About
Co-founder of The Observatory International; Management Consultancies' Association Board…
Activity
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The 2024 Management Consultancies Association Annual Report was published this week highlighting the very positive contribution to the UK economy…
The 2024 Management Consultancies Association Annual Report was published this week highlighting the very positive contribution to the UK economy…
Liked by Lucinda Peniston-Baines
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🔴 Full house for our Forum Connect in #Singapore today! More than 100 WFA members of our #CMO, #Media and #Sourcing Forums gathered to discuss…
🔴 Full house for our Forum Connect in #Singapore today! More than 100 WFA members of our #CMO, #Media and #Sourcing Forums gathered to discuss…
Liked by Lucinda Peniston-Baines
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Performance Measurement: Light Touch or Deep Dive Most if not all marketers agree that measuring the health of their agency relationships is a vital…
Performance Measurement: Light Touch or Deep Dive Most if not all marketers agree that measuring the health of their agency relationships is a vital…
Liked by Lucinda Peniston-Baines
Experience & Education
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The Observatory International
View Lucinda’s full experience
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Honors & Awards
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WFA's 70 in 70 Leaders
World Federation of Advertisers
One of the 70 leaders who have helped progress the WFA and global marketing industry’s agenda
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Forbes World’s Best Managing Consultancy 2022 & 2023
Forbes
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Financial Times UK Leading Management Consultancy 2021 - 2024
Financial Times & Statista
More activity by Lucinda
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This promises to be a very informative session on a topic that continues to grow in importance across the industry and for our clients - all…
This promises to be a very informative session on a topic that continues to grow in importance across the industry and for our clients - all…
Liked by Lucinda Peniston-Baines
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We're very much looking forward to the WFA Deep-Dive Forum into In-house Commercial Models - July 10th. Insights from Bertrand Serrano, Nicola…
We're very much looking forward to the WFA Deep-Dive Forum into In-house Commercial Models - July 10th. Insights from Bertrand Serrano, Nicola…
Liked by Lucinda Peniston-Baines
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We're very proud to be part of the consulting sector in the UK. The latest Annual Industry Report published by the Management Consultancies…
We're very proud to be part of the consulting sector in the UK. The latest Annual Industry Report published by the Management Consultancies…
Liked by Lucinda Peniston-Baines
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Championing a great British success story in Cityam this morning - the consultancy sector growing, innovating and serving clients across the UK to…
Championing a great British success story in Cityam this morning - the consultancy sector growing, innovating and serving clients across the UK to…
Liked by Lucinda Peniston-Baines
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Please excuse a little self-publicity… a short while ago I had the pleasure of chatting with Kersten Luts for the Camera Shake podcast - (posted this…
Please excuse a little self-publicity… a short while ago I had the pleasure of chatting with Kersten Luts for the Camera Shake podcast - (posted this…
Liked by Lucinda Peniston-Baines
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Practical recommendations to enhance performance
Practical recommendations to enhance performance
Liked by Lucinda Peniston-Baines
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Such an inspiring week at MAD//FEST LONDON! I am still buzzing from the events, exchanging of ideas, and discussions about creativity and purpose…
Such an inspiring week at MAD//FEST LONDON! I am still buzzing from the events, exchanging of ideas, and discussions about creativity and purpose…
Liked by Lucinda Peniston-Baines
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