Lauren Holznienkemper's Image

Lauren Holznienkemper

Deputy Editor, SMB

About

Lauren (Hansen) Holznienkemper is a staff writer and deputy editor for the small business vertical at Forbes Advisor, specializing in reviewing and testing HR, payroll and recruiting solutions for small businesses. Using research and writing skills from her academic background, Lauren prioritizes accuracy and delivering the best answer to the audience. She has over 13 years of writing and editing experience, including 2.5 years producing content about HR software and HR-related topics.

Lauren (Hansen) Holznienkemper is a deputy editor for the small business vertical at Forbes Advisor. Using research and writing skills from her academic background, Lauren prioritizes accuracy and delivering the best answer to the audience. She has over 13 years of writing and editing experience, including 2.5 years producing content about HR software and HR-related topics.

When Lauren’s not producing HR content, she’s working out, traveling, or reading. She’s fluent in German and particularly enjoys German literature.

Expertise

  • DE&I
  • Corporate learning and development
  • HR software comparisons

Achievements

  • Professional researcher and writer
  • Two years of experience researching and writing about HR topics
  • Specializes in DE&I, learning and development, and in-depth software comparisons
  • Obtained a UX certificate that informs her approach to reviewing HR software products

Education

Ph.D. from the University of Illinois Urbana-Champaign

Master’s of arts from the University of Illinois Urbana-Champaign

Bachelor’s of arts and science Northern Illinois University

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  • ActiveCampaign Vs. Mailchimp (2024 Comparison)

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About

Lauren (Hansen) Holznienkemper is a staff writer and deputy editor for the small business vertical at Forbes Advisor, specializing in reviewing and testing HR, payroll and recruiting solutions for small businesses. Using research and writing skills from her academic background, Lauren prioritizes accuracy and delivering the best answer to the audience. She has over 13 years of writing and editing experience, including 2.5 years producing content about HR software and HR-related topics.