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Digital Digest
Featured Articles
Marketing teams, especially those in digital marketing, have been leveraging artificial intelligence (AI) for several years to gain deeper insights into their target audiences. Using AI to grow your ecommerce brand is like a dream…
In the digital auto marketing world, 2023 emphasized more personalized content for the consumer. This explored CTV advertising, evolving buyer habits, maintaining a place to leave reviews, and curating social media content. Electric vehicle purchases…
Vivid images likely snap to mind when envisioning iconic Digital Out-of-Home (DOOH) advertising: Times Square alight with its shifting, building-sized displays; the heart of the Las Vegas Strip in all its chaotic glory; maybe even…
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Free Digital Marketing Campaign Audit
Auditing your digital marketing campaigns is an extremely valuable tool to assess what you’re doing right and identify where you’re missing the mark.
When was the last time you examined the metrics and how confident are you in the effectiveness of your current structure?
As marketers, we’re always looking to make the most out of the data available to us. This requires a focused effort to determine which details about our customers offer the most value — which is…
Site traffic is the fuel to your ecommerce business’ fire. Without new users consistently discovering your products and services online (and returning site visitors coming back for more), the ecommerce sales funnel has nothing to…
TikTok, an app designed to share short videos, has become a force to be reckoned with. It’s currently available in over 160 countries and has around 121.5 million American users. Brands love TikTok for its…
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