Christophe Mallet

London, England, United Kingdom Contact Info
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About

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Experience & Education

  • BODYSWAPS®: Immersive Soft Skills Simulator

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Volunteer Experience

  • Fundraiser / Worker

    Inde Espoir

    - Present 20 years

    Poverty Alleviation

    Worked with a group of friends and the already established Inde Espoir association to raise sufficient funds to build 18 houses in a Dalit village close to Kilpennathur in the region of Tamil Nadu in India. Following the fundraising , we travelled to India for 6 weeks and help villagers start the construction of their houses.

Publications

Courses

  • Corporate Strategy

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  • Distribution Marketing

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  • Social Networks Dynamics

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  • Strategic Marketing

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  • The Movie Industry

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Projects

  • "Social Media - a Risk Management Challenge" (FERMA 2013 Workshop)

    Co-presented a workshop about the impact of Social Media risks on business models and organisational frameworks and the new role of the risk managers.

    See project
  • Social Media Strategy : Beyond the Obvious (ACT 2013 Keynote)

    Beyond the obvious: From social media campaigns to social business strategy:
    - Defining a purpose & achieving strategic objectives
    - Using Social Media to increase member value
    - Build communities of supporters, advocates, influencers, trust agents
    - Designing an actionable Strategy delivery Roadmap
    - Going Beyond: Becoming a social organisation

    See project
  • "Social Media & Crisis Communication" - ENPC (Paris) - MBA Class

    Keynoting the Enterprise Risk Management MBA class at the Ecole Nationale des Pont et Chaussées (ENPC) in Paris on the subject of Social Media and Crisis Communication.

  • New Entrepreuneurs Foundation - LinkedIn Workshop for Personal Branding

    Developed and ran a workshop for graduates of the New Entrepreuneurs Foundation around using LinkedIn (and other social media tools) for Personal Branding, specifically towards raising entrepreneurial profiles, identifying and contacting key stakeholders...

  • Facebook Fatigue - What's next? - Digital Shoredith 2012 Talk

    the drivers behind Facebook fatigue – the social graph vs. the interest graph – the rise of SoLoMo apps (social, local, mobile) and frictionless sharing – niche networks and the real-life graph – Predictions: Socially Augmented Reality

  • Digital Social Hoarding: Do Influencers need psychotherapy? (Social Media Today article)

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    In extreme cases, social media influencers can in fact be anomic, obsessive narcissists. So, how far are you down the line of social hoarding?

    See project
  • Follower. Liker. Blogger. Friend. (Social Media Today article)

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    Article published on Social Media today around "How Facebook is Trying to Reconcile Your Social with Your Interest Graphs."

    See project
  • Social Media Revolution in Organisations. (Social Media Today article)

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    Article published in Social Media Today. "Social Media Revolution in Organisations : Blitzkrieg vs. Guerilla"

    See project

Languages

  • French

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  • English

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  • German

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