Fussfactory

Fussfactory

Advertising Services

Los Angeles, CA 128 followers

Branding that Motivates #sparkchamber #PlaysWithWords

About us

Fussfactory is a branding consultancy (strategy, names, titles, descriptors, taglines, copywriting, social branding) We're a virtual proposition based in Southern California with core team members in Los Angeles, San Francisco, and Toronto. We've named everything from companies, products, services and ingredients to book and film titles and television programming blocks. We’ve worked with Pepsi, Starbucks, Frito-Lay, Unilever, Avon, Calvin Klein in the CPG realm. We also have an entertainment division and we work with Discovery Channel, TLC Animal Planet, Planet Green, The History Channel and Sundance Channel, among others. We help brands speak for themselves. Our creative impact is huge, our carbon footprint is small.

Website
http://www.fussfactory.com
Industry
Advertising Services
Company size
2-10 employees
Headquarters
Los Angeles, CA
Type
Privately Held
Founded
2008
Specialties
Branding, Naming, Concept Development, Strategy, Social Branding, Social Media Campaigns, and Positioning

Locations

Employees at Fussfactory

Updates

  • View organization page for Fussfactory, graphic

    128 followers

    4 Questions on the Creative Process with Jeff Woodrow Just a little over five years ago, #sparkchamber caught up with woodworker, watercolorist, musician, craftsman, restorationist, wordsmith, photographer, illustrator, cyclist, conceptualist, teacher, husband, father — Renaissance man, Jeffery Woodrow. In the fall of 2020, he took a hiatus from posting his work on Instagram [and we missed his uplifting, playful, insightful energy!] But a month ago, he dropped back in! Couple things. First, in his status-change-announcement reel Woodrow mentions that although he hadn’t been sharing his work online, he never stopped making it. Such a core truth: the drive to create absolutely does not include a requirement to publicize. Second, June is LGTBQ+ Pride month honoring the 1969 Stonewall Uprising in Manhattan, a catalyst for the LGTBQ+ rights in the United States and around the world. On his website, Woodrow discusses a piece he made for his transgender daughter. “At the age of three, she told us she was born with a girl brain and a boy body. During this time, my wife and I decided to encourage her to be, act, and feel in the way she felt most comfortable and to know that we would fully support her.” He made a 3D anaglyph art screenprint to represent that time of transition and her parents’ choice to look through an inclusive lens. “This is a piece I am incredibly proud of.” Another core truth — really the truest, the purest message: BE YOURSELF. In celebration of all that is hopeful, positive, inclusive, and expansive, we shine a light on Woodrow’s thoughts on the creative process originally posted June 3, 2019. 🤩🌈 bit.ly/FFSCWoodrow2

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  • View organization page for Fussfactory, graphic

    128 followers

    Fifty-five years ago last month — July 20, 1969 — astronauts piloted NASA’s Apollo 11 spacecraft into lunar orbit, then landed on the moon. Today, #sparkchamber honors not only this remarkable achievement, but the birthday of one of those astronauts. Happy Birthday Neil Armstrong! And a big tip-of-the-cap to history.com from which all the information for this week's #sparkchamber comes. 🧑🚀🥳🚀 bit.ly/FFSCNeilArmstrong

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  • View organization page for Fussfactory, graphic

