Gen Alpha are growing up with a hefty focus on health and wellness - and sometimes that means storming their local Sephora when Drunk Elephant gets a restock... Discover more about wellness culture, with CultureLab’s Discover.
CultureLab
Market Research
A cultural intelligence platform built to help brands harness the power of popular culture.
About us
Culturally relevant brands have a larger share of voice, increase sales, unlock new audiences, benefit from greater price elasticity, and find themselves both protecting and expanding their market share; popular culture is powerful. CultureLab is a technology company that helps organisations and CMOs unlock that power. Our cultural intelligence platform is built on proprietary AI-driven technology and a bespoke combination of data sources that process and analyse more than 1.8 billion data points every day, helping to find the signals in the noise that matter to your brand. Join our waiting list at culturelab.co
- Website
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culturelab.co
External link for CultureLab
- Industry
- Market Research
- Company size
- 11-50 employees
- Type
- Privately Held
- Founded
- 2024
- Specialties
- market research, cultural analysis, cultural insights, big data, insights and research, culture, brand tracking, inspiration, and strategic insights
Employees at CultureLab
Updates
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POP QUIZ: What links Warhammer, Taylor Swift, and NTS? Answers on a postcard please (aka in the comments, which is also where the link to the Discover article is too.) https://lnkd.in/eUg9XGzP
WHAT IS WARHAMMER? A guide for newcomers.
https://www.youtube.com/
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Shout out to the heads; jungle is massive (again). This new wave is musically mutated, highly inclusive, and so much more than just ‘retromania’. (And if we’re being honest, it never really went away anyway.) Discover more about music culture, with CultureLab’s Discover. https://lnkd.in/e2y7JU87
M - BEAT ft General Levy - Incredible - TOTP -1994 [Remastered]
https://www.youtube.com/
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He reinvented Bowie, made airports far more pleasant, and single-handedly made the straggly mullet cool. But can Brian Eno save the planet? Come discover more about art and design culture with Discover, at culturelab.co
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Hands up if you ever found yourself 143 minutes (the average length of a film) deep into the streaming library menu? _Oh my_ that’s a lot of hands. As streaming platforms continue to pile money into new commissions, is the secret to breaking the ‘tyranny of choice’ actually less choice? Come discover more about entertainment culture with Discover, at culturelab.co
CultureLab | Unlocking culture to unleash growth
https://culturelab.co
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Earlier this year Jasmine Paris became the first woman in history to complete the Barkley Marathons, an extreme ultra marathon and arguably the hardest endurance race on the planet. Her achievements - and those of her peers - are expanding our understanding of how we think about sports, athletes, and age. Discover more about sports culture with Discover, at culturelab.co (Photo from Jacob Zocherman, c/o BBC)
CultureLab | Unlocking culture to unleash growth
https://culturelab.co
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Hungry for culture? You’ll eat this up. Food is making a comeback as a guide to different areas of culture - regaining its power as a storytelling medium, and stimulating positive conversations around identity, entertainment, travel, and family. And it’s all thanks to collectives like Ghetto Gastro and their Black Power Kitchen. Discover more at culturelab.co
CultureLab | Unlocking culture to unleash growth
https://culturelab.co
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Conkers, Twitchers, and folklore: the lure of nature is driving droves from the cities. The seeds of our reconnection with nature were sown during COVID-19 - but rather than end when lockdown did, these subcultures and communities have blossomed. Is this a sign that the cultural gravity of the city is weakening? Discover more with CultureLab's Discover, link in comments...
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The Dog(town) days are over; with the rise of stars like Marina Correia, skateboarding is no longer a macho mono-culture. For our first CultureLab Discover article, we explored how a key 90s counterculture is now facing its own countercultural revolution, and how Paris 2024 will crystallise this shift - and we’re here for it. Discover more at culturelab.co
CultureLab | Unlocking culture to unleash growth
https://culturelab.co
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Culturally relevant brands have a larger share of voice, increase sales, unlock new audiences, benefit from greater price elasticity, and find themselves both protecting and expanding their market share; popular culture is powerful. Today Common Interest is launching CultureLab; a new technology company that helps organisations and CMOs unlock that power. Our cultural intelligence platform is built on proprietary AI-driven technology and a bespoke combination of data sources that process and analyse more than 1.8 billion data points every day, helping to find the signals in the noise that matter to your brand. Join our waiting list at culturelab.co