ASOTU | More Than Cars

This is the guiding force for Impel. Devin Daly shared there are countless opportunities that AI brings to the future of any industry. He shares the $100M acquisition of Outsell allows them to merge AI with data. An AI model paired with consumer data will lead to more opportunities to connect with the right people at the right time. 📺 Watch the full discussion here: https://lnkd.in/gN32mnY5 #artificialintelligence #autoindustry #asotu #marketing

The S&P 500 and Nasdaq have consistently hit record highs this week despite the fact that U.S. confidence in institutions has tanked to historic lows. 📈 📉 We break it all down for you in this week's edition of the Market Watch. Stay up-to-date with all the latest and greatest going on in our industry -- subscribe to our Daily Pushback email today! https://lnkd.in/eEk8j5WW . . . #morethancars #weeklymarketwatch #economy #automotive

He shared why romanticism is dead in branding. This was Paul J Daly's favorite takeaway after investing time at Darren Doane's Brand Building Summit in Idaho. On today's morning show, Paul J Daly shared: "You can't be romantic about what you think you want to do. You have to pay attention to what other people want, and deliver that to them. The more romantic you are about what you think, the less likely you are to connect with people." 📺 Listen to the full discussion here: https://lnkd.in/gPYGjDrZ What's your main focus for brand building? #autoindustry #asotu #branding #marketing

As another week wraps up, we're diving into the latest auto industry updates: rising auto repossessions, Ford's production shift, and a tech update uniting iPhones and Androids. Rising Auto Repossessions: Auto repossessions have surged 23% in the first half of 2024, surpassing pre-pandemic levels and highlighting financial stress among consumers. Subprime borrowers are particularly struggling, with 5.62% being at least 60 days late on payments in June. Average interest rates are 7.3% for new cars and 11.5% for used, with monthly payments averaging $739 for new and $549 for used vehicles. Relief might come if the Fed lowers interest rates in September, offering refinancing opportunities. “I think a lot of consumers are really waiting to see if interest rates come down a little. That’s kept a lot of people on the sidelines,” said Jeremy Robb, senior director of economic and industry insights at Cox Automotive. Read more: https://lnkd.in/eMzQzuYu Ford's Production Shift: Ford Motor Company has adjusted its EV plans, repurposing its Canadian Oakville Assembly plant to build larger gasoline-powered F-Series trucks, delaying three-row electric SUVs. The facility will now add capacity for 100,000 F-Series Super Duty trucks. Ford lost nearly $4.7 billion on its EV business in 2023, with projected losses up to $5.5 billion this year. The company plans to invest $3 billion to expand Super Duty production, securing jobs at Oakville and other plants. Read more: https://lnkd.in/e2eqhysa iPhones and Androids Get Closer: Apple's iOS 18 finally brings RCS (Rich Communication Services) support to iPhones, significantly improving messaging with Android users. Photos are now high-resolution, ending the era of blurry images. iOS 18, currently in beta, includes homescreen customization, Siri improvements, and a revamped Photos app. Despite these enhancements, Apple's RCS implementation lacks encryption. Read more: https://lnkd.in/e8SiZuck #AutoIndustry #Inflation #FordProduction #EVMarket #TechUpdates #iPhone #Android #MessagingApps #autonews #automotivenews #ford #superduty

When people ask, "why auto?" How do you respond? Kyle Mountsier shared: Most people ask, "But why auto?" I grew up as a pastor's kid. Went to school for music. Drove a manual transmission the first time my first day on the job as a salesperson. So....why auto? Yes, we sell cars. Yes, we service cars. Yes, we ship parts. But it is so much more than that. It is the immigrant that started as a lot porter and now owns 30+ stores. It is the single mom that just got a new car because her dealership fought to find the right loan and vehicle for her. It is the salesperson that was driving in the gig-economy and now has a career worth fighting for. It is the meaningful hug you didn't know you needed on the show floor of an industry conference. It is the late night encouraging message when you think you are going to drown as an entrepreneur just trying to make payroll. This industry is worth fighting for. This industry is about so much More Than Cars!

