Automotive

Gear up for a high-performance audience.

Hearst brands put you in the driver's seat to connect with a vast pool of affluent, car-passionate readers. 

Our portfolio offers a unique blend of publications, each catering to a specific automotive enthusiast segment.  

Whether you're launching a luxury SUV, showcasing the latest electric vehicle technology, or targeting everyday drivers, we have a title that perfectly aligns with your brand and target market.  Hearst readers are informed consumers who are actively researching, comparing, and ultimately making informed decisions about their next automotive purchase. 

Shift expectations

44%

of Hearst audiences are excited about purchasing a new car in the next year

Hearst Motoring Research 2020

+10%

agreement 'Buying a car is more enjoyable now'

Hearst Motoring Research 2020/21

Drive your content further with us

Positive, trusted environments

Our premium brands give you access to car enthusiasts. Utilise our data and insight capabilities to target and engage with 4.5 million consumers who intend to purchase a car in the next 2 years.

Experienced automotive team

Our commercial structure enables us to find solutions to your challenges using our in-depth understanding of the UK automotive industry to create bespoke partnerships, premium products and services.

Editorial expertise

Our editorial teams are passionate about cars and motoring, delivering best-in-class content, expert reviews and trusted authority.

Accelerate the future

Branded content

Our experts love a challenging brief – we see it as an opportunity to come up with innovative and immersive creative solutions that have real business impact for our clients.

Our Branded content service

Our automotive content is featured across a powerful network of brands

Cosmopolitan

Good Housekeeping

ELLE

Esquire

Harper’s Bazaar

Red

Men's Health

Women’s Health