Compass Rose Ventures

Compass Rose Ventures

Strategic Management Services

Data-Driven Strategic Advisory for Direct to Consumer Brand Growth

About us

As a CPG Founder, are you finding that every day brings a new tactical challenge, and you can’t seem to hit your strategic goals to profitably scale and get to the next round of funding or secure the dream exit? We would love to learn more about you. Let's talk. The Compass Rose Ventures team brings 20+ years of experience in growing consumer brands from concept to successful exits. We are dedicated to helping CPG founders and investors like you launch, optimize, and scale brands offering just the right balance of insight, experience, rigor and hands-on support. 𝗥𝗲𝘀𝘂𝗹𝘁𝘀? 𝗕𝗲𝗮𝘂𝘁𝘆 𝗕𝗿𝗮𝗻𝗱 - reorganized marketing, sales and financial plans to deliver 100% growth in one year and landed a solid investor to scale. 𝗩𝗶𝘁𝗮𝗺𝗶𝗻𝘀 & 𝗦𝘂𝗽𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝘀 𝗕𝗿𝗮𝗻𝗱 - brand struggling with merging B2B and DTC businesses and cultures. Aligned the go-to-market plans and organization to expand growth into new channels, building the positioning of an Omnichannel ecosystem to scale growth to secure the next level of funding. 𝗣𝗲𝘁 - reinvented a product-centric company into a community-led brand achieving growth of 300% in three years ending in a strategic exit allowing the brand to scale further. 𝗙𝗼𝗼𝗱 & 𝗕𝗲𝘃𝗲𝗿𝗮𝗴𝗲: UK brand launched and scaled in the US market through an omnichannel strategy to double growth. We 𝗰𝗮𝗻 𝗵𝗲𝗹𝗽 𝘆𝗼𝘂𝗿 𝗖𝗣𝗚 𝗯𝗿𝗮𝗻𝗱 – • Increase the lifetime value of customers • Expand into the US market • Create an omnipresent & omnichannel footprint • Optimize customer journeys • Build a brand communities 𝗪𝗼𝘂𝗹𝗱 𝘆𝗼𝘂 𝗹𝗶𝗸𝗲 𝘁𝗼 𝗮𝗰𝗰𝗲𝗹𝗲𝗿𝗮𝘁𝗲 𝘆𝗼𝘂𝗿 𝗿𝗲𝘀𝘂𝗹𝘁𝘀? 𝗜’𝗱 𝗹𝗼𝘃𝗲 𝘁𝗼 𝗹𝗲𝗮𝗿𝗻 𝗺𝗼𝗿𝗲 𝗮𝗯𝗼𝘂𝘁 𝘆𝗼𝘂𝗿 𝗯𝗿𝗮𝗻𝗱, 𝘀𝗼 𝗹𝗲𝘁'𝘀 𝗵𝗮𝘃𝗲 𝗮 𝗰𝗮𝗹𝗹. 📧 Email rose@compassroseventures.com 📅 Book an intro call here: https://calendly.com/rose-crv/scheduling

Website
https://compassroseventures.com/
Industry
Strategic Management Services
Company size
2-10 employees
Headquarters
New York City Greater Metropolitan Area
Type
Privately Held
Founded
2017
Specialties
Packaged Consumer Goods, Value Proposition & Messaging Strategy, D2C Marketing, eCommerce & Digital Strategy, Omnichannel Consumer Retail Marketing, Performance Marketing, Social Media, Digital Content Strategy, Customer Engagement, Experience & Monetization, P&L Management, Marketing Analytics, Business Insights, Loyalty & Marketing Automation, High-performance Team Leadership , and Coaching

Locations

Employees at Compass Rose Ventures

Updates

  • Compass Rose Ventures reposted this

    View profile for Rose Hamilton, graphic

    Helping CPG Founders and Investors of innovative brands to profitably scale DTC & Retail businesses. Specialty in Vitamins & Supplements, Beauty and Pet markets. Podcast Host.

