Gravitate PR

Breaking through today’s saturated media landscape can often require more than just creativity. Building credibility with concrete data and insights is key. Our latest blog explores the vital role of integrating proof points into your company’s narrative and offers practical tips for executing impactful data campaigns. Read here to learn how to elevate your storytelling from merely captivating to credible: https://lnkd.in/ekUviKjr #PR #Marketing #DataDrivenInsights

#Marketing and #PR professionals often turn to creating #data - such as a survey - to help with effective storytelling and provide compelling #insights. But how do you decide what data to create so that it will be interesting and useful? Check out our tips before you get started.

Our client mabl has unveiled an AI-powered low-code mobile app testing solution that’s set to revolutionize the way developers test mobile applications. This new solution has enabled mabl customers to improve coverage and reliability by as much as 90% and reduce test creation time to as little as 2 minutes. “Unified testing across APIs, browsers, devices, and applications is crucial for today’s enterprise applications, which often span multiple interfaces,” says mabl co-founder Dan Belcher. Check out Ken Y.’s full feature on VentureBeat here to learn more: https://lnkd.in/eAXiygXq

Thrilled to see our client Tony Chan Carusone from Alphawave Semi quoted in WIRED about how integrated circuit technology will play a leading role in building the future of connectivity. "You simply cannot scale the performance of AI without more connectivity between chips," says Tony Chan Carusone, who believes advances in that area will be the key to building "zetascale" supercomputers orders of magnitude larger than what exists today. Thanks to Will Knight for the conversation and story. https://lnkd.in/gkQYRnsM

We’re #hiring a new Public Relations Account Executive in the San Francisco Bay Area. Apply today or share this post with your network.

2024 is off to a rough start for tech workers, with mass layoffs resulting in an increased distrust for tech companies. Our President and founder, Lisette Paras, recently wrote a byline for Crunchbase about how it's more important than ever for tech companies to concentrate on creating and safeguarding their brands. Whether you're a startup shaping your identity or an established industry leader adapting to stay relevant, investing in brand-building efforts is equally as crucial. Read Lisette's insights on how to position your company to prioritize genuine brand-building strategies to navigate uncertain times and emerge stronger here: https://lnkd.in/gpXirZP4 #GravitatePR #TechJobs2024 #BrandReputation #TechPR  #TechIndustryInsights 

On Thursday, March 7th at 4 pm ET, tune into Glassdoor’s Fishbowl Live to hear from Josh Brenner, CEO of our #client  Hired. Host Cortney Holloway will interview Josh about his career journey, his approach to building an inclusive company culture, and his predictions for the future of work in the tech industry. During the interview, you'll gain valuable insights into Josh's career journey and how he fosters innovation, navigates challenges, and prepares Hired for future trends in the ever-evolving tech landscape. Listen to Fishblowl Live here: https://lnkd.in/gPbAqH_k #Hired #ClientCoverage #TechIndustry #GravitatePR

Our President and Founder, Lisette Paras, was recently featured on Snackable Idea to discuss the importance of making #authentic connections in evolving landscapes. Don't miss Lisette's insights on building trust in 2024! #GravitatePR

The #AI 🤖 chip industry is rapidly evolving, with companies investing billions of dollars in advanced technology. Recently, Tony Pialis, co-founder and CEO of our #client Alphawave Semi, was a guest on the Linked Data Orchestration podcast hosted by George Anadiotis. They talked about the AI chip landscape, the rise of #chiplets, AI-specific #hardware, and emerging trends in #optical. Don't miss out on Tony's insights – listen to the podcast here! https://lnkd.in/dsUdSHfy #AIHardware #Semiconductor #TechLeadership #TechPR #AlphawaveSemi #GravitatePR

The #media landscape is always in a state of change, but now more than ever, we're seeing that journalists at prominent and trade publications are being affected by layoffs. What does this mean for running PR and communications programs? Robert Pursell, Senior Account Director here at Gravitate PR, recently shared his thoughts in the latest edition of our newsletter blog on how to fish in an ever-shrinking pond of journalists. Check it out today!