Anderson .Paak Hits the Road for Lexus and Amazon Music
Anderson .Paak hits the road in a new music video for Lexus
Ford’s Sign Language Cover Doubles as an Ad for Hands-Free Driving
Ford partnered with the British Deaf Association to produce sign language covers that show off its hands-free driving technology.
Under the Hood of Tesla’s Fleeting Foray Into Advertising
Even as sales tank, Tesla is leaving creative ideas on the cutting-room floor.
CBX’s Rick Barrack Doesn’t Just Collect Corvettes—He’s Also a Master Judge
Creative and design agency CBX's Rick Barrack is driven by excellence.
How Turo Became the World’s Largest Car-Sharing Marketplace
Turo CMO Andrew Mok talks putting cars to better use and empowering drivers.
Inside SXSW 2024 Brand Activations: Prime Video, Paramount+, Delta and More
Austin, Texas, is brimming with brand activity this week as South by Southwest (SXSW), the annual series of festivals and conferences, takes over the capital city.
Volkswagen’s Charming Ad Depicts the Quiet Joys of a Lighthouse Keeper
Volkswagen Australia seeks to build emotional connection by with its "Let's go for a drive" campaign by DDB Sydney.
Volkswagen Appoints CMO From Within to Drive Brand Into the Future
Audi marketer Sussane Franz was picked to lead the automaker's global transformation.
Could a Marketing Reset Help Volkswagen Shift Gears?
Changes to marketing department follow carmaker's own admission it's 'no longer competitive.'
Following a Slump in Demand, Fewer Electric Vehicle Ads Will Run During Super Bowl 58
Barring a surprise on Sunday, this marks the first dip in EV-featured spots as a percentage of total auto ads since 2019.
Volkswagen Celebrates 75 Years in America in a Super Bowl Campaign From Johannes Leonardo
'An American Love Story' pays tribute to passionate owners over the decades.
Kia Aims for a Perfect 10 in Emotional Super Bowl Ad
For its 15th time in the Big Game, Kia spotlights its all-electric 2024 EV9 SUV.
Tacoma Passengers in Toyota’s Super Bowl Ad Hold On for Dear Life
After sitting out last year's game, Toyota is back in with a new ad touting adventure with its Tacoma.
How Honda Aims to Overcome EV Knowledge Gaps Through Educational Marketing
Honda's EV Prologue SUV launch campaign includes dealer trainer and staff support.