Angus and Hereford bonuses making grid look out of date

The success of the Angus and Hereford branding campaigns has put them on a completely different plane to other breeds.

‘The bigger players on the processing side were reported as in effect offering base prices of €5.70/kg for Angus bullocks and €5.75/kg for Angus heifers’. Photo: Roger Jones

Martin Coughlan

While factory prices yesterday were unchanged from last week’s levels, there is an air of depression and edginess among many in the trade, caused predominantly by the weather.

I would urge farmers to talk to their neighbours. While your partner will try to give you every gee-up, nearby farmers are probably living with the same pressures and as such may be better able to understand the frustration and mental fatigue they are causing.