You're struggling to get the most out of your AI technology. What's the best way to make it work for you?
AI technology can be a powerful tool for direct sales, but it can also be frustrating and confusing if you don't know how to use it effectively. In this article, you'll learn some practical tips to make the most out of your AI technology and boost your sales performance.
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Fraser HillVP/Director of Digital Transformation with deep expertise in Supply Chain & Procurement| Commercial B2B| Energy Industry
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John SlopeManaging Director at JWS Sales Consultants Ltd
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Salvatore SalamoneInternational Realtor and Solar Advisor Helping Homeowners Reduce Their Electric Bills By Up to 50% AUTHOR 💰SPEAKER 🔥…
Before you invest in any AI technology, you need to have a clear idea of what you want to achieve with it. Do you want to generate more leads, qualify them faster, close more deals, or upsell more customers? Different AI tools have different capabilities and features, so you need to match them with your specific goals. For example, if you want to generate more leads, you might use an AI chatbot to engage with website visitors and capture their contact information. If you want to close more deals, you might use an AI assistant to schedule appointments and follow-ups with prospects.
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Salvatore Salamone
International Realtor and Solar Advisor Helping Homeowners Reduce Their Electric Bills By Up to 50% AUTHOR 💰SPEAKER 🔥 LION.
The number one rule is to avoid shiny object syndrome. There are tons of new AI software companies emerging everyday. Read the reviews, try the product, and if aligns with your goal, get it. If not, look for a better AI software for your niche.
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Anshuman .
Senior Executive || Business Consulting || Advisory Management || Competitive Intelligence ||Technology Fore Sighting || Market Fore Sighting
If I am struggling to maximize my AI technology, here is what I can do: Clarify my needs and objectives. Choose the right AI tools. Provide training for myself and my team. Start small and scale up gradually. Collaborate with other teams. Monitor performance and ROI. Stay updated on AI advancements. Embrace feedback and make adjustments. Ensure data quality and security. Consider external expertise if needed.
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Kinza Tariq
Transforming Customer Experience | Unit Head CRM @ Ideas | Social Media Influencer | Blogger | Crafting captivating content that inspires and engages | Twitter Trends
To get the most out of AI technology, consider the following steps: Assess your organization's current challenges and areas where AI technology can potentially provide solutions or improvements. This could include streamlining operations, enhancing customer experience, or optimizing decision-making processes. Clearly define what you want to achieve with the AI technology. Whether it's automating tasks, improving decision-making, or enhancing customer experience, having clear objectives will guide your implementation process.
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Monse Sahagun
Sales Specialist at Too Good To Go
To make the most out of your AI technology, start by understanding its capabilities and limitations. Then, explore tutorials and guides to learn how to use it effectively. Practice regularly and experiment with different features to see what works best for your needs.
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Ahmed Elmakki
Business Development Manager | Sales Strategist | Driving Revenue Growth | GenAI | ChatBot | LLM
You should start by narrowing down the business processes you wish to automate. Then, look for the most suitable platform. Choosing a provider is crucial to the success of the automation process. Consider factors such as the technology used, accuracy, relevancy, availability of support, and, of course, the cost. After that, you will begin the training process. The more accuracy in the data, the more relevant the results will be. Next, you will start the deployment phase. Here, you should consider a gradual approach, starting with a small percentage of work to give to the AI system. Closely monitor and enhance the results, then increase the percentage and repeat the process until reaching full capacity as per the goals.
Once you have your goals in mind, you need to find the right platform that can support your AI technology. There are many platforms that offer AI solutions for direct sales, but not all of them are created equal. You need to consider factors such as ease of use, integration, scalability, security, and cost. You also need to look for a platform that can provide you with training, support, and feedback to help you optimize your AI technology. For example, you might choose a platform that has a simple dashboard, connects with your CRM, can handle large volumes of data, protects your privacy, and offers reasonable pricing.
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Ahmed Bastawy Youssef, MBA
North America - Sales Enablement & Offering Management leader | Digital Transformation | Sustainability | AI | Predictive Maintenance | Energy Optimization | EMS | IoT | Cybersecurity
Choosing the right platform is indeed crucial for maximizing the benefits of your AI technology. Look for platforms that align with your specific needs, offer comprehensive support, and have a proven track record of success in your industry. Additionally, prioritize platforms that are scalable, adaptable, and integrate well with your existing systems. This approach will help ensure that your AI technology works effectively for you.
