The Alliance awards season is officially BACK! 🏆 We’re celebrating the CMO's, CI Pros, PMM's, and Developer Marketer's making waves and phase one is officially underway - which means it’s time to get voting. 👇 Whether it’s you (don’t be modest 😉) or someone you know, we want to hear who you think should take the title of 2024: → C-suite Marketing Leader of the Year Cast your nominations: 👇 https://lnkd.in/e-yigzvX Voting closes on November 1, 2024.
CMO Alliance
Education
Connecting and empowering passionate Chief Marketing Officers. Click ‘Sign Up’ below to join our Slack Community.
About us
CMO Alliance is a global community where Chief Marketing Officers innovators, advocates, and enthusiasts dedicated to disrupting the B2B space can network, learn, and grow. Because CMOs are integral to the success of organizations large and small. They’re at the center of strategy, execution, and growth. And now they’re the heart of our community. We founded CMO Alliance with a mission to provide a haven for our fellow CMOs to connect with each other, learn from each other, and be a catalyst for each other’s success. Together, we can achieve greater things. So, whether you’re an experienced CMO, new to the role, or looking to make that leap into the C-suite, we’re here to join your journey. Click “Sign Up” above to join our Slack group and meet a growing community of like-minded CMOs out to make a difference.
- Website
-
http://www.cmoalliance.com
External link for CMO Alliance
- Industry
- Education
- Company size
- 2-10 employees
- Headquarters
- San Francisco
- Type
- Public Company
- Founded
- 2021
- Specialties
- Team building, Leadership, Marketing strategy, Team management, CMOs, Marketing & advertising, CMO, Chief Marketing Officer, CMO stakeholders, CMO responsibilities, Data-driven CMO, CMO data, CMO Team , Hiring talent, CMO Events, and CMO Strategy
Locations
-
Primary
San Francisco, US
Employees at CMO Alliance
-
David Hurwitz
Marketing Machine
-
Loren Shumate
The Revenue Muse | 4x VP of Marketing with Prior Sales Career | Growth-Stage B2B SaaS | GTM Consultant | ABM Expert & Coach
-
Sylvia Jensen
CMO | Fractional / Interim | GTM | Growth Marketing | Marketing Efficiency | Marketing Effectiveness | Formerly @Dixa @Eloqua @WebEx…
-
Nik Koutsoukos
SaaS CMO | GTM Strategist | Product Marketing Executive
Updates
-
New powerhouse industry leaders have been added to the CMO Summit San Francisco line-up. 🤩 Joining the likes of Erica Sniad Morgenstern, (CMO, Personify Health) Eugenia Blackstone, (CMO, Iris® Powered by Generali) Ramon Soto, (CMO, Northwell Health) and Markeisha Everett, (CMO, University of California, Berkeley) on September 3: 🌟 Connie Chan Wang, SVP Mktg at Headspace 🌟 Jessy Hanley, VP Mktg at Intuit 🌟 Laura Morris, Head of Mktg, at HP We can’t wait to dive into their insights on: 💡 Panel: A journey from buzzword to practical application Taelor | SAP | Zoovu | Intuit 💡 CMO Talk Shop: Navigating the future of marketing Personify Health | University of California | Headspace 💡 Panel: Driving business success through data-driven personalization and growth strategies Amazon | Litera | Microsystems | Quickbase | HP Meet us there 😎👇 🎟 Apply for your complimentary pass: https://lnkd.in/egbHE5Qz
-
-
It’s back.. And we all love a sequel don’t we? The Godfather Part II. Terminator 2. The Lord of the Rings: The Two Towers. 🔥 Our sister community, Revenue Marketing Alliance, is coming in hot with a sequel of their own: the second edition of our virtual event AI for Marketers Summit, this August 29. In April, 1000+ attendees got ahead of the curve and discovered how to master the power of AI by tuning into our complimentary summit. You should do the same, and hear from the AI marketing pros at Adobe, S&P Global, Visa, HP, and many more. 👉 Free tickets here with OnDemand access: https://lnkd.in/eSmPeBVy
The Godfather Part II. Terminator 2. The Lord of the Rings: The Two Towers. All sequels to remember. But not quite as impressive as the second edition of our virtual AI for Marketers Summit, this August 29. Back in April, over 1,000+ attendees tuned in to hear from top AI-driven marketing experts on how to get ahead of the curve and future-proof their marketing through the power of AI. And now, we have even more experts, new insights, and fresh hot topics to help you do the same. Just a few of the top AI experts on the lineup: 👉 Michael Nevski, Director, Global Insights at Visa 👉 Jenny Salinas, VP of Marketing at S&P Global 👉 Jason Druss, Senior PMM, Video at Adobe 👉 Ryan Oistacher, Director, PMM at Netwrix Corporation Dive deep and emerge equipped with fresh best practices, actionable insights, and a powerful network to fuel your marketing strategies. All from the comfort of your home office. Best bit? Tickets are complimentary AND include OnDemand access to all sessions. 👇 🎟 Free tickets: https://lnkd.in/ebP5sBBC
This content isn’t available here
Access this content and more in the LinkedIn app