Impel's acquisition of Outsell is supercharging AI-driven marketing and re-thinking the way we buy and sell cars. In this episode of Auto Collabs, Paul J Daly and Kyle Mountsier chat with Devin Daly, co-founder and CEO of Impel. Devin shares his fascinating journey from Wall Street to transforming the automotive industry through innovative merchandising and marketing solutions. He explains how Impel started by focusing on 360 product visualizations for fashion and later pivoted to the automotive sector, leading to rapid growth and success. Devin also highlights Impel's data-driven approach to personalized marketing, which leverages unique consumer insights to enhance the customer experience and drive conversion rates. A significant highlight of the conversation is Impel's recent $100 million acquisition of Outsell, a move that underscores the company's ambition to become the AI authority in the automotive vertical. Devin reveals that Outsell's extensive 20-year consumer data history, tracking around 70 million American consumers, was a key factor in the acquisition. This rich data set allows Impel to train its AI models on auto-specific use cases, enabling long-tail personalization and more effective marketing strategies. By integrating Outsell's capabilities, Impel aims to deliver even greater value to dealerships and consumers alike, solidifying its position as a leader in automotive AI solutions. Here's what is covered: 0:00 Intro with Paul J Daly and Kyle Mountsier 1:32 Devin Daly shares his background and how Impel started. 3:26 The pivot from fashion to automotive merchandising. 6:14 The importance of data in personalized marketing. 9:50 Where Outsell fits into Impel's growth trajectory. 12:53 The value of Outsell's extensive consumer data. 16:08 Impel's structure and commitment to in-person collaboration. Devin Daly is the Co-Founder/CEO of Impel https://lnkd.in/eHBP6dSy https://impel.ai/

Today, we celebrate the world's most iconic food-shaped ride for it's 88th birthday -- the Oscar Mayer Wienermobile! 🌭🎈 From its early days with an open cockpit to its brief hiatus during WWII gas rationing to it's modern-day variants, the Wienermobile has had quite a journey. So, we made a timeline to highlight some of the big dog's biggest milestones. Thanks for all the years of whimsy, Wienermobile, and cheers to many more miles of smiles! 🎉 ❓QOTD❓ Do you have any fun Wienermobile stories? 👇💬👇 . . . #oscarmayer #wienermobile #birthday #timeline

He said the struggle is worth the story. Here's why 👇 Paul J Daly recently shared: "If there is no struggle, there is no story. If there is no story, there is no point. If there is no point, well, what are you even doing? Lean into the conflict, that is where the purpose and the point become real." Great times don't create the person we want to be. Tough times with conflict teach us who we are and how to respond. What are your thoughts? #autoindustry #asotu #purpose

The CARS Rule is currently under review at the 5th Circuit Court of Appeals. Oral arguments are scheduled for the week of October 7th and a decision on its fate could come by the end of the year. Join Paul and Kyle from ASOTU and Jim Ganther from Mosaic Compliance Solutions on Wednesday August 7th at 2PM EST to learn what to expect and how to stay ahead. What is likely to emerge from the court, and how will it impact dealers?  This webinar will explain what changes dealers will have to make to their operations as soon as next year, and how to implement those changes.

With less than two weeks left in July, we're gearing up for Toyota's big role at the Olympics. Plus, we're examining potential U.S. restrictions on Chinese software in cars and exploring surprising career preferences among Gen-Z. Toyota's Olympic Presence: As the 2024 Paris Olympics kick off next Friday, Toyota will deploy 2,650 electric and fuel cell vehicles and 50 electric scooters for transportation. Toyota Motor Corporation will showcase 10 hydrogen fuel technology applications, including hydrogen-powered city buses and retrofitted coaches for hospitality services. Over 1,000 Mirai hydrogen-powered vehicles will be used, with 500 in the official Paris 2024 Fleet. Toyota's $835 million sponsorship deal with the IOC may end this year due to reported dissatisfaction. Brock Cartlidge, manager of sports sponsorship marketing at Toyota, noted the global reach of this campaign. Read more: https://lnkd.in/eAXzrbtK Potential Ban on Chinese Vehicle Software: The U.S. Commerce Department plans to propose new rules in August targeting software from China and other adversarial nations in connected vehicles. The aim is to ensure critical software is sourced from allied countries due to security risks. The Biden administration has also proposed sharp tariff hikes on Chinese electric vehicles and other goods. Alan Estevez, Export Controls Chief, highlighted the extensive data modern cars collect, emphasizing the security concerns of foreign software. Read more: https://lnkd.in/e5ny4-wq Gen-Z Career Preferences: A survey by the National Society of High School Scholars of over 10,000 Gen Zers shows a shift in career aspirations, with healthcare and government roles gaining popularity as tech giants lose their allure. Top choices include St. Jude Children's Research Hospital, Mayo Clinic, and the FBI, with Google and Amazon dropping to No. 7 and No. 8, respectively. Tesla, previously a top choice, now ranks 33rd. Notably, over 75% of students are interested in entrepreneurship. Read more: https://lnkd.in/eetyeAJq #Toyota #Olympics #USAutoRegulations #GenZCareers #ElectricVehicles #HydrogenFuel #Cybersecurity #HealthcareCareers #Entrepreneurship #AutomotiveIndustry #LinkedInNews #automotivenews