Prime

Our new mantra: Dedication, tenacity, empathy. Genuine passion, real courage and mutual respect. Take a stand, fight a corner, be the change, make the difference. And support each other, always. Because together we accelerate life-changing solutions. #oneprime #acceleratingprogress

We are beyond thrilled to announce that we have been selected as finalists for the prestigious PM Society Digital Awards in not one, but two categories: HCP Education, Training & Support, and Innovation - Creativity! These awards celebrate the pinnacle of creative and digital communications within the pharmaceutical and healthcare industry. To be recognized alongside such outstanding talent is an incredible honor, and we are eagerly anticipating the awards ceremony! A massive thank you to our dedicated team and partners for their relentless hard work and groundbreaking innovation. Together, we are pushing the boundaries of what’s possible in healthcare communication. If you're interested to learn more about our approach to creative and digital communications, then drop us a comment or DM. #PMDigitalSocietyAwards #HealthcareInnovation #DigitalExcellence #PharmaCommunications #TeamWork #Innovation #Creativity #PrimeEarthware

🌈 Today, we stand together to celebrate love, diversity, and equality on International LGBT Pride Day! 🌍❤️ We are proud to support the LGBT community and champion a world where everyone can live authentically and proudly. Let's continue to foster acceptance, understanding, and unity for all. #Pride2024 #EqualityForAll #InternationalPrideDay

The Prime team have been reflecting on the incredible experience they had at the Patient Centricity and Engagement Conference last week. Here are the invaluable insights gained from the captivating discussions and sessions: 1. Patient engagement can no longer be a tick box exercise. There was a call for companies to act with a greater sense of urgency and not just pay lip service to how we involve patients. 2. “Go to where patients are instead of expecting them to come to you.” This phrase was emphasized in three separate presentations, asking pharma to be more considerate of patients' time and circumstances. It also highlighted the need to increase fair representation of the actual patient population and ensure that those labeled as ‘hard to reach’ or rather, ‘hardly reached’, are engaged and represented. 3. True patient alignment requires regulatory involvement. While there are pockets of truly patient-centric work, until we can involve regulatory bodies in the conversation, achieving true patient alignment is hard to do. 4. Meaningful KPIs (Key Performance Indicators) around impact for patients. The word ‘value’ was frequently discussed, with a focus on setting meaningful KPIs around the impact for patients. There were some great examples of pharma companies adopting a patient-first approach in all of their strategy setting, which is a long but worthwhile process. 5. Dismantling barriers. Appreciating the psychological currents that charge through every consultation leads to more productive relationships. Patients are experts in themselves, and doctors have their clinical expertise. A holistic awareness of who the patient is can result in a much better, two-way exchange. Putting patients at the heart of the drug development delivers more value and improved patient outcomes. To discover more about our services, please visit our website at www.primeglobalpeople.com A huge thank you to everyone who contributed to making the conference such a success! #PatientCentricity #PatientEngagement #HealthcareInnovation #AdvocacyPartnerships

We've arrived at the Patient Centricity and Engagement Conference, ready to dive into transformative discussions with industry leaders from Pharma, advocacy groups, and patients themselves. Together, we're turning words into actions, driving patient engagement through impactful, collaborative partnerships. We’re looking forward to discovering fresh new insights on pushing patient centricity forward and the panel discussions on stakeholder collaboration, patient perspectives, end-to-end engagement, and overcoming barriers. Stay tuned as we share highlights and key takeaways! #PatientCentricity #PatientEngagement #HealthcareInnovation #AdvocacyPartnerships

Today, we join the global community in celebrating World Sickle Cell Awareness Day, dedicated to increasing public knowledge and understanding of sickle cell disease. Our Prime HCD team wrote this informative article, based on their research, on sickle cell disease, exploring the potential health impacts and value of a future GTx for SCD in HICs and LMICs – https://lnkd.in/d7f96ctB At Prime, we are driven by the urgent need for solutions to global healthcare challenges and are committed to fostering positive change. We hope the findings from our research: - Informs the development of payment models for treatment approval in the global market. - Highlights the need for strategies to ensure universal access to, and affordability of, GTx for SCD, such as differential pricing in each market or international collaborations to identify appropriate funding solutions. Let's come together to raise awareness, support research, and advocate for better care and resources for those affected by this condition. As awareness increases and research results in improved access to better treatments, we look forward to a world where everyone impacted by sickle cell disease can live a healthier and fuller life. #WorldSickleCellDay #SickleCellAwareness #SupportAndCare #AdvocateForChange

