Baton

What does the homepage headline "Buy or sell your business with certainty" on our new website homepage mean? Well, about 80% of SMB businesses that go to market never sell. We can't think of a better excuse to update our website than to share the stats and real owner stories to back up how we're shifting this paradigm: - You are statistically 10X more likely to sell your business with Baton than with other options out there - You will close that deal 50% faster with Baton than the industry average - Owners, Baton is 1/2 of the cost of a traditional business broker, so you can keep more for whatever's next. As always, the new website is presented with warmth, ease, and transparency that matches the experience of working with our valuation experts and M&A Advisors. We invite you to explore the new website featuring our latest performance numbers, featured for-sale business listings, and success stories from owners who have trusted us to sell their businesses. (LINK IN COMMENTS! 🔗) Welcome!

Small business owners and buyers, you gave us feedback after we launched Explore, our businesses for sale search, and we turned that into: smarter small business insights, searches & listings. Specifically, we're excited to share: - Business Listing & Valuation Report Histograms to help you quickly see how your business (or a deal you're assessing) stacks up to others. - Search Filters & Saved Search Alerts to help you narrow in on your ideal SMB acquisition faster. - Enhanced privacy for owners when they list their businesses for sale on Baton - A Go-to-market dashboard to help owners with a smooth business listing launch Read the full Changelog, courtesy of our Head of Engineering, Alex Roth: https://lnkd.in/ewZWDyNR

We’re thrilled to welcome Reid Kleinman to our all-star team of M&A Advisors redefining what it means to be a small business brokerage. Before joining Baton, Reid worked as an Investment Analyst at J.P. Morgan, advising founders through critical growth initiatives and capital raises. Additionally, he has served as General Manager of a successful moving company and is a graduate of Cornell University. Drawing from his experience advising and operating SMBs, Reid aims to provide business owners with the same level of guidance typically received by billion-dollar corporations. https://lnkd.in/eaBkQNbz

Please join us in welcoming Rodrigo Malucelli to our growing team! Rodrigo, a recent graduate of Duke University’s Fuqua School of Business, brings his experience in venture capital investing and BizOps to his role at Baton where he's focused on helping us scale both efficiently and effectively.

Want to help a small business owner plan for their future? Getting to the heart of their industry’s unique challenges is as important as understanding the universal challenges SMB owners face. Welcome James Carew to our growing team of experts well-positioned to answer the call.  James has helped small businesses from insurance to IT to organic farming grow and understand their financial performance. He deeply understands the complex challenges SMB owners face inside and out, from internal operations to an ever-evolving market landscape. At Baton, James introduces owners to the platform with a personal touch and helps each one make sense of where their business stands, to unlock their best next move. https://lnkd.in/gHbEqRUY

Business owners: Is selling your business an option? Is it closer than you thought? It all starts with knowing your business's worth, and we're thrilled to welcome Adam Schmidt to our stellar team of Valuation Analysts here to help you break it all down! Prior to joining Baton, Adam worked for a national accounting firm and a boutique valuation advisory firm, assisting business owners with business valuations for gift and estate tax purposes, purchase price allocations, and transaction advisory services. At Baton, Adam leverages his knowledge to meet business owners where they are and plan for what's next — whether they want to simply know their business's worth, grow, or sell their businesses. https://lnkd.in/gHbEqRUY

The process of buying and selling a small business has been broken. Imagine a world where small business owners could understand the value of their business, list it, have qualified buyers find it, and retire on a high note — just as homeowners have for years. In the last year, Baton has scaled into a true marketplace and helped match thousands of owners and buyers across the country. But the most exciting development? Small business owners and buyers are 7X more likely to close their deal on Baton versus the industry average. We’re successfully closing a deal a week now, and we're just starting to ramp! I wrote more about all the progress we've made in the last year, the features we have shipped on Baton and the new investors that have joined us on our mission. Read more at the link (in the comments)! 🔗 #smallbusiness #smb #startups

How lucky are we? Our team continues to expand from every corner. This time, we're thrilled to welcome Fabio de Sousa to our Engineering team. Fabio is poised to help more SMB owners and buyers access the data they need to plan and make their next moves. Fabio is a software engineer based out of Tampa, Florida. Previously, he was the first data engineer at Remote, part of the founding team at Embarc Collective, and a VFA Fellow. When he's not working, he's usually out and about with his wife and toddler, reading, or pretending he knows how to maintain his 100-year-old house.

Small business owners deserve to know what their businesses are worth and what their options are at any time. Our smart and supportive team on hand to help them is expanding! Please welcome Lucas! 🎉 Lucas, a Northeastern University graduate in International Business & Entrepreneurship, brings expertise and the latest market knowledge to SMB acquisitions. He understands how small businesses impact the economy and local communities, and lends the adaptability and empathy every business owner deserves. Lucas will leverage his background in operations, business development, and process improvement to enhance Baton's top-of-funnel and to scale. https://lnkd.in/gHbEqRUY

As more small business owners and buyers turn to Baton, our team of dedicated Acquisition Advisors continues to grow and solidify a new era of transparency in M&A. Please join us in welcoming the amazing Serena Lee! 🎉 Serena brings a wealth of expertise in M&A, honed through an investment banking background and her entrepreneurial journey as part of the founding team at an early-stage startup. She has closed transactions totaling over $1B for Fortune 500 companies across diverse industries. Having also led the sale of her family’s franchise business, Serena's approach leverages firsthand insight into SMB operations, extensive deal experience, and unwavering support for business owners. https://lnkd.in/eaBkQNbz