You’re working on a sales team that’s not meeting its goals. How can you get everyone to pull together?

1 Align your vision

The first step to getting your team to pull together is to make sure you all share the same vision and direction. What are your team's goals, strategies, and values? How do they align with the company's mission and vision? How do you measure and communicate your progress and success? If you don't have clear answers to these questions, you need to sit down with your manager and your teammates and establish a common understanding and commitment. Having a shared vision will help you focus on what matters, avoid distractions, and support each other.

2 Build trust and rapport

The second step to getting your team to pull together is to build trust and rapport among yourselves. Trust is the foundation of any successful collaboration, especially in sales. You need to trust that your teammates are competent, reliable, and honest. You also need to trust that they have your back, that they will give you constructive feedback, and that they will celebrate your wins. To build trust, you need to communicate openly and frequently, share your challenges and achievements, respect each other's opinions and styles, and acknowledge each other's contributions.

3 Leverage your strengths

The third step to getting your team to pull together is to leverage your strengths and complement each other's weaknesses. Every salesperson has their own strengths and weaknesses, and no one can excel at everything. That's why you need to recognize and appreciate the diversity of skills, talents, and experiences on your team. Instead of competing or comparing yourself with your teammates, you should learn from them and help them grow. You should also seek opportunities to collaborate on projects, tasks, or accounts that require different perspectives and approaches. By leveraging your strengths, you can create more value for your prospects and customers, and for your team.

4 Share best practices

The fourth step to getting your team to pull together is to share best practices and learn from each other. Sales is a dynamic and challenging field, and you need to constantly update your knowledge and skills to stay ahead of the competition and the market. One of the best ways to do that is to learn from your peers who have proven results and insights. You should regularly share your tips, tricks, tools, and resources with your teammates, and ask them for their advice and feedback. You should also participate in team meetings, trainings, and coaching sessions, and seek mentorship from more experienced salespeople.

6 Have fun

The sixth and final step to getting your team to pull together is to have fun and enjoy your work. Sales can be stressful and demanding, and you need to balance your work and life. You also need to maintain a positive and optimistic attitude, and find joy and satisfaction in your work. One of the best ways to do that is to have fun with your teammates, and create a friendly and relaxed atmosphere. You can do that by organizing social events, games, contests, or rewards, or by simply cracking jokes, sharing stories, or complimenting each other. By having fun, you can boost your morale, energy, and creativity, and strengthen your bonds with your teammates.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?