Last week, we celebrated Med Comms Day with an inspiring poetry contest! This event highlighted how medical communications uniquely blends science, storytelling, and humanity. The magic of poetry truly brought this to life and celebrated one of our core values: be passionate. We received many brilliant entries, showcasing the incredible talent within Prime! Check out the winning by poem by Kerry Acheson, ISMPP CMPP below: ‘An Ode to Our Central and Support Services’! ⬇️✨ Those of us working in agency life, Juggling clients and projects galore, Though, we’re at the pointy end of the knife, Without you, we would be on the floor. When timelines a looking quite lairy, And we push pressure onto you all, Despite the eye-rolls, sighs and swearing, We know you will answer our call. If somebody’s having a bad day, Or has personal news for to share, P&C always know just what to say, And let everyone know that we care. We’d be lost without the IT crew, They keep our computers bug-free, When your laptop won’t play in the office, The solutions they always will see. A shout out to our Editor team, Who keep all our work tip-top shape, Whatever you need, they’ll get there with speed, To always make sure we’re not late. Our pubs teams love the DB team, IEnvision, PubsHub or PUBSTRAT, When there’s some red rows on your record, You know they will deal with that! And now to the people who make us look good, The Studio team who create, We’re always amazed by the things you can do, Our work ends up looking so great! This year, as in others, Prime’s growing, We need talent and skill in our teams, Recruitment are there looking out for the best, To help find the people we need. So, thank you to all who turn up here each day, With our vision and values in mind, Exceptional, Passionate, Human and Brave, Without you, we wouldn’t be Prime! #MedCommsDay #BePassionate #ScienceAndStorytelling #PoetryInMedicine #CommunityCelebration

Last week, we celebrated Med Comms Day with an inspiring poetry contest! This event highlighted how medical communications uniquely blends science, storytelling, and humanity. The magic of poetry truly brought this to life and celebrated one of our core values: be passionate. We received many brilliant entries, showcasing the incredible talent within Prime! Check out the winning by poem by Kerry Acheson, ISMPP CMPP below: ‘An Ode to Our Central and Support Services’! ⬇️✨ Those of us working in agency life, Juggling clients and projects galore, Though, we’re at the pointy end of the knife, Without you, we would be on the floor. When timelines a looking quite lairy, And we push pressure onto you all, Despite the eye-rolls, sighs and swearing, We know you will answer our call. If somebody’s having a bad day, Or has personal news for to share, P&C always know just what to say, And let everyone know that we care. We’d be lost without the IT crew, They keep our computers bug-free, When your laptop won’t play in the office, The solutions they always will see. A shout out to our Editor team, Who keep all our work tip-top shape, Whatever you need, they’ll get there with speed, To always make sure we’re not late. Our pubs teams love the DB team, IEnvision, PubsHub or PUBSTRAT, When there’s some red rows on your record, You know they will deal with that! And now to the people who make us look good, The Studio team who create, We’re always amazed by the things you can do, Our work ends up looking so great! This year, as in others, Prime’s growing, We need talent and skill in our teams, Recruitment are there looking out for the best, To help find the people we need. So, thank you to all who turn up here each day, With our vision and values in mind, Exceptional, Passionate, Human and Brave, Without you, we wouldn’t be Prime! #MedCommsDay #BePassionate #ScienceAndStorytelling #PoetryInMedicine #CommunityCelebration

Exciting times at EHA2024 in Madrid! We're thrilled to be here, diving into an incredible range of sessions focusing on cutting-edge hematology topics, including hematologic malignancies, rare blood disorders, transfusion medicine, and stem cell transplantation. It has been amazing connecting with clients, peers, and colleagues! Stay tuned as we share our key highlights and takeaways! #EHA2024 #Hematology #EHA #MedicalInnovation #AcceleratingProgress

🌟 Exciting News! 🌟 We're thrilled to announce that we'll be attending the Patient Centricity and Engagement Conference on 20 June in London! This meeting is all about taking direct action to boost patient outcomes and quality of life through innovative, collaborative partnerships with advocacy groups. At Prime we have a dedicated Patient Engagement Team and we're committed to truly putting the patient voice at the heart of decision-making for impactful, and value-adding strategies for patient centricity, engagement, and partnerships. If you'll be there too, please reach out to Georgia Harrison or Emma Green we'd love to chat! #PatientCentricity #PatientEngagement #HealthcareInnovation #CollaborationForChange #patientengagementlondon #patientcentricityconf24 #CoCreation