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Monse Sahagun
Sales Specialist at Too Good To Go
When choosing the right platform for your AI technology, consider factors like ease of use, integration, scalability, security, and cost. Look for one with a user-friendly dashboard, seamless CRM integration, ability to handle large data volumes, strong privacy protection, and reasonable pricing. Additionally, opt for a platform that offers training, support, and feedback to help optimize your AI usage.
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Mina Mamdouh
First Line Manager at Habib Scientific Office (HSO), Marcyrl , MBA Canadian academy (CIC)
Identify Specific Needs: Pinpoint areas where AI can enhance efficiency, productivity, or decision-making within your organization.Invest in Training: Ensure that your team is well-trained in utilizing AI tools effectively. Provide ongoing education and support to foster a culture of innovation.Start Small: Begin with pilot projects or small-scale implementations to test the waters and understand how AI can impact your operations.Data Quality and Accessibility: Ensure that your data is clean, organized, and easily accessible. AI algorithms rely heavily on data quality, so investing in data management is crucia
Even though AI technology is designed to learn from data and improve over time, it still needs some human input and guidance to perform well. You need to train your AI technology to understand your sales process, your target market, your products or services, and your communication style. You can do this by providing it with relevant data, such as customer profiles, sales scripts, product descriptions, and feedback. You also need to monitor and evaluate your AI technology regularly, and make adjustments as needed. For example, you might train your AI chatbot to use natural language, answer common questions, and offer personalized recommendations.
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Ankit Kumar Srivastava
Business Developer & Marketing Strategist | Deep Experience in Banking Technology |
Training AI technology is a continuous process that requires ongoing human input and monitoring. While AI is designed to learn from data, it's essential to provide it with relevant information about our sales process, target market, products or services, and communication style. This involves regularly updating the AI with new data and feedback to ensure its effectiveness. Additionally, monitoring and evaluating the AI's performance allows us to make necessary adjustments and improvements, such as training it to use natural language and provide personalized recommendations. By actively training and refining our AI technology, we can enhance its capabilities and better support our sales efforts.
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Monse Sahagun
Sales Specialist at Too Good To Go
To train your AI technology effectively, provide relevant data such as customer profiles, sales scripts, and product descriptions. Monitor its performance regularly and make adjustments as needed. For example, train an AI chatbot to use natural language, answer common questions, and provide personalized recommendations.
After you have trained your AI technology, you need to leverage it to enhance your sales performance. You need to use your AI technology to automate and streamline tasks that are repetitive, time-consuming, or low-value, such as data entry, lead generation, lead scoring, appointment setting, and follow-up. This will free up your time and energy to focus on tasks that are creative, strategic, or high-value, such as building rapport, presenting solutions, overcoming objections, and closing sales. You also need to use your AI technology to augment and complement your human skills, not replace them. For example, you might use your AI assistant to send reminders and confirmations, but you still need to call or meet with your prospects personally.
Finally, you need to test and improve your AI technology constantly, as the market and customer expectations change rapidly. You need to measure and analyze the results of your AI technology, such as conversion rates, customer satisfaction, retention rates, and revenue. You also need to collect and act on feedback from your customers, prospects, and colleagues, and identify areas of improvement. You need to experiment and innovate with your AI technology, and try new features, strategies, and techniques. For example, you might test different versions of your AI chatbot, and see which one generates more leads or sales.
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Fraser Hill
VP/Director of Digital Transformation with deep expertise in Supply Chain & Procurement| Commercial B2B| Energy Industry
Start with getting your data in order. There seems to be some sort of popular view that AI can combat human laziness by fixing all the crap that you couldn't be bothered to do in the past. Unfortunately this is not really true. A good data model, data definitions, data owners and a regular cycle of cleanse is what you need before you play with AI. Yes, AI can help with unstructured data, but it can't just make stuff up to plug the gaps...and if it could would you really want that if you are going to then make decisions based on the data that is now "improved"?
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John Slope
Managing Director at JWS Sales Consultants Ltd
Don't view AI as a replacement for your sales team, but rather a powerful collaborator. Train your team to leverage AI insights to personalize interactions, anticipate customer needs, and close deals more effectively. This combined approach optimizes human strengths and AI capabilities for maximum sales success. - You could also seek help from a consultant ;o)
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