COLOUR YOUR SUMMER
A collision of craft and colour that will bring sunshine to your summer, whatever the weather, our new campaign showcases the Florentine Colours collection.
The campaign encourages you to express yourself, and mix and match colours to curate your own personalised collection.
Each piece of Florentine fine bone china is handmade by our expert craftspeople at the home of Wedgwood in Stoke-on-Trent, England.
See the latest campaign at WEDGWOOD.com.
#Wedgwood#FlorentineColours#Summer
COLOUR YOUR SUMMER
Summer is finally here and you’ve definitely earned a break.
The Florentine Colours Collection is here to colour your summer, a collision of craft and colour that will help bring you sunshine whatever the weather.
Our new campaign shows how can you can mix and match colours to curate your own personalised collection.
See the latest campaign at WEDGWOOD.com.
#Wedgwood#FlorentineColours#Summer
WILD THING
The Wild Strawberry Inky Blue collection reimagines a classic Wedgwood design.
Retaining all of the revered motifs of the original Wild Strawberry pattern introduced in 1964, Wedgwood’s Inky Blue colourway adds depth and sophistication to the forever young Wild Strawberry design.
Discover the latest campaign at WEDGWOOD.com#InkyBlue#WildStrawberry#Wedgwood
Xiao Zhan, our first ever Global Brand Ambassador for Wedgwood, features alongside Wedgwood long-term collaborator Vera Wang, to celebrate 520 Chinese Valentine's Day.
The new advertising campaign demonstrates the Lace Gold collection, an artistic collaboration via an innovative cross-over. Both Xiao Zhan and Vera Wang talk about what love means to them.
#Wedgwood#XiaoZhan#VeraWang#520Day
We are delighted to announce Xiao Zhan as the first ever Global Brand Ambassador for Wedgwood.
To celebrate the announcement, we have partnered with Global Street Art to create this mural in London, a perfect piece to reflect the passion for art and craftsmanship that Wedgwood and Xiao Zhan share.
Location: Richmix, Shoreditch
Discover more: https://lnkd.in/eTyMxwik#Wedgwood#XiaoZhan#GlobalStreetArt#OOH
We are delighted to announce Xiao Zhan as the first ever Global Brand Ambassador for Wedgwood.
“I am delighted to announce Xiao Zhan as global brand ambassador for Wedgwood. A milestone in the brand’s history and with China as our leading market for Wedgwood, it is great to collaborate with Xiao Zhan now also outside of China!” - Sjoerd Leeflang, VP of Wedgwood
Xiao Zhan is a Chinese actor and singer, with a passion for heritage, art and craftsmanship – the perfect fit to represent our brand worldwide.
#Wedgwood#XiaoZhan
Artist In Residence: Magdalene Odundo
Wedgwood’s Artist in Residence programme invites creatives to work alongside the craftspeople within our factory in Stoke-on-Trent, England. Magdalene Odundo’s residency explores the eradication of slave trade and Josiah Wedgwood’s contribution as a ceramicist but also a humanist.
The piece is inspired by Magdalene’s admiration of Josiah Wedgwood’s creative and artistic sensibility, and reforming attitude highlighted by his advocacy of the abolitionist movement. The design concept took inspiration from Wedgwood’s rich archive, namely the historic anti-slavery medallions as well as Wedgwood's correspondence with the Nigerian anti-slavery campaigner Olaudah Equiano dating back as early as 1745.
The large-scale, towering centrepiece was created using historic moulds from the Wedgwood library, Magdalene then turned them upside down to change the emphasis of the classic Borghese mould. The piece is made of the iconic Jasperware material in Black and Cane colours, which was first developed by Josiah Wedgwood in the 1770s.
“I wanted to deconstruct and reconstruct something that would be spectacular and totally contrasting to my own work. Because this is a residency, I’ll never get another chance to make something that is different, that challenges me and challenges the people that I work with.”
This unique piece is on display at the esteemed Houghton Hall in Norfolk, England through the end of September 2024.
Discover more at WEDGWOOD.com
FLORENTINE AS YOU HAVE NEVER SEEN
Out of home in Harajuku, Tokyo, bringing our Florentine Colours collection to life in an unexpected setting.
Discover the campaign at WEDGWOOD.com#FlorentineColours#Wedgwood#OOH
FLORENTINE AS YOU HAVE NEVER SEEN
The making of our Florentine Marine mural in London to support the Florentine Colours launch.
Featuring Navinder Nangla, and painted by Global Street Art, the mural and the stunt that followed drew attention, allowing passersby to experience Wedgwood in a new, unexpected and captivating way.
Discover the campaign at WEDGWOOD.com#Wedgwood#GlobalStreetArt#OutOfHome#Mural
Before or After?...
‘Na Vinci’ introduces Florentine Marine…
UK street artist Navinder Nangla, known for his distinctive misspellings of iconic fashion names, makes his mark on this unmissable mural.
Painted by Global Street Art at Village Underground, London.
Discover the latest campaign at WEDGWOOD.com#FlorentineColours#Wedgwood#OOH#London
