Kara Kia
Fashion and Beauty Ecommerce Editor
Kara Kia is Hearst UK’s Fashion and Beauty Ecommerce Editor, working across ELLE, Red, Harper’s Bazaar, Good Housekeeping, and Esquire to create shopping content, style advice, and beauty reviews on skincare, makeup, and curly hair. Kara’s most popular guides include ‘Affordable Jewellery Brands to Know’, ‘The Best Lingerie Brands’, and ‘How to Build a Holiday Capsule Wardrobe’, while she also covers deals events such as Black Friday and Amazon Prime Day. Since starting her career as a journalist in 2018, she has held the role of Fashion Content Editor at NET-A-PORTER’s Porter Magazine, Associate Editor at PopSugar, and written for Refinery29 and LOVE Magazine, where she reported on fashion and beauty news, trends, and features. An experienced interviewer, Kara has spoken to Zendaya, Alicia Keys, Simone Biles, and Tyla about life, work, and style. Born and raised in Kingston, Jamaica, Kara lived in Toronto, Canada before moving to London.
Follow Kara on Instagram at @kara.kia
We're Not Gatekeeping Our Favourite Niche Shoe Brands
From the ultimate cowboy boot to the original mesh flat, these are the shoes you'll see the ELLE team investing in this year.
11 Women's Loafers For The Perfect Balance of Polish and Comfort
They're Hailey Bieber's go-to summer shoes for a reason.
The Best Wedding Suits For All The 2024 Power Brides Out There
From Reiss to Galvan, these are the chicest two-pieces for modern nuptials.
11 Of The Best Weekend Bags For A Chic City Break
When it comes to travelling in style, it's what's on the outside that counts.
These Make-Up Bags Are As Pretty As They Are Practical
It's finally time to re-organise that make-up stash
The Lingerie Brands To Know Now, From La Perla To Skims
ELLE's edit of the best lingerie to invest in now, whether you're all about invisible thongs or 'granny' pants.
17 Of The Best Satin Skirts To Buy Now And Wear 24/7
The slip is a forever staple for a reason.
The 12 Best French Clothing Brands To Get To Know
From Sézane to Soeur, the très chic labels French girls love to shop.
The 20 Best Denim Brands On The Planet
From the reliable classics to new names to know
Rihanna's Fenty Hair Review: These Are the Products Worth Buying
Spoiler: The curl cream is incredible
The Fine Art Of The Summer Jacket
A sartorial staple for expert layering
The Best Straw and Raffia Bags To Buy This Summer
From Loewe's cult basket bag and Sèzane's classic beach tote to the chicest options from the high street, these are the very best summer bags of the year
Puffer Bags Are This Season's Most Pleasingly Practical Accessory Trend
Introducing the comfiest arm candy ever
Curls, Coils, and Waves: The Best Products For A Good Hair Day, Everyday
Time to show your texture some TLC
Jewellery Boxes And Jewellery Stands: 16 Of The Best Designs That Would Look Good On Any Dressing Table
From velvet covers to two layers, this is the definitive list of the best and most beautiful jewellery boxes to invest in.
The Denim Maxi Skirt Is Spring's Style Saviour
The easiest alternative to your beloved jeans, the denim skirt is perfect for warmer climes. We've scoured the internet to find the very best of the best
The DD+ Swimwear That's Both Stylish And Supportive
Finding bikinis to fit a larger chest used to be an impossible task: but now, thanks to a raft of new start-ups, the mission is easier than ever.
Straight-Leg Jeans Are (Finally) Having Their Moment In The Spotlight
These fuss-free, forever jeans are a worthy investment for every wardrobe
Every Single Wardrobe Needs A Pair Of Mom Jeans
They're the easy-peasy wardrobe saviours that never go out of style. Here, team ELLE dissects the very best.
20 British Brands You Should Really Know About
from Damson Madder's quirky girlishness to the great Laura Ashley revival, these are the names – both niche and new – to shop now
The Best Pyjama Brands For Cool Nights And Cosy Weekends
Nightwear that's actually worth investing in.
The Best Bomber Jackets For Women Will Up Your Outerwear Game
The women's bomber jacket is SS24's biggest street-style trend. From leather bombers to the classic MA1, here are 20 styles we are loving this season.
Can A Shower Filter Really Transform Your Hair?
Hard-water filters are having a moment – but does the science stack up? A beauty editor investigates...
The Activewear Brands To Know Now
This year is the year you finally throw away those threadbare leggings – here, see the sportswear brands fashion editors turn to
ELLE Edit: 10 Of The Best Make-Up Brush Cleaners
Plus, exactly how to disinfect your kit like a pro
The Tennis Necklace Is The Hottest Piece Of Jewellery To Invest In Right Now
It's the classic bracelet's cooler, more contemporary younger sister
Victoria Beckham's Mango Collection Has Launched
The designer has brought her crisp silhouettes and feminine details to the high street
Milk Makeup's Viral Jelly Tint Blush Is Back In Stock
The brand can't keep up with demand for these Tiktok-famous formulas – and I can see why
The Hunt For The Best White Shirt Ends Here
The most iconic essential in history is surprisingly hard to get just right
15 Best Colour Correctors For Redness, Pigmentation And Dark Circles
Concealing is good, but correcting is better
12 Of The Best BB Creams For Dewy, Radiant Skin
BB = Beauty Balm.
The Best Leather Blazers To Buy In 2024
Plus, how celebs are styling this wardrobe staple.