Get to know Breaktime and see what we're all about! We help shoppers decide what to buy and where to buy it by connecting brands with shoppers through fun, interactive content. In a fragmented world that can present endless options for the consumer, our job is to help simplify that experience, and have fun while doing it! Watch the video to learn more! 📹 #shoppermarketing #pathtopurchase #cpgmarketing #cpgindustry #cpgbrands #shopperexperience #consumerexperience #shoppers #interactivecontent #digitalcontent #brandvideo #gettoknowus #aboutus
Breaktime Media
Advertising Services
Boston, Massachusetts 2,827 followers
Helping shoppers decide what to buy and where to buy it.
About us
Breaktime Media focuses on helping shoppers decide what to buy and where to buy it. We do this by harnessing a 360-degree technology platform to deliver personalized and engaging content to an audience of 36 million shoppers across the path to purchase. A 100% performance based campaign with Breaktime can activate a combination of 25+ KPIs, including everything from brand awareness and lead gen to online and in-store purchase and reviews. Breaktime works with clients including General Mills, Mondelez, Nestle and Unilever and averages a 2.44% sales lift and $2.38 return for every $1 spent.
- Website
-
http://www.breaktimemedia.com
External link for Breaktime Media
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- Boston, Massachusetts
- Type
- Privately Held
- Founded
- 2014
- Specialties
- Shopper Marketing, Consumer Promotion, Retail Marketing, Content Marketing, Ecommerce, Personalization, Digital Marketing, Engagement, and Drive to Retail
Locations
-
Primary
24 School St
Boston, Massachusetts 02108, US
Employees at Breaktime Media
Updates
-
Build your own Mexi-Board! We recently launched a program with General Mills highlighting their Old El Paso™ product line at Walmart. This interactive, personalized, digital experience features a fun quiz matching shoppers with an Old El Paso™ product and recipe pairing, a recipe filter where shoppers could discover different delicious recipes using the brand's products, an opportunity to add the products directly to their Walmart digital shopping carts, and more! For the full experience, check out the campaign here: https://lnkd.in/gpWksC_v #generalmills #gmi #taconights #pathtopurchase #cpg #cpgbrands #cpgs #interactiveexperience #digitalexperience #personalization #interactivecontent #adtech
-
Today, we’re thrilled to shine a spotlight on one of our team members, Chloe Chow, and her volunteer work at Rosie's Place! Chloe has been making an amazing impact through her volunteer work at Rosie's Place. Founded in 1974 as the first women's shelter in the country, it's a community center that offers LGBTQIA+ women a safe haven and acts as an emergency shelter, providing free meals, wellness care, and so much more. We believe in the power of giving back to our community and encourage our team to create a positive change. As part of our benefits, did you know that employees can enjoy up to 16 paid hours annually to volunteer for causes they care about? To learn more about Chloe's work with Rosie's Place, read her interview below! #volunteerspotlight #volunteer #volunteering #volunteerwork #employeevolunteer #volunteeringbenefits #employeebenefits #benefits #makeadifference #givingback
-
+3
-
Building shopper loyalty is more than just getting shoppers to make repeat purchases—it’s about creating and sustaining a lasting connection with your customers. For Consumer Packaged Goods (CPG) brands, fostering this loyalty requires strategic efforts that resonate with shoppers on a personal level. In our latest article, we uncover seven ways CPG brands can build lasting shopper loyalty through personalized experiences, engaging social media, sharing brand stories, and more. To learn more about these strategies, you can read all about them here! #shopperloyalty #brandloyalty #brandmarketing #shoppermarketing #marketing #shoppers #brands #consumers #cpgs #cpg
7 Ways CPG Brands Can Build Shopper Loyalty
Breaktime Media on LinkedIn
-
What an amazing time last week at our "Mix, Mingle & Munch with Breaktime" happy hour hosted by Chris O'Grady and Sean Lange at Young Joni in Minneapolis! The event provided a fantastic opportunity to connect with some of the brightest minds in Minneapolis's CPG shopper marketing industry. We forged new relationships, strengthened existing ones, and enjoyed a spectacular spread crafted by James Beard Award-winning Chef Ann Kim. Check out some of the snapshots from the event! 📸 Heidi Schwartz, Erin Heikkinen, Lauren LaVelle, Jillian Pronschinske, Elizabeth (Betsy) Reed, Hayley Pizzato, Sara Wolner, Eric Pankratz, Rachel Meydell, Melissa O'Keefe, Denzel R., Mallery Merry (Schoen), Valory Gilpin, Jenny Roesner, Amantha Hubbard, Larissa Starkweather, Sara Belmonte, Kelly Meredith, Daisy Konen, Jennifer Mason, Melissa Pitmon, Janine Cushman, Amy Dragland-Johnson, Matthew Ottman
