About
I've worked in media, advertising, adtech and…
Articles by Mike
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What Six Sells, do and why you might care
What Six Sells, do and why you might care
By Mike Nicholson
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How your media/tech sellers can grow future demand
How your media/tech sellers can grow future demand
By Mike Nicholson
Contributions
Activity
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If you want more success in your career support others to be more successful in theirs. I only learned this later in my own career.
If you want more success in your career support others to be more successful in theirs. I only learned this later in my own career.
Liked by Mike Nicholson
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Marketers: Your most personable, effective point-of-sale opportunity may be hiding in plain sight ... In our industry, people buy from people. They…
Marketers: Your most personable, effective point-of-sale opportunity may be hiding in plain sight ... In our industry, people buy from people. They…
Posted by Mike Nicholson
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It isn't often you get to work in a team that delivers a truly unique product - to completely rethink the way an industry delivers for its customers.…
It isn't often you get to work in a team that delivers a truly unique product - to completely rethink the way an industry delivers for its customers.…
Liked by Mike Nicholson
Experience & Education
Licenses & Certifications
Volunteer Experience
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Football coach
Sutton United Football Club
- Present 10 years 4 months
Social Services
I manage and coach Sutton United Youth U16's playing in the Surrey Youth League, Premier Elite division.
Coaching qualifications:
F.A. Level One certificate in coaching football.
F.A. Level Two certificate in coaching football.
F.A. Youth Module One - Developing the environment.
F.A. Youth Module Two - Developing the practice.
F.A. Youth Module Three - Developing the player
The FA Youth Award
F.A. Level 1 in Talent Identification.
UEFA B Licence
Publications
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The Hillsborough Disaster in Their Own Words
Amberley Publishing
‘Hillsborough will be remembered as one of the biggest injustices of the twentieth century, because those who were there to protect the public turned against them in their hour of need. The power of print media was at its absolute peak at that time, before the internet and mobile phones, so they had huge power but no accountability as we found out with Hillsborough. It was a one-way street. The media basically set opinion.’ Andy Burnham, Shadow Home Secretary
Hillsborough used to be…‘Hillsborough will be remembered as one of the biggest injustices of the twentieth century, because those who were there to protect the public turned against them in their hour of need. The power of print media was at its absolute peak at that time, before the internet and mobile phones, so they had huge power but no accountability as we found out with Hillsborough. It was a one-way street. The media basically set opinion.’ Andy Burnham, Shadow Home Secretary
Hillsborough used to be known simply as a suburb of Sheffield and the home of Sheffield Wednesday Football Club. After Saturday 15 April 1989, the meaning of the word changed forever for an entire generation and the date remembered as the worst sporting disaster in British history.
Many thousands of men, women and children set off to support Liverpool in the semi-final of the FA Cup with hope in their hearts but, tragically, 96 never came home. A human crush on the Leppings Lane terraces ended the lives of those 96, injured hundreds of others and traumatised thousands more.
Documenting eyewitness accounts from before, during and after the disaster, with statements from the bereaved families and fans of other clubs, and a foreword by Margaret Aspinall, Chairman of the Hillsborough Family Support Group, The Hillsborough Disaster: In Their Own Words is the story of those whose lives changed forever on that bright, sunny day in Sheffield. This book is their truth.
Organizations
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Sutton United Football Club
Youth Football Coach
Recommendations received
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TV Out-of-Home (TVOOH) network CScreens Ltd has announced its partnership with TikTok, the world’s leading short-form video platform. This…
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It feels like the creativity of the 80s and 90s advertising isn’t there any more. Great campaigns for Wonderbra, Benneton, even Colgate. Has…
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This article will be a hard read for publishers. 🤦🏻♂️ Why are we still relying solely on keyword targeting? It doesn't work - very few words are…
This article will be a hard read for publishers. 🤦🏻♂️ Why are we still relying solely on keyword targeting? It doesn't work - very few words are…
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Purchase here How Not to be a Leadership D*ckhead amzn.eu/d/07UezaAp #bookcommunity
Purchase here How Not to be a Leadership D*ckhead amzn.eu/d/07UezaAp #bookcommunity
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In-game ads = ‘respectful attention’ Anzu.io’s formats work with gamers, not against them. Probably why EMARKETER predicts big revenues for the…
In-game ads = ‘respectful attention’ Anzu.io’s formats work with gamers, not against them. Probably why EMARKETER predicts big revenues for the…
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