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Empowering Nonprofits With Impact Measurement & Strategic Marketing. Co-founder | Social Impact Solutions
How to Re-engage Donors During the Summer: O͟l͟d͟ ͟W͟a͟y -Sending a generic newsletter -Competing with vacations -Sharing vague social media updates -Conducting impersonal fundraising campaigns N͟e͟w͟ ͟W͟a͟y 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘇𝗲𝗱 𝗧𝗵𝗮𝗻𝗸 𝗬𝗼𝘂 𝗖𝗮𝗹𝗹𝘀 Reach out to donors with a personal phone call to thank them for their support and share a specific 𝙞𝙢𝙥𝙖𝙘𝙩 story that their donation made possible. 𝗜𝗺𝗽𝗮𝗰𝘁 𝗨𝗽𝗱𝗮𝘁𝗲 𝗘𝗺𝗮𝗶𝗹𝘀 Send 𝙩𝙖𝙞𝙡𝙤𝙧𝙚𝙙 𝙚𝙢𝙖𝙞𝙡𝙨 highlighting recent successes and how donor contributions have played a crucial role in achieving these milestones. 𝗛𝗮𝗻𝗱𝘄𝗿𝗶𝘁𝘁𝗲𝗻 𝗧𝗵𝗮𝗻𝗸 𝗬𝗼𝘂 𝗡𝗼𝘁𝗲𝘀 Write and send handwritten notes expressing genuine gratitude and detailing the 𝙙𝙞𝙛𝙛𝙚𝙧𝙚𝙣𝙘𝙚 their support is making in the community. 𝗡𝗲𝘄 𝗪𝗮𝘆 > 𝗢𝗹𝗱 𝗪𝗮𝘆 By adopting these new, personalized approaches, you can keep your donors engaged and remind them of the incredible impact their support is making. I hope this helps you today! #Nonprofit #Fundraising #DonorEngagement #SummerStrategies #NonprofitMarketing #SocialImpact