Audiences are declining for traditional news media in the U.S. – with some exceptions
A declining share of U.S. adults are following the news closely, and audiences are shrinking for several older types of news media.
A declining share of U.S. adults are following the news closely, and audiences are shrinking for several older types of news media.
In the U.S., roughly nine-in-ten adults (93%) get at least some news online (either via mobile or desktop), and the online space has become a host for the digital homes of both legacy news outlets and new, “born on the web” news outlets.
Local TV companies generated more revenue in 2022 than in 2021, consistent with a cyclical pattern in which advertising revenue rises in election years and falls in non-election years.
In 2022, both prime-time and daytime cable news audiences increased for Fox News but decreased for CNN, MSNBC and Newsmax.
Financially, advertiser expenditures for the news programs of the three major networks have declined substantially since 2020.
About eight-in-ten Americans ages 12 and older listen to terrestrial radio in a given week.
News media made by and for Black and Hispanic Americans – the two largest racial and ethnic minority groups in the U.S. – have been a consistent part of the country’s news landscape. Explore statistics on the Hispanic- and Black-oriented news industry.
Hundreds of local and regional radio and television stations comprise the U.S. public media system.
True crime is the most common topic, making up 24% of top-ranked podcasts; 15% of the top podcasts focus on news. The next most common topics are politics and government (10%); entertainment, pop culture and the arts (9%); and self-help and relationships (8%).
The audio news sector in the U.S. is split by modes of delivery: traditional terrestrial (AM/FM) radio and digital formats such as online radio and podcasting.