    📢NEW PODCAST EPISODE ALERT📢 I'm so excited to share the remarkable journey of Sophia Yen, MD, MPH, Co-founder and Chief Medical Officer of Pandia Health, a trailblazing brand in women's healthcare. Sophia Yen, MD, MPH’s journey with Pandia Health is about more than creating a company; it’s about fostering a movement toward accessible, personalized, and comprehensive healthcare for women. * Pandia Health’s Mission * Expanding Care to Menopause and Obesity * Challenges in Advertising Women’s Health * The Role of AI and Marketing in Healthcare * Navigating Fundraising and the Startup Ecosystem * The Importance of Diversity in Venture Capital * Empowerment and Encouragement for Aspiring Entrepreneurs By addressing the unique challenges in women’s health, advocating for diversity and ethical practices, and leveraging technology, Pandia Health stands as a beacon of innovation and empowerment. We hope this episode inspires you to support and advocate for advancements in women’s healthcare. 🔥🔥🔥Episode link in the Comments! Remember to follow me, Rose Hamilton, and Compass Rose Ventures for more insightful interviews with industry leaders. Give a 👍! ♻️ Reshare this post to inspire your network. hashtag#founders hashtag#founderstories hashtag#brands hashtag#entrepreneurship

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  • Compass Rose Ventures reposted this

    View profile for Rose Hamilton, graphic

    Helping CPG Founders and Investors of innovative brands to profitably scale DTC & Retail businesses. Specialty in Vitamins & Supplements, Beauty and Pet markets. Podcast Host.

    Your calm mind is the ultimate weapon against your challenges. So relax. In the midst of life's challenges, maintaining a calm mind can be our greatest strength. As Bryant McGill wisely said, "Your calm mind is the ultimate weapon against your challenges. So relax." As your day fills with constant demands and pressures, finding moments of peace becomes essential. By cultivating a sense of inner peace, we equip ourselves with the resilience needed to tackle obstacles with clarity and poise. Let's remember to prioritize our mental well-being and embrace the power of relaxation as a tool for navigating life's challenges. How do you cultivate calmness in your daily routine? Share your insights below! #Mindfulness #Calmness #Resilience

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  • Compass Rose Ventures reposted this

    View profile for Rose Hamilton, graphic

    Helping CPG Founders and Investors of innovative brands to profitably scale DTC & Retail businesses. Specialty in Vitamins & Supplements, Beauty and Pet markets. Podcast Host.

    📢NEW PODCAST EPISODE ALERT📢 I'm so excited to share the remarkable journey of Sally Mueller, the visionary, Co-founder, and CEO of Womaness, a trailblazing brand in the menopause market. From her early days at Target to the bold leap of leaving in 2010 and stepping into the entrepreneurial world, Sally shares the challenges and triumphs of creating a brand dedicated to women experiencing menopause. * The Genesis of Womaness * A Focus on Menopause * Navigating Marketing Challenges * Omnichannel Approach * Talent and Culture * Digital Revolution in MarketingThe Long Game Sally's journey with Womaness is a testament to the power of vision, adaptability, and perseverance in building a new category and brand from scratch. By addressing the underserved needs of women going through menopause, Womaness not only offers innovative solutions but also leads the way in breaking taboos and fostering a community of education and support. Tune in to this episode for an inspiring deep dive into Sally Mueller’s entrepreneurial spirit, the innovative approach of Womaness, and the future of women’s wellness. 🔥🔥🔥Episode link in the Comments! Remember to follow me, Rose Hamilton, and Compass Rose Ventures for more insightful interviews with industry leaders. Give a 👍! ♻️ Reshare this post to inspire your network. #founders #founderstories #brands #entrepreneurship

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  • Compass Rose Ventures reposted this

    View profile for Rose Hamilton, graphic

    Helping CPG Founders and Investors of innovative brands to profitably scale DTC & Retail businesses. Specialty in Vitamins & Supplements, Beauty and Pet markets. Podcast Host.

    Springtime makes me happy! Enjoying my early Saturday morning walk and the many treasures of nature. I hope you have a wonderful Saturday and take some time to recover and enjoy the splendor of nature!

