A great example of the power of #programmatic #DOOH, brought to life through a collaboration with Décathlon Canada via Cossette Media Montreal and Rethink, Hivestack by Perion and our #billups Canada team. In response to the #Microsoft outage, this impactful campaign was executed from brief to live in less than 4 hours, earning The Drum's Ad of the Day. So proud of all the teams involved and excited for many more collaborations to come! #deliveredbybillups #DecathlonSports #SpeedToMarket
billups
Advertising Services
New York, NY 22,423 followers
Reinventing out-of-home planning and placement for the performance age.
About us
billups is reinventing out-of-home planning and placement for the performance age. Blending art and science, billups leads the industry with patented scientific targeting, accurate out-of-home measurement and an AI-powered recommendation engine. billups supports advertisers, agencies and media owners through services and platform technology that make out-of-home as automated and attributable as the most effective digital ads. With offices across the US, Canada, Europe, Middle East, Southeast Asia, and Australia, billups is the largest privately held technology and managed services company in North America to inspire advertisers and agencies to build and measure intelligent campaigns by connecting brands to their audiences.
- Website
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http://www.billups.com
External link for billups
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2003
- Specialties
- Out-of-Home, Outdoor Advertising, Advertising, OOH, DOOH, pDOOH, Managed Services , Media Planning, Media Buying, Advertising Technology, Marketing Technology, Programmatic, Geospatial Systems, Location Intelligence, Measurement, Insights, Reporting, Analytics, Software, and Campaign Automation
Locations
Employees at billups
Updates
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Summer is here, and we're proud to be a part of another exciting #OOH campaign with Oatly! Let's celebrate with a #PiñaOatlada, a dairy-free treat that combines Oatly’s oats with #Malibu for the ultimate #summer indulgence. Try it at the Paradise Arches pop-up in Shoreditch until August 2nd, or find it in select bars and festivals across the UK and Europe throughout the summer. Enjoy! 🌴🍦 #PoweredbyOOH #Deliveredbybillups #Wildposting #Mural #Banner
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Beautiful collaboration! Thank you to all the teams involved.
⛵️On The Water Media is beyond honored to be part of the historic collaboration between J.Crew and USA Swimming! Huge thanks to the billups team for making this happen, and to J.Crew + USA Swimming for trusting us with your epic campaign! #onthewatermedia #sailboatads #summerolympics #summerolympics2024 #jcrew #jcrewstyle 🎥: #repost J.Crew + USA Swimming The latest @usaswimming featuring open water swimmers and Olympians on the Montauk coast: Alex Wall, Elizabeth Beisel, Daniel Carr, Matt Grevers, Cody Miller. 🌊🇺🇸
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Don't miss out on Dr. Stephanie Gutnik's insights in the latest DesignRush podcast and discover how blending #creativity, #data skills, and #consumer psychology can make a good marketer great. 🎧Listen to the podcast: https://hubs.li/Q02HqVkP0 or read the article here 👉https://hubs.li/Q02Hr7Qz0 #marketing #advertising
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Honored to have collaborated on this truly immersive #DOOH campaign supporting Belgian Olympic athletes! #FlipTheWave
🌊🏅Go Team Belgium! Let's #FlipTheWave with Samsung on our #DOOH screens! As a global Olympic partner, Samsung celebrates the launch of the Galaxy Z Flip6 with an interactive #digital out-of-home campaign honoring Belgian athletes. 🇧🇪 🤳Scan the QR code to join and get your picture on the screens to participate in the giant human wave, symbolizing the flip motion of the new Galaxy Z Flip6. A premiere and a truly immersive experience to celebrate our Belgian #olympic heroes! The result of a strong collaboration between Samsung (Michael Wantens, Gaelle Daoust, Valentina Ni, Indra Lenaerts, @alexandros mountelos, Davy Moons, Laurence Vandermeer), AdSomeNoise (Filip Gezel, Steven Verbruggen, Pieter Jadoul, Gert Pauwels), Space (Joris Jacobs), billups (Nadia Aziz) & Clear Channel Belgium (Liam Bekaert, Khalil Honsali, Edouard Mombaerts) #Samsung #GalaxyZFlip6 Jeux Olympiques Paris 2024 ●
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Thank you to everyone who attended our 2024 #UnleashTheFullPotentialofDOOH event in Belgium. We were honored to host and grateful for our inspiring speakers and enthusiastic participants who made it a success. From #sustainability and success cases to #DOOH and #measurement, we covered many exciting topics transforming the #OOH advertising landscape. Dr. Stephanie Gutnik Inès Vrel Dino Burbidge Andrew Tindall Christoph von Reibnitz Alexandre Hauben Missed it or want a recap? Check out the video!👇
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From merging #creativity with #analytics to leveraging technologies, mastering #communication, and understanding the consumer, Dr. Stephanie Gutnik shares her insights on what makes a marketer great in 2024. Don't miss out on this episode of the DesignRush podcast.
