Smart seasonal advertising can make a big impact for a local brand, but with the extra costs and complexities, it can be a balancing act. Check out our new guide to navigating seasonal ad strategies on the #WTAEadvertising blog: https://lnkd.in/gNSuVh76
WTAE Hearst Pittsburgh
Broadcast Media Production and Distribution
Pittsburgh, Pennsylvania 1,750 followers
About us
WTAE is part of Hearst Television - one of the nation's largest diversified media, information and services companies with more than 360 businesses. In addition to 31 television stations, Hearst has ownership interests in cable television networks A&E, HISTORY, Lifetime and ESPN; newspapers such as the Houston Chronicle, San Francisco Chronicle and Albany Times Union; more than 300 magazines around the world including Cosmopolitan, ELLE, Men's Health and Car and Driver.
- Website
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http://www.hearstpittsburgh.com
External link for WTAE Hearst Pittsburgh
- Industry
- Broadcast Media Production and Distribution
- Company size
- 51-200 employees
- Headquarters
- Pittsburgh, Pennsylvania
- Type
- Privately Held
Locations
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Primary
Get directions
400 Ardmore Blvd
Pittsburgh, Pennsylvania 15221, US
Employees at WTAE Hearst Pittsburgh
Updates
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We're 4️⃣ Pittsburgh! Last Friday, a team from WTAE rolled up their sleeves and joined Habitat for Humanity of Greater Pittsburgh at a local build site. 🛠️🏡 A huge thank you to Habitat for Humanity for showing us the ropes. We are incredibly proud of our crew for lending their time and skills to help build homes and hope for families in our community. Their hard work and enthusiasm truly capture our "We're 4️⃣ Pittsburgh" spirit.
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Excited about the NFL Draft coming to the Pittsburgh in 2026? Us too! Check out Andrew Stockey's interview with Matt Shapiro, NFL VP of event strategy and integration.
News Anchor/Sports Director at WTAE-TV Pittsburgh. Using this page to share stories of interest to the Pittsburgh regional business community.
ONLY ON WTAE Hearst Pittsburgh We are hearing, in detail, from the NFL as the league shares it's perspective on the 2026 Draft which will be in Pittsburgh. My interview with Matt Shapiro, NFL VP of event strategy and integration.
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WTAE Hearst Pittsburgh reposted this
Well, Andrew sure knows how to give a girl her flowers, both literally & figuratively! I’m grateful my last “4 The Record” (at least for a while) was w/ such a fun collaborator on a great topic. And, more like ME begging YOU to TAKE more time for sports hilights 😂
News Anchor/Sports Director at WTAE-TV Pittsburgh. Using this page to share stories of interest to the Pittsburgh regional business community.
This Sunday morning on "4 The Record", our topic will be women and minority-owned businesses, their successes and the challenges as well as the resources in western Pennsylvania to assist both. While I will be hosting many more of these programs in the future, this will be the last one produced by Megu Kolanko She has been the producer and guiding light on these programs in all of its forms, including its predecessor "WTAE Listens". While we say goodbye to her talents on this project, we are not saying goodbye to her. Megu will be producing our 11pm weeknight newcast ... which means I will be begging her for more time to show more Pirates hilights 😉 Megu, thanks for your contributions and leadership on "4 The Record". Today's program is dedicated to you. Join us today at 11:30am on WTAE Hearst Pittsburgh
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In a city renowned for its practicality and blue-collar ethos, understanding consumer preferences is key to crafting effective marketing campaigns. Dive into our latest research QuickBite to uncover Pittsburgh's unique attitudes towards brand loyalty and price sensitivity: https://hubs.la/Q02y7qSm0
Research QuickBite: Price Points in Pittsburgh
wtaeadvertising.com
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WTAE Hearst Pittsburgh reposted this
IPM Director, Adrian Lee (UPMC, University of Pittsburgh, UPMC Hillman Cancer Center) believes that the city of Pittsburgh has much to be proud of when it comes to scientific breakthroughs in breast cancer treatment. These advancements have significantly improved outcomes for patients, making a positive impact on their lives. Dr. Lee represented Susan G. Komen during a recent interview with WTAE Hearst Pittsburgh. Watch the full interview ⬇ https://lnkd.in/dBbpZtDv #precisionmedicine
4 The Record: Breast cancer and Susan G. Komen
wtae.com
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WTAE Hearst Pittsburgh reposted this
WTAE Hearst Pittsburgh highlights how our technology is revolutionizing safety in freight.
How Pittsburgh-based driverless semitruck company Aurora tests for safety
https://www.youtube.com/
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Every digital ad campaign starts with a critical decision: who will manage it? Will it be handled in-house or outsource to a third-party expert? It's not just about budgets and goals—it's about finding the right fit for your business. Check out our full decision framework on the WTAE Advertising blog: https://hubs.la/Q02y7Q670
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The National Football League announced Pittsburgh would be the home of the 2026 draft. The news brought a flurry of excitement from across the area, with the potential to be the largest visitor event in Pittsburgh's history. https://lnkd.in/gU9Jmn_k
Pittsburgh predicts colossal turnout for NFL Draft in 2026
wtae.com
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#GamifiedAds are more than just fun—they shape behaviors, motivate actions, and enhance experiences: 🔹 Interactive Storytelling: Transform passive viewers into active participants with captivating and immersive experiences. 🔹 Enhanced Brand Recall: Create enjoyable experiences that leave a lasting impression, ensuring your brand stays top of mind. 🔹 Specific Action Drives: Motivate desired actions such as sign-ups, purchases, and social shares with gamified incentives. Check out WTAE Advertising's quick guide to gamified marketing: https://lnkd.in/ddvHNd_u
Playing to Win: How Brands Score with Gamified Advertising
wtaeadvertising.com