MAKING YOUR BUSINESS BETTER
Marketing Strategies Unique To Your Industry
At cleveland.com and The Plain Dealer, we’re known for the largest news audience in Northeast Ohio. But we are also digital marketing and media experts. Whether as a full-service agency or as consultants to your in-house staff, we’re proven leaders in digital marketing, with world-class creative, cutting-edge digital services, and the know-how to drive your growing business into the future.
MAKING YOUR BUSINESS BETTER
Marketing Strategies Unique To Your Industry
At cleveland.com and The Plain Dealer, we’re known for the largest news audience in Northeast Ohio. But we are also digital marketing and media experts. Whether as a full-service agency or as consultants to your in-house staff, we’re proven leaders in digital marketing, with world-class creative, cutting-edge digital services, and the know-how to drive your growing business into the future.
Our speciality marketing divisions operate under the Advance Publications umbrella. Headquartered in New York City with offices across the United States, Advance Publications plays a prominent role in the digital marketing landscape. Our team of marketing experts in travel, healthcare, and education is dedicated to promoting your business. They’ll collaborate with you to create a campaign that’s as unique as your story.
Advance Healthcare, a nationwide digital marketing agency, specializes in healthcare marketing. We work with hospitals, health systems, private practices, and senior and home health providers. Additionally, our partnerships help healthcare organizations enhance marketing strategies for doctor-to-doctor referrals and patient acquisition.
Advance Education focuses on higher education marketing. As part of Advance Publications, a leading media company in the digital marketing landscape, we create customized enrollment campaigns that prioritize student success and align with your institution’s objectives. Our emphasis is on fostering meaningful connections between you and your students.
As destination marketing experts, Advance Travel & Tourism focuses on telling your unique travel destination story to potential visitors. Our full-service approach includes leveraging first-party data, decision-making insights, and market analysis to deliver targeted messaging across search, social media, display, and content channels. Whether it’s a day trip, long weekend, or week-long vacation, we’ll tailor your campaign to resonate with your story and attract travelers to your destination.
Our speciality marketing divisions operate under the Advance Publications umbrella. Headquartered in New York City with offices across the United States, Advance Publications plays a prominent role in the digital marketing landscape. Our team of marketing experts in travel, healthcare, and education is dedicated to promoting your business. They’ll collaborate with you to create a campaign that’s as unique as your story.
Advance Healthcare, a nationwide digital marketing agency, specializes in healthcare marketing. We work with hospitals, health systems, private practices, and senior and home health providers. Additionally, our partnerships help healthcare organizations enhance marketing strategies for doctor-to-doctor referrals and patient acquisition.
Advance Education focuses on higher education marketing. As part of Advance Publications, a leading media company in the digital marketing landscape, we create customized enrollment campaigns that prioritize student success and align with your institution’s objectives. Our emphasis is on fostering meaningful connections between you and your students.
As destination marketing experts, Advance Travel & Tourism focuses on telling your unique travel destination story to potential visitors. Our full-service approach includes leveraging first-party data, decision-making insights, and market analysis to deliver targeted messaging across search, social media, display, and content channels. Whether it’s a day trip, long weekend, or week-long vacation, we’ll tailor your campaign to resonate with your story and attract travelers to your destination.
Reach Your Audience Beyond Our Site And Newspapers
Expert Audience Targeting, Direct or Programmatic
We don’t just find audiences on our own site or newspapers. Our team uses print and digital strategies to reach your audience wherever they may be, on any device they are using. We equipped to serve your most global strategy or a tiny, geographically specific audience, wherever they are.
We Serve Growing Businesses, Large and Small
With specialties in Healthcare, Travel, Education and Retail
Education
Student Recruitment, Retention, and Enrollment Yield, or Alumni Engagement and Advancement, or Both
We Specialize In Three Key Industries
But serve all business types, large and small
Improving RVUs, Patient Encounters, Referrals, and More
Student Recruitment, Retention, and Enrollment Yield, or Alumni Engagement and Advancement, or Both
Destinations, Hotels, and CVBs
What We Do
HERE'S HOW
Lead Generators
We grow businesses we partner with, and marketing isn’t the only way. Lead Generation is a specialty, using data you already have to create your next best customer.
Lead Generators
We grow businesses we partner with, and marketing isn’t the only way. Lead Generation is a specialty, using data you already have to create your next best customer.
Business Consultants
Not every business needs a marketing agency, but most need services that will make their marketing more effective or efficient. Our professional team is filled with knowledgeable media strategists, able to adjust recommendations to match the needs of our clients. We are product agnostic, driving performance of your marketing with your KPIs as the measuring stick for success.
Media Specialists
A multi-channel approach is often best in advertising and media. Serving the right message to the right person at the right time is truly a science, and must appear in your audience’s natural internet and real-world travels in a highly curated and personalized way.
Analytics and Insights
Using data to your advantage and helping your campaigns achieve your goals is what we do. With the largest audience in Greater Cleveland, we know first-hand what drives audiences to action. Add to this expert tracking and reporting, and you will quickly find you have more information to make decisions than ever before.
Differentiator: Reporting, Insights, and Analytics
Making Your Marketing Work, with Insights
It isn’t enough to have attractive creative, or post on Facebook every day. Real strategy is rooted in business intelligence, which begins with data. Advance Ohio is the leader in first-party consumer data, which means we understand what your customer needs to be convinced to take action. Let’s chat!
OUR EXPERTISE
Case Studies
Case Study: Lead Generation for a Marketing Agency of Record
While our team does this work for hundreds of clients across the region and nation, we do it first for ourselves. This case study is…
How a Free Search Audit Changed the Game for a Midwest University
Like many universities of its kind, Spring Arbor was looking for ways to bolster its student recruitment campaigns. While they were already utilizing multi-channel marketing…
Frequency Models Impact Consumer Response in Cannabis
With a brand centered around holistic health and wellness, Nature’s ReLeaf came to market before the boom, and have expanded their operations to build upon…
The Evolution of Targeting for Marketers
Marketers and agencies are on the brink of a seismic shift in how they approach targeting and reaching their audience.
Designing Digital Displays for Thumbs, Not Desktops
Mobile-first design flips the script, prioritizing the smallest screen experience to ensure a seamless journey for all users.
Use a Surround Sound Approach to Your Strategy
As marketers, we strive to get in front of the right audience with the right frequency. But if you’re serving ads only in display, your audience will quickly feel spammed.
Contact Us - We're Here to Help
WE'RE HERE TO HELP
Grow Your Business
This is the new MLIVE MEDIA GROUP.
Our business is making your business smarter.
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