William ‘Bill’ Post, a key figure in the creation of the Pop-Tart, dies at 96
(Gray News) - William “Bill” Post, a key figure involved with inventing the Pop-Tart, has passed away, according to his obituary.
Post was 96 years old.
According to his obituary, Post was raised on the south side of Grand Rapids, as one of seven children of Dutch immigrants.
He graduated from Grand Rapids Christian High School and served in the Army Air Corps.
While in high school, at the age of 16, Bill held a part-time job washing trucks at Hekman Biscuit Company, which later became known as the Keebler Company.
Fast forward 20 years, and Bill as the plant manager of Hekman welcomed some executives from Kellogg’s who asked if he thought it would be possible for Keebler to create a new product they had in mind.
One of those executives was William LaMothe who soon became Bill’s close friend. It is at this juncture that Bill is often credited for having a role in creating the Pop-Tart.
The collaboration and growth of Kellogg’s and Keebler continued until Kellogg’s finally purchased the Keebler company.
According to his obituary, Bill’s wife of 72 years and best friend, Florence died in 2020. He is survived by his children, grandchildren, and great-grandchildren.
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