More From Lauren Parker
Made by Alex Launches B&G Pickleball Collaboration
When it comes to trendy sports collabs, fashion finds itself in a pickle.
The Next-gen Material Innovation Revolution Is Now
As consumers become more aware of the environmental damage that traditional materials cause, they are…
How Bio-based Certifications Build Consumer Trust
In this edition of ESG Outlook, Mira Nameth, CEO and cofounder of bio-based leather alternative manufacturer…
Shaping J.Crew’s Digital Transformation Strategy
Danielle Schmelkin, chief information officer of J. Crew, joins Fairchild's Lauren Parker.
Balancing Product and Purpose at Coach
Sandeep Seth, CMO and president North America of Coach, explains why it's not enough to be product-centric…
Temera’s Roots Run Deep in Traceability
From sourcing raw materials to enhancing the customer experience, Temera creates new opportunities for…
How Technology Is Helping Sales Associates Do a Better Job
Axonify's training platform uses AI and technology to keep frontline workers well-trained and committed.
PacSun Brings Gen Z Customers in as Cocreators
With the PacSun Collective, the youth-focused retailer taps into its customers' vibe and vast talents.
How Abercrombie & Fitch Co. Optimizes Planning With AI
With more than 700 stores to plan for, gathering and parsing data in quick time is invaluable for Abercrombie…
Women Say ‘Yes, Chef!’ to Nontraditional Chef’s Jackets
Funky Chef's fitted, printed jackets appeal to female culinary professionals not tied to traditional chef's…
Sustainability Event to Convene Industry Leaders
The NYC summit spotlights the pivotal role collaboration plays in scaling sustainability.
Uwila Warrior Partners With CiClo Technology for Biodegradable Synthetics
This is the first intimates brand to partner with CiClo technology.
Announcing Sourcing Journal’s Third Annual Sustainability Summit: ‘A Need for Radical Cooperation’
Held in NYC at Tribeca Rooftop Event Space, the event will urge industry cooperation.
Digital Product Passports Offer More Than Just Impact and Compliance Info
Eon's DPP technology connects brands to their consumers in unexpected ways.
Bridging the E-commerce Language Gap: Lily AI’s Innovative Approach to Consumer-merchant Communication
Cofounder Purva Gupta discusses how Lily AI leverages machine learning and consumer-centric taxonomies to…