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Unbounce is a landing page generator.

Python is a general-purpose scripting language.

JavaScript is a lightweight, object-oriented, cross-platform scripting language, often used within web pages.

Cloudflare Server is a web server developed by Cloudflare.

Unbounce is a hosted landing page creation platform.

Amazon is a US-based e-commerce and cloud computing provider.

Cloudflare provides a content delivery network.

Amazon is a US-based e-commerce and cloud computing provider.

IdenTrust is a SSL certificate authority.

The Google Advertising network consists of AdSense, DoubleClick and other services.

The Google Tag Manager is a Google service to support webmasters to manage tags on their websites.

External Cascading Style Sheets define style rules in a separate CSS file.

Embedded Cascading Style Sheets define a set of style rules in a <style> element within a web page.

Inline Cascading Style Sheets define style rules directly within an (X)HTML element using the style attribute.

Gzip (GNU zip) is a file compression algorithm.

A strong ETag is an HTTP header field for validation of cached web pages, that indicates a byte-for-byte identical page in the cache.

HTTP/2 is the second major version of the HTTP network protocol.

The websites redirects visitors to its www subdomain, e.g. from example.com to www.example.com.

The websites redirects visitors to use SSL encryption, e.g. from http://example.com/ to https://example.com/.

Persistent cookies with an expiration time between 1 day and 1 month.

Persistent cookies with an expiration time between 1 month and 1 year.

Non-HttpOnly cookies are used in the HTTP protocol and also in client side scripts, which may be a security threat.

Non-secure cookies may be used via an unencrypted connections, which may be a security threat.

Brotli is a lossless compression algorithm developed by Google.

A weak ETag is an HTTP header field for validation of cached web pages, that indicates a semantically equivalent page in the cache.

The Internet Protocol version 6 (IPv6) provides amongst others a vastly larger address space than the preceding version 4. We consider a website to support IPv6 if a 128-bit address is assigned to it, regardless of the content delivered at that address.

The Open Graph protocol, originally developed by Facebook, is an RDFa-based format that enables any web page to become a rich object in a social graph.

Strict version of XHTML.

UTF-8 (8-bit Unicode Transformation Format) is a variable-length character encoding for Unicode, which is backwards compatible with ASCII.

Commercial entities