Last month, the Chinese graphics card marketplace witnessed a nine percent sales increase compared to the previous month. However, according to sources at Board Channels, there is a forty-two percent decline in sales of GPUs year to year. With NVIDIA and AMD releasing expensive graphics cards to power today's level of graphics and more, prices are now beginning to decline between the two GPU giants.
AMD and NVIDIA have witnessed drops in GPU pricing in Europe over the last few months since both company's releases
Graphics cards sold this month are shown to be nearly ninety-three percent higher than three years ago, according to German retailer Mindfactory. The increased percentage is speculated to be affected, at least for the moment, by NVIDIA and AMD's gregarious price models for their current generation's graphics cards.
For instance, AMD Radeon graphics cards, on average, cost €600. NVIDIA's cards are higher at (on average) €825. Two years ago, AMD's average selling price was around €305, with NVIDIA's about €398. The price difference between the two competitors is close to €300 and €430.
Hardware Info recently reported that AMD's Radeon RX 6000 series graphics card prices are declining, and NVIDIA, with their highest-end GeForce RTX 3090, is showing a slow decline as well, by close to twelve percent over the last month. The newer generation is seeing between a 6.2% to 6.9% reduction in cost for the consumer.
| GPU (NVIDIA) | Suggested retail price (€) | Avg. January price | Avg. February price | Difference from January | Difference from msrp |
|---|---|---|---|---|---|
| RTX 3050 | 285 | 302 | 293 | -3,0% | +2,9% |
| RTX 3060 8 GB | 349 | 355 | 358 | +1,0% | +2,7% |
| RTX 3060 12 GB | 349 | 382 | 371 | -2,9% | -15,4% |
| RTX 3060 Ti | 439 | 455 | 450 | -1,2% | +2,4% |
| RTX 3070 | 549 | 589 | 588 | -0,2% | +7,1% |
| RTX 3070 Ti | 649 | 698 | 716 | +2,5% | +10,3% |
| RTX 3080 | 759 | 907 | 817 | -9,9% | +7,6% |
| RTX 3080 Ti | 1.269 | 1.194 | 1.336 | +11,9% | +5,3% |
| RTX 3090 | 1.649 | 1.820 | 1.654 | -9,1% | +0,3% |
| RTX 3090 Ti | 2.249 | 2.155 | 1.604 | -25,6% | -28,7% |
| RTX 4070 Ti | 909 | 948 | 933 | -1,6% | +2,6% |
| RTX 4080 | 1.399 | 1.386 | 1.350 | -2,6% | -3,5% |
| RTX 4090 | 1.849 | 1.979 | 1.857 | -6,2% | +0,4% |
| Total | -3,0% | +0,3% |
This information follows a rumor published almost two weeks ago that NVIDIA will have a limited market supply for the remainder of this first quarter of 2023. No official word from NVIDIA has been released, but it is speculated that limited production during the first part of the year, around the same time as the Chinese New Year, could be the catalyst for the shorter supply.
| GPU (AMD) | Suggested retail price (€) | Avg. January price | Avg. February price | Difference from January | Difference from msrp |
|---|---|---|---|---|---|
| RX 6400 | 185 | 164 | 153 | -6,2% | -17,1% |
| RX 6500 XT | 215 | 194 | 173 | -10,8% | -19,6% |
| RX 6600 | 345 | 306 | 279 | -8,8% | -19,1% |
| RX 6600 XT | 389 | 419 | 399 | -4,7% | +2,5% |
| RX 6650 XT | 449 | 354 | 341 | -3,7% | -24,0% |
| RX 6700 XT | 489 | 458 | 432 | -5,7% | -11,7% |
| RX 6750 XT | 619 | 510 | 484 | -5,2% | -21,8% |
| RX 6800 | 599 | 753 | 679 | -9,9% | +13,3% |
| RX 6800 XT | 669 | 776 | 790 | +1,7% | +18,0% |
| RX 6900 XT | 999 | 924 | 946 | +2,4% | -5,3% |
| RX 6950 XT | 1.229 | 985 | 987 | +0,3% | -19,7% |
| RX 7900 XT | 1.049 | 1.062 | 977 | -8,0% | -6,9% |
| RX 7900 XTX | 1.159 | 1.435 | 1.229 | -14,4% | +6,0% |
| Total | -5,6% | -8,1% |
Dr. Lisa Su stated, "We do believe the first quarter is the bottom for our PC market — for our PC business, and we'll see some growth in the second quarter and then a seasonally higher second half." The AMD CEO continued, "We will go under the ship, to a lesser extent, in Q1. So I think you can infer that from our guidance single-digit down. And then, we'll be back to a more normal environment. As a reminder, the first half is not usually a — the first half is usually a seasonally weak client time anyway."
News Sources: VideoCardz, Board Channels, Hardware Info, Reddit