What Makes a Good Marketer Great in 2024? | DesignRush Podcast Ep. 52 with Dr. Stephanie Gutnik 🎙️ In this insightful episode, Dr. Stephanie Gutnik, Global Chief Strategy Officer at billups, dives deep into the essence of top-tier marketing in 2024. As a Doctor of Business focused on marketing, she shares her expert insights on leveraging consumer psychology to craft compelling marketing strategies. Listen Now (link in comments)🔗 Key Takeaways: Be Creative and Analytical: Understand the importance of integrating creativity with analytics to develop marketing strategies that resonate with your audience. Tap Into Consumer Emotions: Stephanie recommends a customer-focused approach and provides actionable advice on using consumer psychology to connect emotionally and drive engagement. Adapt to New Technologies: Learn how continuous innovation and adaptability can help your business stay ahead in the fast-evolving digital marketing landscape. Master Your Communication: Discover the best practices for team collaboration to maximize your expertise toward a common goal. 💡 Whether you're looking to refine your marketing approach or seeking fresh strategies to implement, this episode is packed with value for business leaders aiming to thrive in 2024 and beyond.
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Such a creative and original #OOH campaign; we're proud to be a part of it! Congratulations to the #Canada team for their exceptional work and dedication. Thank you Marvel Entertainment, Kraft Heinz, dentsu, and Branded Cities for this great collaboration.
Thought this #OOH ad was excellent even before I knew the talented billups Canada team was part of the activation! Marvel Entertainment Kraft Heinz dentsu Branded Cities 🦸🍔#toronto
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Wonderful to be a part of this disruptive #OOH campaign.
🌪️ 𝗣𝗿𝗼𝗺𝗼𝘁𝗶𝗻𝗴 𝗮 𝗱𝗶𝘀𝗮𝘀𝘁𝗲𝗿 𝘁𝗵𝗿𝗶𝗹𝗹𝗲𝗿? 𝗛𝗲𝗿𝗲❜𝘀 𝗵𝗼𝘄 𝘁𝗼 𝘁𝘂𝗿𝗻 𝗰𝗵𝗮𝗼𝘀 𝗶𝗻𝘁𝗼 𝗰𝗿𝗲𝗮𝘁𝗶𝘃𝗶𝘁𝘆! Twisters, the sequel-reboot to the 1996 classic Twister, is back with jaw-dropping visuals and takes storm chasers to the heart of Oklahoma's tornado alley. 🍿 Don’t miss out! In Belgian cinemas starting today. 🌪️Warner Bros. Entertainment: Justine Dries - Charlotte Grisay 🌪️ billups: Christophe Nolf 🌪️ Omnicom Media Group Belgium: Rachel Mandelblat 🌪️ JCDecaux: Vincent Delvaux - Romain De Moor #JCDecaux #OOH #Twisters #movie #creativity #Belgium
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Throwback to February, when #OREO and #PacMan brought a nostalgic collaboration to life across Belgium and the Netherlands. Iconic buildings lit up with massive projections of classic Pac-Man mazes, inviting everyone to #ChasePlayfulness with six OREO Pac-Man Special Edition cookies. We're proud to have been a part of this campaign. Thank you, Mondelēz International team: Eva Lambrechts Caroline Baume Menqi Wen Publicis Groupe Belgium team: Samy Belakbir Ellen Sonck #Deliveredbybillups #PoweredbyOOH