Apple Plans AI-Based Siri Overhaul to Control Individual App Functions

  • The feature will be at the heart of renewed Apple push into AI
  • Idea is to operate features within individual apps using voice

Apple Inc. is planning to overhaul its Siri virtual assistant with more advanced artificial intelligence, a move that will let users control individual app functions with their voice, according to people with knowledge of the matter.

The new system will allow Siri to take command of all the features within apps for the first time, said the people, who asked not to be identified because the initiative isn’t public. That change required a revamp of Siri’s underlying software using large language models — a core technology behind generative AI — and will be one of the highlights of Apple’s renewed push into AI, they said.