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  • View organization page for Compass Rose Ventures, graphic

    658 followers

    Thrilled to share insights from our latest newsletter in the dynamic world of Consumer Packaged Goods (CPG)! Here's what's in this Saturday's edition: - Scaling up isn't just about getting bigger; it's about getting smarter for profitability. Our recent poll delved deep, revealing that planning (44%), solid processes (33%), and clear vision (22%) are key to success. - Reflecting on my passion for guiding #CPG leaders, I'm reminded of Frank Sinatra's quote about doing what you love. - Kathryn Bricken's journey with Doughlicious - The London Dough Co., is about perseverance and innovation. - Imposter syndrome can be a roadblock, but Jamie Kern Lima's 'Believe It' offers empowering insights. And more... Remember, in the challenging journey of scaling up, you're not alone. Our community at Compass Rose is here to support and inspire you. Let's embrace the path to smart growth together! #CPG #ScalingUp #SmartGrowth #CompassRoseCommunity #compassroseventurenewsletter

    Poll Reveals Winning Formula for Scaling a CPG Brand

    Poll Reveals Winning Formula for Scaling a CPG Brand

    Compass Rose Ventures on LinkedIn

  • Compass Rose Ventures reposted this

    View profile for Rose Hamilton, graphic

    Helping CPG Founders and Investors of innovative brands to profitably scale DTC & Retail businesses. Specialty in Vitamins & Supplements, Beauty and Pet markets. Podcast Host.

    I’m basking in a glorious sunshine walk and feeling grateful for nature and spring today! What a gift to slow down just for a moment and soak in the beauty of nature and a fresh new season! Wishing you a lovely day today and if you celebrate, Happy Easter 🐣🐰🐇!!

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  • View organization page for Compass Rose Ventures, graphic

    658 followers

    Grateful to see everyone while enjoying the beautiful and warm weather.

    View profile for Rose Hamilton, graphic

    Helping CPG Founders and Investors of innovative brands to profitably scale DTC & Retail businesses. Specialty in Vitamins & Supplements, Beauty and Pet markets. Podcast Host.

    Behind the scenes with my fellow eTailer panelists before our chat about the future of eTail. What a fun time in Palm Springs catching up with old friends and meeting new connections. Grateful to see everyone while enjoying the beautiful and warm weather. Mark Deruyter Angela Hsu Angela Caltagirone Ken Pilot you were great! What a treat to hear your words of wisdom. Let's do it again! #etail25 #etailwest #etailpalmsprings

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  • View organization page for Compass Rose Ventures, graphic

    658 followers

    I really enjoyed working on this project, and I look forward to creating more valuable content for my community!

    View profile for Rose Hamilton, graphic

    Helping CPG Founders and Investors of innovative brands to profitably scale DTC & Retail businesses. Specialty in Vitamins & Supplements, Beauty and Pet markets. Podcast Host.

    I have exciting news to share.  I am officially launching my first eBook today! For the past 12 months, I have been writing down every framework, model and process that I have learned over the last 20+ years and put it down on virtual paper.  It's 100% free.  It's called The Guide To Profitably Scaling Your CPG Business.  Who is it for?  Founders.  CEOs.  CFOs.  COOs.  CMOs.  Essentially, my clients. Is it just CPG?  I created it with that vertical in mind, but many colleagues say this works across all businesses. I really enjoyed working on this project, and I look forward to creating more valuable content for my community! A special thanks to all of my former colleagues who were fundamental throughout my careers and had some sort of influence in me putting this together. Be sure to visit https://rb.gy/3qbqcf to download the eBook.

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  • View organization page for Compass Rose Ventures, graphic

    658 followers

    Rethink, realign, and redefine what value means to your consumers.

    View profile for Rose Hamilton, graphic

    Helping CPG Founders and Investors of innovative brands to profitably scale DTC & Retail businesses. Specialty in Vitamins & Supplements, Beauty and Pet markets. Podcast Host.

    Are you keeping up with your consumers? 🙈 It's all about "and." Discounting has been a hot topic lately in an effort to increase margins. Are you discounting yourself out of business for no reason? Your consumers are savvy. They're pinching pennies on the mundane but won't hesitate to splurge on what truly delights them. It's not just about needing something; it's about wanting it too. 💡 For your brand, this means rethinking strategy. Discounts? Sure, they have their place. But the real game-changer? Offering those unique moments of delight that make your product a must-have, not just a nice-to-have. Rethink, realign, and redefine what value means to your consumers. It's about creating that irresistible pull that goes beyond price.  Make your product their “and” purchase. #ConsumerInsights #BrandValue #StrategicMarketing

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