"As the gaming industry continues to grow, it's in all our interests to be open-minded about the individuals we recruit." Our Creative Director KEN's article just got featured in the latest issue of 3D World magazine. Check it out by buying the latest issue in stores. 👌 #WasteCreative #KeywordsStudios #3DWorldMagazine Keywords Studios
Waste Creative
Advertising Services
⚡️ A Fan-First Creative Agency 🏆 Top 100 Best Small UK Companies to Work For 🥁 2020 DADI Agency of the Year
About us
Waste is a fan-first creative agency founded in 2006. We connect entertainment brands with their fans, to drive creativity, culture and commercial success. A virtuous circle we call ‘Brands powering fans, powering brands’. Our clients include the mobile gaming giant, Supercell (Clash of Clans, Brawl Stars) for whom we oversee player acquisition and retention, built around community listening and high-speed, high-quality content creation. We also work with the mighty Nintendo, creating TV, OOH and integrated marketing campaigns, for both hardware and software. Other notable clients include Epic Games, Riot Games (League of Legends), Warner Brothers Games, Sega, Verizon Media and Zynga. We recently became part of the Keywords family, an international technical and creative services provider to the entertainment industry. We employ 85+ wasters globally, covering strategy, creative, social, content, experiential, OOH, and TV. Our HQ is in London, we’ve recently opened up a new office in Japan, and we work with brands around the world. Our approach to everything is shaped by The Waste Way (our company values), and an entrepreneurial spirit. It’s seen us win 100+ awards, including being named Content Marketing Agency and Digital Industries (DADI) Agency of the Year by The Drum, and we now rank 10th in The Drum’s World Creative Rankings of the UK’s most awarded agencies. We were one of Campaign’s Best Places to Work in 2021 as well as 2022, and one of the UK’s 100 Best Small Companies to Work For, as accredited by Best Companies. Our work has won us awards from shows including Art Directors Club, BIMA, D&AD, Clio, Design Week, The Drum, Marketing Week Masters, and The Webby Awards. We brew our own craft beer, the Waste Pale Ale, a favourite with clients and fans. A couple of years ago, we started our own animation production company, This Thing of Ours, which has since won a D&AD Graphite Pencil and Motionographer Award amongst others.
- Website
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http://www.waste-creative.com
External link for Waste Creative
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- London
- Type
- Privately Held
- Founded
- 2006
- Specialties
- Games Marketing, Communities, Fan Building, and Entertainment Industries
Locations
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Primary
110 High Holborn
London, WC1V 6JS, GB
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Izumi 1-22-19
Asahi Seimei Building 9F, Suginami-ku
Tokyo, 168-0063, JP
Employees at Waste Creative
Updates
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🗞️ Check out the latest from Christian, our Head of Strategy, in MediaCat Magazine! 🗞️ Your fans will make you famous – if you let them cook... Read the full article here 👉 https://lnkd.in/gPV-5pxK #WasteCreative #KeywordsStudios #GamesMarketing
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June's over, but let's keep the conversation going. 🏳️🌈 Here's a helpful little pamphlet our team made. #Pride #LGBTQ+ #WasteCreative #KeywordsStudios Keywords Studios
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Wanna stay in the know about all things gaming, fans, and our craziest creative projects? 👇 Good news: Our weekly Fan Mail newsletter is making a comeback. We've got it all covered: 🎮 The freshest gaming and marketing news 🎮 Cutting-edge industry analysis 🎮 Trends that fans are buzzing about Subscribe to stay in the know: https://lnkd.in/ez2hXKG7 #WasteCreative #KeywordsStudios #GamingIndustry #Gaming
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🎮 Hey, players. Our Fan Mail newsletter is back. 🎮 Get the latest updates on gaming and marketing straight to your inbox. Whether it’s industry insights, exciting new releases, or trends fans are excited about, we’ve got you covered. Sign up now and never miss an update. 👇 https://lnkd.in/ez2hXKG7 #WasteCreative #KeywordsStudios #GamingNews #MarketingInsights #Newsletter
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What's the best romance film poster of all time? 🐟 Check out our Senior Designer Ell Jeffrey's pick in Creative Bloq: "I wasn't sure what to think going into The Shape of Water. But I knew that I needed to see it the moment I saw the poster." Follow the link below to read the full article. 👇 #KeywordsStudios #WasteCreative #Creativebloq
The best romance film posters of all time
creativebloq.com
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Waste has officially attained the IPA (Institute of Practitioners in Advertising) #PeopleFirstPromise badge of honour! ✊ This highlights our commitment to our Wasters’ mental health and wellbeing. It’s an honour to have been added to their their pledge page: https://lnkd.in/eBN-PGfp Cheers, IPA! 🙌 #KeywordsStudios #WasteCreative #IPAPFP #IPAPeopleFirstPromise
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🗞️ NEWS ALERT 🗞️ Our Head of Strategy, Christian Perrins, is asking the big questions in shots today: Who will make the ads of the future... and will it even matter? "The new marketeers will be free to create messages and experiences that uplift our lives, empirically, with businesses who only get to exist because of a new level of accountability." Check out his thoughts in shots today 👇 #WasteCreative Keywords Studios #KeywordsStudios
Who will make the ads of the future... and will it even matter? | shots
shots.net
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"Be patient and don’t worry. Effort and hard work will pay off eventually, stick to the plan." 👏 Thank you to Creative Bloq for interviewing Dolph, our Art Director. It's awesome to see him get the recognition he deserves for his amazing work. 🔥 Check out the interview here: https://lnkd.in/eFXBCH35 #KeywordsStudios #WasteCreative #Vertex #Vertex2024 #Animation
Vertex 2024 speaker: learn insights from Dolph Souza's 3D workflow
creativebloq.com
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Our very own Art Director Dolph Souza took to the stage in a #Vertex panel, discussing the art of video games marketing. Joined by our Keywords Studios family of course. 🤘 Thanks for the chat ICHI Worldwide, Big Farmer, Maverick, Fire Without Smoke. And cheers for having us #Vertex. Curious about Dolph's insights? You can check out his latest spotlight in Creative Bloq here: https://lnkd.in/eFXBCH35 #VertexConf #Vertex2024
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