News

Ceasing print: The bold and successful story of Canada’s La Presse

2024-07-01. We’ve heard it many times. Print readers are getting older. The new loyal paying readers are digital only. The number of print days is going down. How long can the industry afford to keep the presses going? One of few examples that has the full transformation from print to digital behind them is LA Presse in Canada.

Survey: How search and referral traffic are trending in 2024 and beyond

2024-06-26. Do changes in search, cookies, and referral mean traffic is about to crash to a halt? And if so, what are news publishers doing about it? Here are the five key concerns/responses from a global survey conducted by Digiday and Arc XP | Sponsored Content

Bonnier News’ eight-year evolution from print silos to a unified digital powerhouse

2024-06-26. The Swedish media company says it is on track to double revenues and triple profitability. This follows a double transformation: the introduction of a subscription-based business model and an integrated organisational structure.

The Morse code: AJC publisher says it’s about time the industry stops ceding its turf

2024-06-26. “If we walk around saying this (Generative AI) is an extinction event, it will be one. If we walk around saying this is a remarkable technology, that is there for the taking, I think this could be a golden age of journalism.”

WAN-IFRA Partners with Taktak to Develop Innovative Donation Solution for News Media

2024-06-24. WAN-IFRA’s Global Alliance for Media Innovation teamed up with seven organisations in the media industry to launch Taktak, a donation solution for the news media, a project supported by the Creative Europe programme of the European Union.

WAN-IFRA’s Digital Media Africa conference set for Nairobi on 18-19 Sept

2024-06-24. WAN-IFRA has announced the return of its Digital Media Africa annual conference in Nairobi, Kenya, on 18-19 September. This in-person event will bring together 150 participants and speakers from Africa and Europe at the Aga Khan University’s Graduate School of Media and Communications.

Retail media’s impact on advertising: Insights from Amazon ads Nordics

2024-06-24. Like their newsroom counterparts, advertising sales teams have seen major transformations in recent years. If, in 2024, the “newsroom is the business” due to its critical role in revenue growth, the advertising department must equally embrace and propel digital transformation.

Tailored news, AI tools drive Onet’s digital success in Poland

2024-06-21. Onet, a leading news brand in Poland, has significantly grown by leveraging AI tools to offer personalised content to its users, which has increased user engagement and content diversity. Olga Korolec shared insights at WAN-IFRA’s recent Congress in Copenhagen.

Hyper local journalism: How Crosstown built a platform for neighbourhood newsletters

2024-06-21. The United States is ahead of the curve when it comes to the decline of local news. It may also be true to say that it’s ahead of the curve when it comes to innovation around tackling this problem. One brilliant example is Crosstown in Los Angeles.

Improving UX, audience development are essential, says Telegraph’s product director

2024-06-19. “By going for subscriptions, we did it at the detriment of audience development. And audience development is absolutely key for what we want to achieve,” says Mathias Douchet, Director of Product for the UK’s Telegraph Media Group. “It’s clear that we need to bring more people to our journalism and bring more audience prospects into our funnels.”