-
"If you're not a fan of sales and you work in marketing - You're doing it wrong." - Thanks to Ross Simmonds for his insights 💡 Looking for actionable strategies to fix misalignment between marketing and sales? We've got you covered 👉 https://lnkd.in/dDEV6M34 Connect with CMOs and top-level marketing executives in our CMO Slack community 👇 https://lnkd.in/gW66rqkn #cmoalliance #cmo #marketing
-
-
Do you know exactly what your buyers expect from you? In today’s market, buying decisions are more complex, involving multiple stakeholders and higher expectations than ever before. You face the challenge of adapting to these changes while driving growth and innovation. But adapting is easier said than done... Join us this week for our free session with Highspot where we’ll tackle these pressing issues head-on. We're covering... ❓ The context: What exactly do buyers expect from us? 🛠 The right tools: Not just having them, but using them effectively. 🖋 The power of personalisation: Strategies for effective customisation. 💡 Digital innovation with AI: How technology is revolutionizing engagement. Not going to make the live session? Register to receive the recording! #cmo #freewebinar #cmoalliance https://lnkd.in/dK8PJEAd
-
If there’s one thing sales and marketing leaders can agree on, it’s that alignment between the two functions holds the key to effective customer acquisition ✅ So why, then, does sales and marketing misalignment persist in 2024? And what can CMOs do to build and repair bridges with sales leaders? Audrey Masset - de La Chapelle joined us this week to answer both of these burning questions — and share her perspective on how “Smarketing” can be the game-changer you need to drive growth 📈 Get the full article right here 👇 #CMO #smarketing #salesandmarketing #growth
Sales and marketing misalignment is a common problem — but it doesn't have to be
CMO Alliance on LinkedIn
-
🎙️ Speaker Spotlight: Erica Sniad Morgenstern, CMO, Personify Health. Markeisha Everett, CMO, University of California, Berkeley We’re honored to introduce two of our speakers, Erica Morgenstern & Markeisha Everett, who’ll be sharing their invaluable insights at CMO Summit San Francisco. 💡Erica & Markeisha will be taking part in our panel: CMO Talk Shop: Navigating the future of marketing. In this presentation, we will set the tone for the summit and everything to come. Some of the topics that will be explored include exploring the intersection of marketing strategies in academia and corporate sectors, addressing challenges unique to each industry, and sharing innovative solutions, and discussing the role of technology and data analytics in shaping marketing initiatives. Network with fellow professionals, engage in thought-provoking discussions like this one, and equip yourself with the tools to drive your organization's future. This talk: 🗓️ September 3 ⏰ 9:15 AM - 9:45 AM Check out the full agenda: https://lnkd.in/gFnG6e5z Apply to join us with a complimentary CMO pass 👉 https://lnkd.in/egbHE5Qz
-
-
🚨Two days to go.🚨 You know how critical authentic customer references are to building trust and closing deals. But sourcing impactful, genuine references can be easier said than done. Overused references burn bridges and lose impact. Discover how to refresh your arsenal with powerful, diverse voices that close deals and drive revenue in our live session this Thursday. 🗓 Date: Thursday, July 11 ⏰ Time: 8am PDT | 11am EST | 4pm BST 🎤 Elias Rassi, Marketing manager, Upland RO Innovation 🎤 Kara Manfredi, Senior Customer Reference Manager, Sage 🎤 Simon Le Fevre, Senior Business Process Improvement Manager, Sage Not going to make it live? We've got you covered. Register and get the recording! https://lnkd.in/dAMpM358 #cmo #marketing #customereference #drivesales
Delivering customer references to close deals faster [webinar]
cmoalliance.com
-
Last week, we shared insights from Jim Kraus on the evolving nature of buyer personas, emphasizing the need for a modern, decision-based approach to truly understand and meet customer needs. Now, we want to hear from you! Which element do you find most challenging to identify in creating buyer personas? Vote or comment below. ⬇️ 👉 Read more on the insight: https://lnkd.in/e9Jpzjmu #BuyerPersonas #Personas #LearnwithCMOA #CMOConvo #CMOAlliance
This content isn’t available here
Access this content and more in the LinkedIn app
-
It just got even better 👇🤩 75+ of your peers have already claimed their pass to join us at CMO Summit San Francisco on September 3. They’ll gather to strategize and stay ahead of the curve in this rapidly evolving industry. A stellar lineup of expert speakers from Personify Health, University of California, Berkeley, Salesforce, LinkedIn, Northwell Health & more, awaits. Want to join them? Due to high demand, we’ve EXTENDED the number of complimentary CMO passes available. 👇 Request your invite today: https://lnkd.in/egbHE5Qz
-