-
Same cold brew, limited edition bottle! We recently launched a program with Danone showcasing their STōK Cold Brew Coffee line. This interactive, personalized, digital experience features a fun quiz matching shoppers with their dream coffee, an opportunity to earn a $5 Virtual Visa Prepaid Card when they buy two (2) bottles of bold and smooth STōK Cold Brew Coffee, a CRM form where shoppers could submit their information for a chance to win a trip to Wrexham and other great prizes, an opportunity to add the products directly to their digital shopping carts, and more! For the full experience, check out the campaign here: https://lnkd.in/gStadsHK #danone #wrexham #wrexhamafc #promotions #chancetowin #consumerpromotions #pathtopurchase #cpg #cpgbrands #cpgs #interactiveexperience #digitalexperience #personalization #interactivecontent #adtech
2024 Danone STōK Wrexham Sweepstakes
breaktimemedia.com
-
In this #casestudy, a well-known frozen treats brand was searching for a fun and refreshing way to engage and educate shoppers while boosting brand awareness. They were also looking for a partner that could help drive sales in-store and online at Target. Breaktime Media worked with the brand to build a customizable, digital experience that leveraged our personalized, interactive content to increase shopper engagement, brand awareness, and education on the brand’s story and products. The program also amplified the brand’s range of products through a fun poll and provided shoppers with a convenient way to add products directly to their Target digital shopping carts to drive sales. To learn more, check out the full case study down below! #frozentreats #target #ecommerce #shoppermarketing #shopperexperience #brandmarketing #pathtopurchase #cpgmarketing #cpgbrands #cpg #cpgs #digitalcontent #digitalexperience #interactiveexperience #adtech #campaignresults
-
Curious to know more about Breaktime Media and our amazing team of talented individuals? Well, now you can! This month, we’re shining our #EmployeeSpotlight on Heaven Robinson, our Visual Design Associate. As the Visual Design Associate, Heaven supports the design team in designing assets for client campaigns, marketing materials, and other various digital content needs. Collaborating with internal teams, she brings visual campaigns to life through engaging web experiences, proposes innovations for UI/UX projects, and works with the creative team to produce editorial content for Dailybreak and Best Daily Recipes. To learn more about Heaven, read her interview below! #LifeAtBreaktimeMedia #culture #companyculture #culturematters #team #teammemberspotlight #teamculture #teamappreciation #workplaceculture #workculture #workculturematters
-
Join the Shea fam! We recently launched a program with Unilever showcasing their line of SheaMoisture® personal care products at Walmart. This interactive, personalized, digital experience features a fun quiz matching shoppers with a real care expert they can trust, an informative list educating shoppers on their #SheaFam Bestie and the brand's products, an opportunity to add the products directly to their digital Walmart shopping carts, and more! For the full experience, check out the campaign here: https://lnkd.in/dkyzkWcF #unilever #sheamoisture #skincare #haircare #personalcare #pathtopurchase #cpg #cpgbrands #cpgs #interactiveexperience #digitalexperience #personalization #interactivecontent #adtech
2024 Unilever Shea MB at Walmart
breaktimemedia.com
-
Class is almost back in session! ✏️🎒 We surveyed shoppers to find out how they’re preparing for back-to-school season – from where they’re shopping to their preferences on school supplies. Did you know that 25% of shoppers say price is the most important factor when choosing back-to-school supplies? As shoppers gear up for the new school year, it’s the perfect time to engage and educate them while driving sales. Here are just a few ways: 📓 Help shoppers choose the perfect back-to-school supplies for their needs by suggesting items tailored to their preferences through a personality quiz 🍎 Use a list to engage shoppers with fun snack recipes, perfect for filling their kids’ lunchboxes 📝 Promote your brand’s latest coupon offer to keep your products top-of-mind when shoppers are trying to check items off their school supply lists 🛒 Use our integrated add-to-cart feature to encourage shoppers to place an order for their must-have supplies before the first day of school rolls around Explore the survey results, and learn how you can make sure your brand aces the upcoming school year: https://lnkd.in/guTveS2m #infographic #backtoschool #backtoschoolseason #backtoschoolshopping #backtoschoolmarketing #schoolsupplies #shopperdata #shoppermarketing #brandmarketing #consumer #shopper #shopperinsights #shoppinghabits
-
+1