About
Articles by Roger
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How to build a marketing engine. Let’s ask Archimedes
How to build a marketing engine. Let’s ask Archimedes
By Roger Jackson
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The 9 human cognitive biases that worsened the pandemic outcome
The 9 human cognitive biases that worsened the pandemic outcome
By Roger Jackson
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Post-Covid, supermarket shopping will never be the same again
Post-Covid, supermarket shopping will never be the same again
By Roger Jackson
Contributions
Activity
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This was the busiest "retail" outlet in Spitafields Market London the other day. Around the world, I start to notice new types of experiences…
This was the busiest "retail" outlet in Spitafields Market London the other day. Around the world, I start to notice new types of experiences…
Shared by Roger Jackson
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In today's competitive market, beer shoppers have become more discerning than ever. With countless brands, shoppers won't hesitate to shop elsewhere…
In today's competitive market, beer shoppers have become more discerning than ever. With countless brands, shoppers won't hesitate to shop elsewhere…
Liked by Roger Jackson
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Mums (and Dads) working in small business marketing. This will surely help you with those awkward 'small person' conversations. We know how…
Mums (and Dads) working in small business marketing. This will surely help you with those awkward 'small person' conversations. We know how…
Shared by Roger Jackson
Experience & Education
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Shopper Intelligence 💡 Smart Cat Man
View Roger’s full experience
See their title, tenure and more.
or
Volunteer Experience
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Member
Rotary
- Present 7 years 2 months
Rotary is a fantastic organisation through which action minded individuals can collaborate to make a significant impact on important local and global causes
Honors & Awards
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Finalist MRS Awards 2013
Market Research Society
Finalist in the best Data Collection category of the 2013 MRS awards to be announced 9th December
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The Grocer Gold Award Finalist 2013
The Grocer Magazine UK
Recommendations received
16 people have recommended Roger
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Houston, we have a problem… Most FMCG pros recognise the importance of baking in shopper insights from beginning to end when it comes to customer…
Houston, we have a problem… Most FMCG pros recognise the importance of baking in shopper insights from beginning to end when it comes to customer…
Liked by Roger Jackson
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B2B Marketers: a warning that talking about too many benefits is as bad as too few. Founders and inventors (like parents with children) see their…
B2B Marketers: a warning that talking about too many benefits is as bad as too few. Founders and inventors (like parents with children) see their…
Shared by Roger Jackson
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