystem. Our average customer has at least 9 integrations with other apps in our ecosystem. There is something magical that happens when customers begin to integrate with other key systems in their stack. The more integrated we are as an ecosystem, the more value our customers get, and the more value they get, the happier they are. In any industry and in any economy, you win when you have happy customers. Good luck and much happiness for everybody. And thanks for the conversation Daniel Zarick!

I love startups. Have loved them for 30+ years. Want to pitch yours on stage at INBOUND 2024? It's our biggest event of the year. Founders: Check out the second annual HubSpot for Startups x HubSpot Ventures Million Dollar Pitch Competition! Last chance: get more info (deadline is June 1st) at https://lnkd.in/ecePpMvY #startups #founders

Are you a startup founder with unicorn🦄 potential? Let's see what you got! Applications are officially open. Check out HubSpot for Startups & HubSpot Ventures #MillionDollarPitch competition! Apply to be one of a few lucky startups selected to win a conference ticket to HubSpot's INBOUND24 and pitch to a panel of VCs & execs in Boston, MA. This a rare opportunity to be considered for a million-dollar investment! Submissions are open until 23:59 EDT, May 17, 2024. APPLY NOW: https://lnkd.in/g8pjbH87

We'll be there! 🦄

IT STARTING! 🏁 After a crowd-pleasing opening “bit” that would make Jimmy Fallon jealous, Kelsey Aina kicks off our day-long fundraising summit in NYC. Perhaps her biggest announcement is that today #MillionDollarPitch competition kicks off. Stay tuned for valuable fundraising and pitch deck insights we’ll share only on this page. Also, keep an eye out, and ear to the ground for how you can submit your pitch deck to the competion! #pitchdecks #venturecapital

𝐇𝐮𝐛𝐒𝐩𝐨𝐭 + 𝐓𝐚𝐧𝐠𝐨 = 𝐁𝐞𝐭𝐭𝐞𝐫 𝐓𝐨𝐠𝐞𝐭𝐡𝐞𝐫 🚀 HubSpot Ventures has made a strategic investment in Tango! This is major news for RevOps teams that run on HubSpot. 👇�� 𝐈𝐭’𝐬 𝐞𝐚𝐬𝐢𝐞𝐫 𝐭𝐡𝐚𝐧 𝐞𝐯𝐞𝐫 𝐭𝐨 𝐡𝐞𝐥𝐩 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠, 𝐒𝐚𝐥𝐞𝐬, 𝐚𝐧𝐝 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐒𝐮𝐜𝐜𝐞𝐬𝐬 𝐮𝐬𝐞 𝐇𝐮𝐛𝐒𝐩𝐨𝐭 𝐭𝐨 𝐢𝐭𝐬 𝐟𝐮𝐥𝐥 𝐩𝐨𝐭𝐞𝐧𝐭𝐢𝐚𝐥. Why does this matter? 1️⃣ HubSpot is the heart of your business 🧡 2️⃣ End users often have limited time dedicated to mastering new tools ⏰  3️⃣ Your CRM is only as valuable as the data inside it 💡 With Tango, RevOps can quickly help every user become a CRM expert by: • Creating easy to follow how-to documentation that teaches end users how to use HubSpot directly inside of HubSpot⚡ • Driving process adoption with step-by-step instructions simple enough to follow on autopilot 🙏🏿 • Minimizing context switching, repetitive questions, and data entry mistakes 🫠 TL;DR → Tango delivers more ways to increase your ROI on HubSpot, take a more employee-first approach to software training, and free everyone up to focus on helping your company grow better. 🌱 Get all the details: https://lnkd.in/gAy4M-hx

At HubSpot, we’re all about supporting tools and platforms that align with our goal of helping millions of organizations grow better. Which is why we’re thrilled to announce our investment in Tango, a modern digital adoption platform (DAP) powered by AI that makes software training effortless by automatically documenting any process and turning it into a step-by-step interactive guide. Congratulations to the awesome Tango team led by Ken Babcock, Daniel Giovacchini, and Brian Shultz! Learn more about how Tango is revolutionizing the way teams operate.