Cash-strapped RTÉ to spend up to €375,000 on new PR contract

RTÉ director general Kevin Bakhurst. Photo: PA

Gordon Deegan

Embattled RTÉ is to spend up to €375,000 employing a PR consultancy over the next three years.

It is now just over a year since the RTÉ payments scandal broke, and a study published in May underscored its impact on the broadcaster’s reputation, with RTÉ plunging to the bottom of a “corporate reputations” league table.