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Java is a general-purpose language originally developed by Sun Microsystems.

JavaScript is a lightweight, object-oriented, cross-platform scripting language, often used within web pages.

Claranet is a European web hosting provider headquartered in London.

Claranet is a European web hosting provider headquartered in London.

Amazon CloudFront is a content delivery web service by Amazon.

Amazon is a US-based e-commerce and cloud computing provider.

Microsoft is a multinational technology company headquartered in USA, also offering email services.

Sectigo (formerly Comodo CA) is a US-based SSL certificate authority.

Google Analytics is a free service to get detailed statistics about the visitors of a website, provided by Google. This includes the Ads conversion tracking and the Floodlight services.

Microsoft UET (Universal Event Tracking) records what visitors do on a website after they click on an ad.

Contentsquare is a hosted web analytics service. This includes the former ClickTale brand.

The Google Advertising network consists of AdSense, DoubleClick and other services.

Xandr is an advertising network owned by Microsoft, formerly by AT&T. This includes the former AppNexus brand.

Exponential offers several online advertising services: Tribal Fusion, FullTango, LeadGenuity and EchoTopic.

The Google Tag Manager is a Google service to support webmasters to manage tags on their websites.

Adobe DTM (Dynamic Tag Management) is a tag management system by Adobe, part of Abode Analytics. This includes Satellite, previously owned by Search Discovery, and Adobe TagManager.

External Cascading Style Sheets define style rules in a separate CSS file.

Embedded Cascading Style Sheets define a set of style rules in a <style> element within a web page.

Inline Cascading Style Sheets define style rules directly within an (X)HTML element using the style attribute.

Session cookies are temporary cookies, which are deleted when the user closes the browser.

Persistent cookies with an expiration time between 1 month and 1 year.

HttpOnly cookies are used only in the HTTP protocol and not in client side scripts, which may increase security.

Secure cookies are used only via an encrypted connections, which may increase security.

Gzip (GNU zip) is a file compression algorithm.

Brotli is a lossless compression algorithm developed by Google.

A weak ETag is an HTTP header field for validation of cached web pages, that indicates a semantically equivalent page in the cache.

The websites redirects visitors to its www subdomain, e.g. from example.com to www.example.com.

The websites redirects visitors to use SSL encryption, e.g. from http://example.com/ to https://example.com/.

The Open Graph protocol, originally developed by Facebook, is an RDFa-based format that enables any web page to become a rich object in a social graph.

Microdata is a specification to integrate metadata within existing content on web pages.

Generic RDFa (Resource Description Framework in attributes) is RDFa without further specialization.

HTML5 is the fifth revision of the HTML standard.

UTF-8 (8-bit Unicode Transformation Format) is a variable-length character encoding for Unicode, which is backwards compatible with ASCII.

PNG (Portable Network Graphics) is a lossless compression image format, suitable to store graphics with uniformly colored areas, and originally introduced as a free, open-source successor of GIF.

JPEG (Joint Photographic Experts Group) is a lossy compression method suitable to store photographic images.

Scalable Vector Graphics (SVG) is an XML-based vector image format.

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