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Celtics announce Amica Mutual Insurance as next jersey patch sponsor
The Rhode Island-based insurance company's logo will appear on Celtics jerseys next season.
Amica Mutual Insurance has begun a multi-year partnership with the Celtics, the team announced Tuesday.
As part of the deal, Amica becomes the “exclusive auto, home, and life insurance partner of the Boston Celtics,” and its logo will appear on Celtics jerseys starting next season.
“We’re thrilled that Amica, an outstanding local and national company with deep roots in New England, is becoming a part of the Celtics family,” said Ted Dalton, Chief Partnership Officer of the Boston Celtics. “We both have long and storied traditions built on hard work and dedication to the community, and we’re excited to see where our partnership takes us.”
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The Lincoln, R.I. based company is the longest standing mutual insurer of automobiles in the U.S. The Celtics moved into sole possession of most championships (18) by a single NBA franchise with their triumph over Dallas in the NBA Finals last month.
“As an organization proudly headquartered here in New England, we’re thrilled to link the Amica brand to the Boston Celtics, one of the most iconic and successful organizations in sports history,” said Amica President and CEO Ted Shallcross. “Our organizations share common values and are committed to being a positive force for good in the communities we call home. We’re looking forward to building on the excitement of today’s announcement in our ongoing efforts with both the team and the Boston Celtics Shamrock Foundation.”
Amica plans to support the Boston Celtics Shamrock Foundation’s effort to uplift underserved communities in the region by improving access to high-quality early education.
On Monday, the Shamrock Foundation hosted a basketball clinic at the Tobin Community Center in Roxbury where more than 50 youth practiced basketball drills with Celtics rookies Baylor Scheierman and Anton Watson.
More details about Amica’s commitment to the Shamrock Foundation will be released in the coming months, the Celtics said.
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