Aurélien Dubot

United Kingdom Contact Info
3K followers 500+ connections

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  • Contact Aurélien for services

    Interview Preparation, Career Development Coaching, Public Speaking, Resume Review, Marketing Consulting, Brand Marketing, Advertising, Demand Generation, Digital Marketing, and Growth Marketing

Activity

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Experience & Education

  • Quantive

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Licenses & Certifications

Volunteer Experience

  • FLexercise Graphic

    Advisory board member

    FLexercise

    - 1 year 1 month

    Health

    Support and advise Fitness League (UK) in their strategic marketing and development initiatives:
    - Audience mapping
    - Focus groups
    - Defining core values
    - Rebranding

    https://www.fl-exercise.com/

  • University of the West of Scotland Graphic

    Member of the Professional Advisory Board

    University of the West of Scotland

    - 2 years 9 months

    Education

    - Guide the UWS London campus employability framework
    - Provide advice relating to business and commercial opportunities and developments
    - Develop ideas designed to increase student engagement and success when entering the professional world

    https://www.uws.ac.uk/university-life/campuses/london-campus/

Publications

  • Five realities that will shape the market in the next 5 years

    Bazaarvoice

    Today’s consumers are more and more connected, through an increasing number of devices. At the same time, their expectations are growing based on standards set by industry leaders and new market entrants that are, thanks to the ubiquitous connectivity, easier to connect with and adopt. Consequently, all industry sectors, especially retail, are seeing rapid evolutions that will shape the market in the next five years.

    See publication

  • How to turn these social threats into opportunities

    Bazaarvoice

    Since our start eight years ago, we have seen the transition from days where companies moving from being fearful or sceptical about customer opinions to a current age where social commerce is being seen as a critical element of a successful multichannel commerce strategy. Yet, we feel that this domain is still evolving rapidly and will see rapid changes in the next few years.

    Those changes yield certain threats and opportunities for businesses – the impact of each rests on how companies…

    Since our start eight years ago, we have seen the transition from days where companies moving from being fearful or sceptical about customer opinions to a current age where social commerce is being seen as a critical element of a successful multichannel commerce strategy. Yet, we feel that this domain is still evolving rapidly and will see rapid changes in the next few years.

    Those changes yield certain threats and opportunities for businesses – the impact of each rests on how companies choose to approach each issue.

    See publication

  • Mongoose Search Blog

    -

    Beyond the search box. A look at the applications of search to create engaging user experiences that produce compelling business outcomes.

    Other authors
    See publication

Projects

  • Mongoose Search Blog

    - Present

    Beyond the search box. A look at the applications of search to create engaging user experiences that produce compelling business outcomes

    Other creators
    See project

  • Sales Demo

    -

    An interactive demo breaking down how consumers shop on our target clients sites and the value of word of mouth content across the experience. Marketing buyers are visual in nature and love to see the possibilities of influencing the decision across the sale cycle.

    Other creators
    See project

  • Consumer Shopping Journey video clip

    -

    A short, visual explanation of the value of word of mouth through a shoppers decisioning journey.

    Other creators
    See project

Languages

  • French

    -

  • English

    -

  • German

    -

Organizations

  • British Standards Institute

    Committe Member

    -

    Proactively participate in the works of the "Customer Services" committee with a special focus on online consumer reviews.

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