    128 followers

    4 Questions on the Creative Process with Andrew Fagan Creating a truly inclusive community is a collective effort, and few understand this better than Andrew Fagan our #sparkchamber guest today. As the CEO of Community Living Central York [CLCY], Andrew has dedicated his career to fostering belonging for people with developmental disabilities. As CLCY celebrates its 70th anniversary, Andrew is steering the organization towards new horizons of innovation and community integration. His approach is refreshingly hands-on: “We’re not just providing services,” he explains, “we’re partnering with individuals to build meaningful lives and stronger communities.” This partnership is exemplified through CLCY’s diverse range of programs: Their art program nurtures creativity and self-expression; Their employment initiatives open doors to meaningful work opportunities; Cooking classes not only teach valuable skills, but also promote independence and social connection; Life-skills training empowers individuals to navigate daily challenges with confidence. These programs form the cornerstone of CLCY’s holistic approach to fostering independence and community participation. This commitment to community extends to Andrew’s personal life as well. He and his wife Edin, along with their combined family of five children, can often be found supporting numerous CLCY events, further strengthening the bonds within the community they serve. In a field often challenged by limited resources, Andrew and his amazing team at CLCY showcase remarkable ingenuity. They transform obstacles into opportunities for growth, highlighting the power of community support and creative problem-solving. Crucial to this work are CLCY’s government partners, whose support and collaboration enable the organization to expand its reach and impact. These partnerships exemplify the collective commitment required to build truly inclusive communities. Andrew’s vision for a more inclusive society remains unwavering. “Our journey is ongoing. There’s always more we can do to ensure people with developmental disabilities are empowered to make choices and live as independently as possible in inclusive communities.” You’re invited to be part of this inspiring journey. Follow CLCY on Instagram, Facebook , and LinkedIn to discover stories of community participation, independence, and belonging. You can also visit their website and make a donation to support their vital work — every contribution drives positive change and builds communities where everyone belongs! bit.ly/FFSCAndrewFagan #Inclusion #CLCY70Years #EmpoweringEveryJourney

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  • View organization page for Fussfactory, graphic

    128 followers

    Happy Spoonerism Day! Today, the UK celebrates Spoonerism Day, and because it’s a day to think about words, #sparkchamber will celebrate as well. The story of this linguistic form is well-told by Joe Kissell, a best-selling, award-winning, hyphen-overusing author and technologist who enjoys making complicated topics easy to understand. From his Interesting Thing of the Day post from July 18, 2018: One of my linguistics professors in grad school had a strange sense of humor that appealed to me greatly. He didn’t see a need to divide work and pleasure; exams regularly contained jokes, puns, and strange juxtapositions, and every class session was filled with laughter. When this professor needed to make up a word in an imaginary language to use as an example, he wouldn’t give it a common meaning like “mother” or “tree”; he’d instead gloss the word as “flagpole sitter,” “hubcap thief,” or something similarly odd. He constantly urged us not to take our homework too seriously and to ask annoying questions of the other professors. I think this lighthearted attitude helped us all to learn better, and it certainly brightened the classroom atmosphere. How Near This Class discussion had a remarkable tendency to stray from the planned lesson, though invariably it went in interesting [and linguistically useful] directions. One day, someone in the class mentioned the word metathesis, which is the phenomenon that occurs when two adjacent sounds are swapped [as in aks for ask]. Without missing a beat, the professor said, “Oh yes, this reminds me of spoonerisms,” and proceeded to recite, rapidly and perfectly, the tale of the Mion and the Louse. We were stunned and delighted by his brilliant display of linguistic prowess. It’s not easy to make mistakes like that on purpose. A spoonerism is like metathesis but instead of affecting adjacent sounds within a single word, it’s spread out across two or more words [sometimes with intervening words] — for example hat rack becomes rat hack; light a fire becomes fight a liar. Some spoonerisms instead transpose vowel sounds [I fool like a feel instead of I feel like a fool]. Because mistakes like this are involuntary slips of the tongue, they don’t always result in real words [you might say key tup for tea cup, for instance], but the funniest and most memorable spoonerisms change the meaning of a sentence completely [as in I’m biting a rook in place of I’m writing a book.] A Speecher Named Tuner I have mentioned my hope that my name never gets distorted into an adjective or other part of speech. But if history remembers me for anything, I trust it will be for something more auspicious than a tendency to mix up my words, as was the case with the Reverend William Archibald Spooner, a member of New College, Oxford, from 1862 to 1924. bit.ly/FFSCSpoonerismDay

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