About
Articles by Andrew
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Moving from dumb marketing systems to content intelligence [Analyst Report]
Moving from dumb marketing systems to content intelligence [Analyst Report]
By Andrew Davies
Contributions
Activity
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I've scrolled through approximately 18,758 posts about getting more leads. And ~0 about making the most of the leads you already have. Here's what…
I've scrolled through approximately 18,758 posts about getting more leads. And ~0 about making the most of the leads you already have. Here's what…
Liked by Andrew Davies
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**** Part 2 with Andrew Davies is live **** 🌟Thesis-Driven Marketing: you heard it here first.🌟 🎙️ Host: Dom Hawes 🌐 Guests: Andrew Davies CMO…
**** Part 2 with Andrew Davies is live **** 🌟Thesis-Driven Marketing: you heard it here first.🌟 🎙️ Host: Dom Hawes 🌐 Guests: Andrew Davies CMO…
Liked by Andrew Davies
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Smeg Group is such an incredible and iconic brand. The design of their products is amazing. Super proud that Optimizely together with UNRVLD got to…
Smeg Group is such an incredible and iconic brand. The design of their products is amazing. Super proud that Optimizely together with UNRVLD got to…
Liked by Andrew Davies
Experience & Education
Publications
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Should you trust Artificial Intelligence?
CCO Magazine
We trust artificial intelligence to drive our cars safely but not to recommend marketing strategy. Yet.
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Machine Learning and Content: Helping B2Bs connect with Buyers
MarketingProfs
Guest post on machine learning for marketers.
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Machine Learning for Marketers
The Economist
Machine Learning overview for Marketers
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Mind The Gap: 5 Ways To Avoid A Lead Handoff Disaster
DemandGen Report
Guest post about crossing the marketing-to-sales divide.
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CMO Files: Interview with Andrew Davies
IDG Connect Marketers
Interview for the CMO Files column at IDG.
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The Salesperson's Hierarchy of Lead Data Needs
Salesforce Blog
Guest post for Salesforce, on how predictive marketing can help salespeople understand their customer's intent.
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Why is such an important word. As children we use it all the time. As adults we don’t use it enough. That’s what I’ve gleaned from listening to…
Why is such an important word. As children we use it all the time. As adults we don’t use it enough. That’s what I’ve gleaned from listening to…
Liked by Andrew Davies
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