James Robinson

St Albans, England, United Kingdom Contact Info
2K followers 500+ connections

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About

Strategic marketing professional with excellent client-side experience in business…

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Activity

Experience & Education

  • Randstad UK

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Licenses & Certifications

  • PRINCE2 Practitioner

    APMG

    Issued Expires

Publications

  • Randstad Workpocket 2014

    Randstad

    Other authors
    See publication

  • Randstad Workpocket 2013

    Forward-looking organisations recognise that the people and skills they have now may not be the ones they need to succeed in five years’ time. The Randstad Workpocket looks at how they’re shaping their workforces to emerge stronger from the shake-up. The 2013 edition provides useful and interesting insights to help organisations stay ahead in a fast-evolving and complex UK employment market.

    Other authors
    • Peter Erftemeijer
    • John Ashworth
    • Louise Birkett
    • Steve Doswell
    • Jodie Hawkins
    • Belinda Johnson
    • John Morgan
    See publication

Projects

  • Randstad UK website migration

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    This project delivered a single, future proof, digital experience platform for Randstad UK within a global migration programme. The focus of the project was best-in-market customer experience across any web-connected channel for people looking for jobs, or wanting to hire the best talent. The foundation was bullet-fast, super-secure, flexible and scalable tech and code.

    Other creators
    See project

  • Sponsorship Campaign - Williams Martini Racing

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    A multichannel digital marketing customer acquisition campaign built on Randstad's global sponsorship of the Williams Martini Racing Team. Targeting business and consumer audiences through a mix of email, PR, social and onsite marketing to drive interaction with unique suite of interactive digital content, based on 'behind the scenes' insights from the world of Formula One Racing. The six-week campaign was incentivised with a sales promotion-based competition to win a VIP experience with…

    A multichannel digital marketing customer acquisition campaign built on Randstad's global sponsorship of the Williams Martini Racing Team. Targeting business and consumer audiences through a mix of email, PR, social and onsite marketing to drive interaction with unique suite of interactive digital content, based on 'behind the scenes' insights from the world of Formula One Racing. The six-week campaign was incentivised with a sales promotion-based competition to win a VIP experience with Williams Martini Racing in Nice and Monaco.

    Other creators
    See project

  • Randstad Next Generation Website

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    The Randstad next generation design is the evolution of the first global Randstad website concept. It provides one site for all UK target audiences with optimised conversion funnels, responsive design across all mobile devises and visual design optimisations based on (testing) insights from multiple operating companies and a benchmark tests.

    Other creators
    See project

  • MrSite.com

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    Complete re-design of the company website, with a strong focus on user centric approaches to sales and customer experience.

    Other creators
    See project

  • Tryecommerce.com

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    Tryecommerce.com is a campaign-driven website, designed to utilise and maximise conversions from multichannel digital marketing including paid-search, affiliates, email and rich media.

    Other creators
    See project

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